HOLY ANGEL UNIVERSITY

Basic Education Department

Media and Information Literacy

Advocacy Video

• Produce an Advocacy Video (Short Film, Infomercial, MV, Montage Sequence, Meme,
Compilation)
• The video should showcase valuable information regarding your social media campaign
(future plans, next step to take, exposing current situation, featuring actually related
stories, disturbing facts, other means to contribute, challenging the viewers)
• The required length is 30 seconds to a minute. (+15 secs)
• Cite sources appropriately via the description if necessary or via embedded QR codes.
• Footages should be shot in safe environments.

Deliverables

• Storyboard – Fourth-Mid Quarter – April 22

• Thumbnail – Fourth Quarter – May 6
• Advocacy Video – Fourth Quarter – May 6

Storyboard

• Draw a series of sketches for a video sequence that shows the promotion of your
advocacy.
• Minimum of at least three frames
• Divide your planned video into chunks and draw an illustration that will represent each
chunk.
• If your video is a text or image-based slideshow, you can illustrate the highlights of the
sequence.

Thumbnail

• Design a thumbnail for the Advocacy Video.

• Preferred size: 1280x720 (720p)