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Tiếng anh thương mại
Tiếng anh thương mại
If you’re considering becoming a franchisee, you can talk to other people who have
done the same or read about their experiences online. You can get guidance and
learn from the mistakes of others who have opened up branches of the same
franchise. Of course, if you open an independent small business you can get general
advice, but you’ll have access to more tailored tips with a franchise.
Con #1: Franchises can come with high start-up costs.
Starting a franchise might involve higher start-up costs than you would incur if you
started an independent small business. If you’re trying to start a small business
without taking out a hefty loan or putting a lot of your own capital on the line,
becoming a franchisee might not be your best option. Before you commit to one form
of business or the other, it’s worth doing a cost comparison.
Con #2: You have less flexibility with a franchise.
When you become a franchisee you have to abide by the rules of the franchisor and
keep to the terms of your licensing agreement. You can’t shake up things like the
products you carry, the look of your store and the uniforms the staff wear. With a
franchise, you have less scope for innovation and for personalizing your business.
Con #3: Franchise fees can really add up.
Franchisors don’t let you take their logo and run with it. You’ll owe fees to the
business from which you buy the franchise. A portion of each month’s profits will
leave your coffers and go to the franchisor, per your licensing agreement. Those
fees can add up, which is why it’s a good idea to enlist the services of a lawyer to
help you get a good deal on your franchise. If you’re fee-averse, you might decide to
forgo a franchise altogether.
Con #4: The fate of your business isn’t entirely in your control.
Franchisees benefit from the brand recognition of the company whose franchise they
buy. However, this also makes them vulnerable if the public turns against that brand.
Therefore, your franchise is dependent on the current state of the larger company,
as opposed to being able to manage your reputation with your own business. Health
scares at another franchise branch, corporate scandals and more can all leave
franchisees vulnerable and put their profits in jeopardy.