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Scorecard and assessment report for startups

Team/Venture Name | E-mail id KRYXUS DIGITAL SOLUTIONS PRIVATE LIMITED | debjyotiray@gmail.com

Code 5F7D523

Report created on 04-07-2023

Your score 64.00 Out of a total possible score of 266

POC/Beta / Pilot/ Early

Current status Yet to Start Growth
Growth

Is this venture in an area of interest to May be of interest to some

No Yes
investors? investors

Note: This is an interim report, based on inferences from the material received and the website/app (if relevant). The scorecard and assessment
report may change based on more detailed interactions.

Concept 15 out of 60

Market opportunity: Does the

concept/solution address a real, felt No or need already being Perhaps a latent need, but may
YES
need or an obvious need gap that is well serviced by others not be an expressed need
currently un-addressed?
Does the venture have a clear value
proposition that is meaningful to its NO Perhaps YES
target customers?

Value proposition Differentiated from others, but

Does the product / service have a Consumers/Clients likely to prefer this
same/similar as other differentiator may not be a key
differentiator / uniqueness? brand based on this differentiator.
options/brands. decision point for customers.

May be (e.g. processes, scale,

Is the differentiator / uniqueness
No brand… things that can give a Yes (e.g. IP)
defensible?
competitive distinctiveness)

Can it disrupt the industry? Unlikely May be Yes

Overall potential Weak Scope for improvement Strong

Product 9.6 out of 48

Technology Weak Scope for improvement YES

UI Weak Scope for improvement Strong

UX (Online as well as offline, if

Weak Scope for improvement Strong
relevant)

Is the value proposition articulated in

a way that is compelling for the target No Scope for improvement Yes
audience?

Overall product Weak Scope for improvement Strong

Business model and business case 9 out of 36

Revenue streams Weak or impractical Basic Strong/Practical/Innovative

Practical / in line with strategy &

Pricing Impractical Basic
positioning

Business Model Weak or impractical Basic Strong/Practical/Innovative

Modest - but can be improved

Business case / Unit Economics Weak Healthy
with scale

Long term ( >3 years) or

very large scale (e.g. >
When can the business be profitable? Mid term (1-3 years) Under 1 year / Already self-sustaining
10,000 TPD for e-
commerce)

Can this be a meaningful business? No Can be Yes

Market size and competition 3 out of 12

Potential - Size of the market

USD 1bn - USD 5bn > USD 5 bn
opportunity

Is the market local or global Local Global

Not first mover, but winners

Competitive environment Crowded / Challenging yet to be declared in the Low/No Competition currently
segment
Does the team's product and plan
have a reasonable chance to succeed No May be Yes
in the market?

Traction and Product-Market Fit 2.4 out of 24

Traction Weak Encouraging Strong

Weak adoption or usage or

Customers / users satisfaction Too early to judge Strong adoption and usage metrics
no repeat purchase

Customer coversion metrics Weak Base too small to be conclusive Strong

Has the product-market fit been

No In-progress Yes
established?

Is the progress impressive? No In-progress Yes

Team 22 out of 36

Number of founders Single-founder venture More than 3 founders 2-3 founders

Does the team have the diversity of

skills required to make the venture No May Be Yes
successful?

Less than 3 years or some

Does the team have Industry More than 3 years of industry
No members have industry
Experience? experience
experience
Does the team have subject-matter Some members have relevant Strong team with relevant experience /
No
expertise? subject-matter expertise expertise

Are all founders full-time on this

No Few Founders are full time Yes
venture?

Founder(s) with strong tech

How strong is the team on Tech team in-house, but none
Weak / outsourced background, and strong in-house tech
technology? of the founders is a techie
team

None of the founders have

How strong is the team on
prior sales / marketing Little bit experienced Strong
marketing & sales?
experience

Is the equity fairly distributed among

Not Disclosed May be Yes
founders?

Is this a strong team? No May be Yes

Go-to-market plans and milestones 3 out of 24

Challenges for scaling up - Can this

Possible to scale, but with
scale without operational scaling up Difficult to scale High possibility of scale
operational challenges
of operations

Does the team have a strong

No May be Yes
implementation plan?

Is the venture targeting a sharply

defined audience, and with a focused No May be Yes
business model?

Does the company have a

reasonable chance to be dominant
No May be Yes
player in the market based on the
current plans?
 Out of a total possible score
Your total score 64.00
of 292

Percentage 27%

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