Calling Script – SMs to Tier 2 customers for event

Objective: To invite for the event and get confirmation for the same

Conversation Starter Good morning/afternoon Sir/Ma’am, I am ______ , Sales Manager/ Land

Wealth Manager calling from The House of Abhinandan Lodha – India’s Largest Branded Land
Developer.

Cold calling –we are reaching out to you to invite you for an exclusive close door event with The
House of Abhinandan Lodha.

This event is curated only for specific set of individuals such as yourself.

a. Have you heard about The House of Abhinandan Lodha?

b. Would you like to know more about the company and exclusive event ?

About HoABL:

The House of Abhinandan Lodha is India’s largest branded land developer, making purchasing
land easy, safe and transparent. We are based out of Mumbai.

The company was started in 2021 and since then we have already sold more than 70 lakh sq.ft
of land across all our projects. The company has had a turnover of 2000 crore in 2023-24. We
are aiming to achieve 6000 cr of business this year

We have projects across India in Goa, Alibaug, Ayodhya and coastal region of Maharashtra at
Dapoli & Anjarle which are beach destinations.

We have 6000+ customers from across 15+ countries and 50+ cities. More than 20% of our
customers are HNIs and UHNIs.

We are proud to share that Mr.Amitabh Bachchan is our customer who has invested with us in
our Ayodhya project.

About the event:

We are brining to you the biggest Global land opportunity at Ayodhya from The House of
Abhinandan Lodha. With our commitment to investing 1200 crore in Ayodhya, we are launching
‘The Sarayu’ – India’s finest 7-star land development. Some of the renowned/ well known
businessmen, celebrities and HNIs have already invested here. This development will have 5-
star hotel by The Leela Palaces, Hotels and resorts and will host the biggest clubhouse of Uttar
Pradesh.

To tell you more about this investment opportunity and take you through the project more in
detail, we are coming to your city and conducting a 1-day networking event on 13th or 14th July

In this event we invite you to take you through the brand journey, indepth details of our flagship
project in Ayodhya and what makes it the best investment opportunity.

If this interests you, we are taking registrations for the same. Since we have limited capacity, we
will be blocking spots on first come basis.
Confirms: Great sir/mam, We look forward to meeting you in your city. Details about the venue
and timings will follow soon with a formal invite basis the final list of attendees. Have a good
day

Doesn’t confirm/ asks for call back: Ok no problem, I will call you on xx date for confirmation.
Have a good day