Additional strategies that enable our

sellers to walk away with more…

As
Featured

INDEPENDENT STUDY
RELEASED JUNE 2022

Competition
1 2
Based Valuation
Instead of using only sold “comps,”
we show you an analysis of the
“Coming Soon” 6,440 home sellers who used our program over 2 1/2 years
averaged 8.4%-12% higher prices than their local MLS median.
Yard Sign
Instead of using a “For Sale” sign,
we use a “Coming Soon” sign (or Nationally Recognized
no sign) to reinforce to buyers

homes currently for sale that buyers
will compare to yours so you can
price your home more intelligently
America’s Leading
that your home has not yet been
offered to the public or been seen
or rejected by other buyers.

Home Selling
based on your competition.

Counteroffer BCW
3 Intelligence
4 Formula Program
Before presenting you with an Instead of hoping that buyers
offer, we found a way to learn submit reasonable or no repair
from buyer agents the maximum requests after their inspection,
amount their buyer will pay for we developed a template to
your home so we can guide you ensure that you are protected
in making the highest possible from making unnecessary and 1000+ 5-Star
counteroffer. costly repairs.
Google Reviews TOP Fastest
Growing
Real Estate
Companies
In America

#260 FASTEST GROWING COMPANIES

The traditional home sale process has failed to evolve and

adopt modern sales and marketing psychology.
That’s what we brought to the industry.

©2022 72SOLD All rights reserved.

72SOLD_ProgramBrochure_120122.indd 1 11/30/22 9:54 PM

 Price-Depressing Problems…
The Solution
This home sale process was designed with
one goal in mind…higher prices for sellers.
These two problems have resulted in significantly lower
sale prices for home sellers.
®

Time On When homes linger on the market 72 Hr Showing Opportunity 7 Step Showing Opportunity
1 unsold, buyers presume they are 1 2 3 4
Market overpriced and make lower offers. Weekend Showings Process Purchase
We schedule an upcoming Then we give each buyer Our showing process portrays During each showing we
3-day weekend for your first the opportunity to see your your home as being more talk about the other buyers
DAYS IN MLS showings so we can initially home before it’s offered to desirable, a better value, waiting to see your home,
DROP IN SALE PRICE tell interested buyers that the public, eliminating the and in higher demand then give the current
BASED ON 2022 MLS DAYS ON MARKET & SALE PRICE
your home is not immediately perception that previous than competing properties buyer a way to head off the
available for them to see. buyers rejected it. currently on the market. competition and buy it.

This four step sequence solves the two major problems that depress home sale prices.

BUYER MINDSET JOURNEY

Buyer When buyers delay making
2 offers after a showing, those
Delay offers are typically lower.
72 HR Showing Weekend Opportunity Showing 7 Step Showing Process Opportunity Purchase

Thank you for Wow, I love this Thank you for giving
This home might be letting me see
DAYS AFTER FIRST SHOWING perfect and I don’t home and don’t me the opportunity
it before other want to lose it. to act quickly and
DROP IN SALE PRICE want to wait. buyers! WE USE THE SAME
buy it!
BASED ON 2022 SHOWING DATE & MLS SALE PRICE
WE TAKE BUYERS MODERN SALES
ON A MINDSET PSYCHOLOGY USED
JOURNEY THAT BY FORTUNE 500
RESULTS IN HIGHER COMPANIES TO
SALE PRICES SELL PRODUCTS AT
FOR YOU HIGHER PRICES

We first tell interested buyers your home is We then make each buyer feel special, offering We show your home in a way that makes We give each buyer a chance to head off
available to see on an upcoming weekend. an opportunity to see your home early. buyers more likely to love it and want it. the competition and buy your home first.

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