Professional Documents
Culture Documents
2nd-ENTREP-Peta-Product_Service-Development (1)
2nd-ENTREP-Peta-Product_Service-Development (1)
2nd-ENTREP-Peta-Product_Service-Development (1)
SCHOLASTICA’S ACADEMY
City of San Fernando, Pampanga
High School Department
School Year 2021-2022
Product/Service Development
Performance Task
“Pasuyo”
PASUYO O
Submitted by:
#7 Dayrit, Gloreign Ann C.
#10 Dela Cruz, Noelle Maxinne T.
#13 Fernando, Karla Cathrina R.
#15 Gonzales, Louise Alessandra S.
#22 Manese, Reign Micaella D.
12 – St. Martha
Submitted to:
Mrs. Margarita Tolentino
Entrepreneurship
Table of Contents
I. Particulars, 3-5
a. Purpose and description of the product/service, 3
b. A unique feature of the product/service, 3
c. Description of the target market, 3-4
d. Methods of production, distribution, and payment, 4
e. Manpower and machine, 4
f. Expenses and pricing, 5
Peer Evaluation, 13
I. Particulars
a. Purpose and description of the product/service
In this time of pandemic, everyone is expected to stay at home or not to leave the
house unless it is necessary. As a result, access to the outside world became limited
and due to numerous restrictions that have been imposed, young and adult people
try to find an alternative way to cater to their needs conveniently. This difficulty is
properly addressed by Pasuyo, a same-day conveyance service app. It is a service
type of business that runs the errands of the customer based on what they
need/want. It fulfills the requests of the citizens of the City of San Fernando within
the province of Pampanga. With the help of Pasuyo, an individual will have
someone who will do things for them such as pay utilities, deliver products to other
locations within Pampanga or even purchase anything they need. All you have to
do is access the app, make a call or send a message about your request, and wait
for the rider to arrive right at your doorstep.
The business offers features that bring convenience to customers. Among these are
the diverse service offerings available. The customers can select and customize
according to their needs. They are then given the option to choose from the riders
near the area. This also gives them the freedom to coordinate with them via call or
message for further instructions/requests. In addition, Pasuyo also offers a feature
that permits a safer transaction. When deciding on a preferred rider, the customers
may view general information about them that is accessible in the application. This
allows them to verify their riders to avoid cases such as fraud. Relatively, only
essential information will be shared to ensure the safety of the riders, and this
requires the rider’s consent.
The business targets the residents of the City of San Fernando Pampanga, which is
composed of 35 barangays and approximately 355,000 residents. 60% of the
number of citizens will be the probable market share of the business, considering
that this ratio covers individuals ranging from 15-64 years of age, which are the
more socially and economically active population that needs such service to cater
to their growing needs and wants. This market is also engaged and proficient in
utilizing technology that is necessary for accessing the app.
Pasuyo will be accessed through a software application. The customers will log in
to the app and choose what kind of service they want. It could be to deliver a
product, pay utility bills, or purchase goods. The customer will then choose their
preferred rider who will carry out this request. However, they must check first the
availability of the rider before messaging or calling them. After doing so, if the
customer chose to request assistance in delivering a product, the rider will go to
their place to get it and deliver it to the said location. If they desire to purchase
goods, they will inform the rider about this request and the location of the goods
that will be purchased. When the rider is executing the request, the customer can
track their location to get updated about the whereabouts of the rider. As for the
utility bills, the customer will give the rider the receipt and provide them the money
to pay their bills. For payment details, the customer can pay through online
payment (online banking, GCash, & e-wallet), cash on delivery, or cash on pickup.
The business provides services that require the use of machines and manpower. In
order to achieve a smooth flow of the operations, hired riders undergo training and
seminars that would enhance their skills that would impact the services they
provide. They are required to possess a phone suitable for business operations since
the medium used to communicate with customers is through an app. Along with a
phone, they are required to have their vehicle to carry out the main service of the
business. A minimum of 3 riders is systematically assigned per barangay in San
Fernando which would increase the availability of service for customers to acquire.
Although Pasuyo caters to only the citizens of San Fernando, its services are
extended outside of San Fernando within Pampanga.
f. Expenses and pricing
II. Prototype
The original prototype for the same-day conveyance service app was initially called
“One Call Away”. It is a service business that was mainly done through phone calls.
A customer dials a number on their phone and gets redirected to a rider available.
The requests are given to the rider and they proceed to fulfill the tasks. The rider
provides the customer updates while carrying out the requests. This version was
tested by several participants who responded with recommendations to create a
better experience for the users. The suggestions were taken into account and
applied to the original prototype which led to the current version of the service
application. It will now operate under the name “Pasuyo” which is a Filipino
equivalent of the term “favor”. The app interface is also redesigned into a more
straightforward style that is easy on the eyes. For the feature enhancements, a
message option can now be utilized for the convenience of users who are not
comfortable with voice calls. In addition, customers now have an access to the
overview of different riders’ general information, allowing them to choose their
preferred rider. Employing this will minimize the risk of fraud and different scams.
A tracking feature was also added wherein the users may track their bookings to
keep themselves updated. Lastly, the use of e-wallet was introduced. Top-up may
be done through online banking, over-the-counter, debit/credit cards, etc. This will
pave the way for faster and more secured transactions.
c. Documentation
https://drive.google.com/file/d/1pM1mlT_yVgm3souGJSsfJK9jLYIKwSyh/view?usp
=sharing
III. Validation
a. Link for the Survey Forms:
https://docs.google.com/spreadsheets/d/1thBhuzxafWKWdZHX4wI3CNjiQV3-
n2YWdJzJAdXRaNA/edit?usp=sharing
Thirty-five (35) residents of the City of San Fernando Pampanga who are socially
and economically active participated in completing the data on the questionnaires
for the evaluation and validation of the proposed service business. This
demographic is skilled in using the technology necessary to utilize the app and
wants such service to satisfy their growing needs and demands.
Based on the findings of the data gathered from the survey forms, all 35 participants
answered “Yes” on the following questions:
Figure 1: Do you think our service/ app will help you in meeting your needs?
Figure 3: Would you consider using the app to avail our services?
On the next questions, the respondents’ answers were rather different from each other. In
question number four, wherein they were asked to rate the app based on its function, 11 of
the participants gave a rating of “4,” while the remaining 24 answered “5” (Figure 4). On
the next question, 22 respondents gave a high rating of “5”, 12 gave a rating of “4” and 1
person gave “3” as a rating for the app’s design (Figure 5).
Figure 4: On a scale of 1-5 with 1 being the lowest and 5 being the highest, how
would you rate the app based on its functions?
Figure 5: On a scale of 1-5 with 1 being the lowest and 5 being the highest, how
would you rate the app based on its design?
Lastly, the respondents were able to share their feedback or suggestions on how to improve
the app experience and/ or service. The answers were mostly “None” and “N/A”. Some
gave their honest comments such as, “The overall app experience is good and it has a
variety of options,” and “I can say that the service that this app offers can satisfy the
customers’ needs and wants.” While others suggested to include additional features.
Figure 6: What can you suggest to improve the app experience and/or service?
Figure 6.1: What can you suggest to improve the app experience and/or service?
With these obtained results, the group can conclude that the app and the services of Pasuyo
are validated by the target market. Respondents have given a high rating on the app’s
function and design. They have also given feedback that will surely be taken into
consideration to help the business improve and be further enhanced with regards to their
services.
Peer Evaluation form for GROUP WORK
PERFORMANCE TASK: PRODUCT DEVELOPMENT
Indicate the extent to which you agree with the statement on the left
using the scale of 1-5 (1- strongly disagree: 2 – disagree: 4- agree: 5- strongly
agree.
Contributes meaningfully to 5 5 5 5 5
group discussions.
Completes assignments on 5 5 5 5 5
time.
Demonstrates a cooperative 5 5 5 5 5
and supportive attitude.
Contributes significantly to 5 5 5 5 5
the success of the project.
Total 30 30 30 30 30
(Get the sum of each
column)