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Finding the Right Discount Strategies

Introduction: Offering a discount sometimes can attract costumer to buy things.

Hook: However, have you do it well?

Thesis statement: Finding the right discount strategies

Body paragraph 1: Seasonal discount

Body paragraph 2: Identify your market

Body paragraph 3: Give loyalty program

Conclusion: Seasonal discount, identify your market, and giving a loyalty program can be your discount
strategies when you are running a business.

Offering a discount sometimes can attract customers to buy things. Discount gives your business
some advantages. They can build customer loyalty, boost your brand reputation and awareness, and
increase your sales target. However, have you offered your discount well? Finding the right discount
strategies sometimes can be tricky. There are several tips that you can do to make your business grow
effectively.

When holiday time, people tend to spend their time at shopping center. You may find shopping
center offers a big discount in early November-December. Offering a seasonal discount can be an
opportunity to attract customers. Seasonal discounts can be an effective way to achieve your sales target.
According to a survey from Neilpatel, customers who abandoned their cart would convert if they
received a discount. This means there are customer segments that you can use to improve your sales. It is
important to identify your market segment.

If you run your business, you may have loyal customers. Giving a loyalty program for them can be
the best choice to do. Customers can get exclusive discounts, free shipping, or other benefits that reward
repeat purchases or higher spending. As a result, your loyal customers are happy and consider your
business as their top priority.

Seasonal discounts, identifying your market customers, and giving a loyalty program can be your
discount strategies when you are running a business. Seasonal discount gives you the chance to attract
customers to buy your goods. Identifying your market can increase your sales target. Giving a loyalty
program can build your brand reputation.
References:

Fuchs, J. Considering a sales discount? Here is what you need to know. Retrieved from 11 January 2024.
Available on https://blog.hubspot.com/insiders/should-i-discount-my-product

Gabris, M (2022). Back to basics: why offer a discount?. Retrieved from 11 January 2024. Available on
https://www.sheerid.com/business/blog/why-offer-a-discount/

Herput, N. (2020). 7 Advantages of discounts you must profit from. Retrieved from 11 January 2024.
Available on https://optioffer.com/blog/advantages-of-discounts

Miksen, C (2019). The advantages of offering discounts at your business. Retrieved from 11 January 2024.
Available on https://smallbusiness.chron.com/advantages-offering-discounts-business-25765.html

Neilpatel. What is discount marketing?. Retrieved from 11 January 2024. Available on


https://neilpatel.com/blog/discount-marketing/

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