Download as pdf or txt
Download as pdf or txt
You are on page 1of 23

IGNITE

Pitch
Deck
Milestone 1
03

PANTH PATEL NITYA PATEL


OMKUMAR PATEL 220613101370 20613101368
220613101369

NANDANIEE PATEL JATIN


220613101366 220613101429
Who we are
Name of your Venture:………………………..
Why ?
Explain why do you want to pursue this Business Idea.

This will be the first step towards our journey in


entrepreneur

What ?
Provide a brief on what does your venture do.

Providing service and spare parts to the consumers


who are using electronics and kitchen appliances.

How ?
Explain how your venture solves the problem and make its revenue.

It provides affordable service and time management


of the customers.
PROBLEM/OPPORTUNITY Place
your
logo here

CONTEXT PROBLEM ALTERNATIVES


When does the problem occur? What is the root cause of the problem? What do customers do now to fix the problem?

The problem occurs mostly Low quality of service with less Most of the customers search
when the consumers don’t get spares capacity. for the proper and efficient
the service at the right time. services.

CUSTOMERS EMOTIONAL IMPACT ALTERNATIVE SHORTCOMINGS


Who has the problem most often? How does the customer feel? What are the disadvantages of the alternatives?

It depends on the response of service


Hotels and daily kitchen users Few spare parts are rarely
QUANTIFIABLE IMPACT
faces this problem most often. What is the measurable impact (include units)? found.
4
Problem Interviews And Surveys
Results
• How many customers did you interview?
- 75

• What was the interview mode?


- Online and face to face

• How many of them agree this is a problem


and wants a solution?
- 80% of candidates

• How many of them said they don't need a new


solution?
- 20% of them
Customer Personal
Motivations
Growth

Goals
Fear
• Step forward towards entrepreneurship
• Achieve profitable business , etc.. Financial Security

Recognition

Funding

Frustrations
• Time Delay
Ethos
• Expensive , etc..

Age: 28 to 49
Occupation: Housewives and chefs
Bio
Location: India
Personality By addressing common problems faced by consumers and
Introvert Extrovert
providing valuable services and spare parts, your venture can
Thinking Feeling not only solve their issues but also generate revenue through
Sensing Intiution
various streams, establishing a sustainable and profitable
business in the kitchen appliance industry.
Judging Perceiving
STARK
INDIA.CO

milestone 2
Value Proposition Canvas
.

I would LOVE it if: what makes the


customer happy ? What do the clients
What do you offer that makes the customers
want when facing the problem ?
happy
The most of the service is been given in offered
• thing which makes the customers
time and
satisfies at the level of services and
valued amount . Ś
quality. It is refers to the feeling/action of
customers before he gets in contact
with your solution.

In What WAYS do the clients do


what is the product or service that you GAIN FIT GAINS (actions) when facing the problem?
are CREATORS The costumer are getting waste of
offering? PRODUCT/ time to fine the service and parts
spare and services of kitchen SERVICE JOBS
of the sutable appliance
applications {repair} It refers to the feeling/action of
PAIN KILLERS PAINS customers in contact with your
solution

oWhich features of your offering


relieve the
IN What are the pains of the clients
customer's pains? when facing the problem?
The fast and quality service Waste of money and tine on the situation
will be provided of damage or repairs in facing the
➔ Does your offering relieve the problem?
Customer’s Pain?
s refers to the feng/action of customers
befor with your solution.
Market Size Estimation
campany TAM,SAM,SOM & niche

• MARKET MODEL ❖ B2B2C


. market model
• TOTAL ADDRESSABLE ❖ 1.25CR
MARKET COUSTEMERS
(PER ANNUM)
• SERVICESBLE ❖ 75LAK COUSTEMERS
. ADDRESSABLE
MARKET ( PER
ANNUM) ❖ 50 LAK
COUSTEMERS
• SERVICESEBLE
• TAM refers to the total market demand
OBTAINABLE
for a product or service. MAKET Electrical & electronic
• SAM Target of our venture by TAM products servies
(PER ANNUM)
•• NICHE
COMPETITION ANALYSIS

STARK INDIA BAJAJ CROMPTON


PRODUCT BENEFITS ON TIME SERVICE BRAND VALUE MANY SERVICE
LONGER WARRANTY GOOD AFTER SALES PROVIDER

AVAILBILITY ON CALL AND ON MANY SERVICE MANY SHOPS AND


WEBSITE PROVIDER SERVICE PROVIDER

PRICE 100-2000+ 500-3000+ 400-3000+

MARKET REVIEW ON TIME SERVICE GREAT SERVICE BUT NOT REVISABLE


TIME FLEXIABLE
LEAN CANVAS
PROBLEMS
• Waste of time to
Unique
find service value Channel
locations . Solutions
• Non valuable • Easy to proposition
service •Online
• Less quality contact • Consumer apply
compared to amount problem and receiving
• Lak off spares of • Fast to requried problems
requied receive service • Offline
Existing service • Our employe solving
• Reasonable will identify
alter • Providing
the location nearest
• Spares parts • Guarantte • Make easy and stores
• High Quality trust fast services
to the
• Fast
consumer
services
Cost structure :-
• Computers and servers - 5,00,000rs
• Websites app developers – 2,00,000rs
• Internet connectivity – 10000rs (14
months)
• Office or service center -
50,00,000rs
MVP :MINIMUM VALUBLE
PRODUTS
Increasing of the modern technology
recorders a critical steps moving towards
the lake of services is been provided of
required appliances .
When Customer Service Pushes the
Wrong Product or Service This situation
can arise if the customer has a specific
product or service-related query or
maybe needs guidance to decide on,
which is a suitable variant or model that
will fit best with their needs. Many
times, customer service agents adopt a
‘one size fits all’ kind of app.
MVP Validation
What is your MVP
Conclusion:
Test Details: ➢ Persevere
Pivot
How long will we test this MVP?➢ 280days+ Not conclusive

Who is our target audience for the test? How many of them?➢ Hotels and
housewifes,50+

Results of Test:

Did enough customers buy? Why or why not?

➢ Yes” because most of the costumers are facing similar problems.

Did customers pay the price we expected? Why or why not?


➢ “yes” almost the price is reasonable and affordable in the market
STARK
INDIA.CO

MILESTONE 3
FINANCIAL PLAN STARTUP COST

-
5000/-
200000/-
5000/-
600000/-

300000/--

200000/-
15000000/-
INCLID IN OTHER COTS
INCLUDE IN OTHER COSTS

20%
560000/-
2800000/-

28 LAKS

MAY BE 5 LAKH
B i n g i n g estimation……..
Forecast profit & loss
In the beginning of the startup is holding the investment capital of 28 lakhs which is not convertible in the
the annual year of business coverable in the annual year of business .
• By the references of the costumers interview we can make the satirical estimation of the profit and loss of
the startup.
• As per the interview result we get the calculation of besieging Frome the income of 5% .
• But the profit from the 5% of startup is get nearly 50% .
• Also getting the change on every mount of revenue is in the increment of 3.5% from last mount revenue.
• By this theory we can make the ratio of profited and loss ,which we get 60% of profitable business where
remaining is carver by the upcoming year.

jan feb mar jun sep dec


➢ This is the change in the profit and also income as per
5% 8.5% 10%+ 20%+ 30%+ 60%+ month of begging tear.
➢ Where the loss is much less then we expect it is 1.5%
per year on the change of models etc..
➢ Financial Projections...
Year1 year2 year3 year4

Number of sales 60% 70% 75% 80%

Value of each sale 40% 40% 40% 40%

total revenue 16,80,000/- 19,60,000/- 21,00,000/- 22,40,000/-

Capital cost Estimated terminal value +20%

Land and budlings 6,00,000/- - - - Present value 28Lakh


Equipment's 3,00,000/- +10% +12% +15% /-
Required ownership percentage 55%
Products 15Laks/- +15% +20% +30%
development Number of shares needed by investor 45%
24Laks/- 30Laks/- 31.68Laks/- 45.93Laks/-
Total
Share price -
Salaries 20,000 +5% +5% +5%

Marketing 2Laks/- +10% +5% +5%

Transportation 20,000/- +5% - -

Office supplies 2Laks/- +3% +3% +3%

Repair and 2Laks/- +8% +5% -


maintences
EARNING…….
Sales Plan
Customer Sales Funnel

TARGET MARKET:
hotels and housewifes Customer Acquisition Plan
1 2 3 4 5
LEADS:
-servicses and Target Target Customer Channels to be Estimated number Estimated cost
spareparts Customer Segment used to attract of leads to convert
Segment (Type) (Number) the target these leads to
customer segment actual
OPPORTUNITIES/pROSPECTS: customers
-discount and hotels max,.. Posters and 40% 50k /-
additional fee process
banners
housewife's max.. tv and adds 40% 1lak/-
bachelor min.. social media 20% 50k/-
's
CUSTOMER:
The coustumers are been adopted
etc…
by the feedback and also with
the resoures of markeketing.
STARK
INDIA.CO
MILESTONE 4
MARKETING AND
SALES

•BRAND NAME :-
STARK INDIA.CO
POSITIONING
STATEMENT:

• In all modern time the appliances


are getting more and more smart
and expensive ,for such products
service is much important for using
then ,maintaining of the appliances
is more delicate for its necessary to
use in our life.
•Searching a good service and
getting grantee spares is difficult to
get everybody ,here we have
something which makes it easy.
MARKETING AND TARGETS PALEOMES

Market Research:
•Analyze your industry and competition. Identify gaps in the market that your
startup can fill.
Choose Marketing Channels:
•Select the marketing channels that align with your target audience and budget. Common options
include:
• Digital Marketing: Website, social media, email marketing, search engine optimization (SEO),
pay-per-click advertising (PPC).
• Content Marketing: Blogging, video marketing, podcasts, infographics, etc.
• Offline Marketing: Networking, events, direct mail, etc.
Leverage Social Media:
•Build and maintain an active presence on social media platforms relevant to your audience.

• Iterative and Improve:


•An iterative process is a cycle of repeated steps until a desired goal or result is
achieved . Regularly review your marketing strategy and adjust it based on
performance data.
•Be open to trying new tactics and refining your approach.
Thank
You!

You might also like