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INTERNET MARKETING REPORT

Prepared for
http://www.swandorhotels.com

Jun 29, 2024


Scanned on Jun 29, 2024

Project Dashboard for www.swandorhotels.com

The Project's Key Metrics

Keywords in Top 10 Total Backlinks

43 80K
Trust Flow (domain/home page)

28/13
Citation Flow (domain/home page)

Low optimization (31%) 34/26


0 - 49 (Low) 75 - 100 (Good) No data to show.
Moz Domain Authority

Pages in Google index Pages with SEO issues


32
3.1K 34

Mobile Optimization Speed Score


(home page) (home page)

15% 65%
No data to show. No data to show.

Website Rankings
Your site position on search engine result pages greatly influences your site traffic. The better the position, the more traffic your site may expect.

Average Ranking Position Ranking Distribution by SEs

30

20

10

1 1
Google.com (Tr) Yahoo.com (Tr) 0
Top 1 Top 10 Top 20 Top 50 Not ranked

Google.com (Tr) Yahoo.com (Tr)

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Top 5 Keywords by Rankings Average Ranking Position with Competitors

1
Keyword Global monthly searches Google.com (Tr) Yahoo.com (Tr)

swandor hotels & resorts


22,200  1 1
topkapi palace 2

swandor topkapi palace 22,200 1 1

N/R
swandor hotel antalya 2,400  1 1
Jun 29,
2024
swandor hotel 2,900  1 1
www.swandorhotels.com booking.com
expedia.com.au trivago.com.au
swandor hotel & resort topkapi tripadvisor.com.au
1,000 1 1
palace

Top 5 Dangerous Competitors

Domain Visibility score (out of 100) Ranked keywords in search results Average Ranking Position

booking.com 98 15 3

tui.co.uk 94 15 8

tripadvisor.com 90 15 10

expedia.com 74 14 28

tripadvisor.co.uk 52 15 22

Traffic Analysis
Website traffic (or the number of visitors to your website) is important because the number of visitors equals the number of opportunities you have to add new customers.

Traffic Overview for All channels (Last 30 days) Traffic Sources (Last 30 days)

Data is not yet ready or this report needs to be


Data is not yet ready or this report needs to be configured.
configured.

Total Engaged Sessions Trend (Last 30 days) Total Users Trend (Last 30 days)

Data is not yet ready or this report needs to be


Data is not yet ready or this report needs to be configured.
configured.

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Top 5 Events by Event Count (Last 30 days)

Data is not yet ready or this report needs to be configured.

Top 5 Conversions by Conversions (Last 30 days)

Data is not yet ready or this report needs to be configured.

Top 5 Pages by Views for All channels (Last 30 days)

Data is not yet ready or this report needs to be configured.

Site Health
Search engines use hundreds of factors to decide what site better fits the needs of searchers. If your site doesn't meet Google requirements, it may get lower positions on Google results pages and therefore receive less
traffic.

SEO Issues

197
issues found

31% 34
Site optimization
pages with issues

33
total pages analysed

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Technical Issues

1 Page Not Found Issues  No Server Issues  There are no 301 Redirects on your …
 1
Unique broken links  No Broken Images  No Page Access Issues 5 Links with a 302 Redirect

 No Broken Javascript files  No Mixed Content Issues

 25  No Broken CSS files  No Redirect chains

Pages with errors


 No Broken links in CSS styles  No Redirect loops

Mobile optimization Pages in Google Index

3.1K Indexed pages


Page: http://www.swandorhotels.com/ 4,000

3,000
15% No flash content
Mobile Speed Score Flash content on the page
2,000

1 mobile usability issue found No AMP 1,000

Mobile usability Accelerated Mobile Pages check-up


0
Jun 29,
2024

Links to Trusted vs Non Trusted Domains Domains linked to, with the lowest Domain Trust Flow

Domain Domain Trust Flow Domain Citation Flow

dessolehotels.com 28 35

82.6% links to trust…


71 338 pages
LINKS TO NON 17.4% links to non-t…
TRUSTED DOMAINS 71 pages

Backlinks Profile
The number of backlinks pointing to your site shows Google how popular it is on the web. A large number of quality backlinks is a signal to rank your website higher. Low-quality (toxic) backlinks can have a negative impact
on your site rankings or even provoke search engines to ban your pages.

Link Sources Distribution Total Backlinks Toxic pages

80K Total Backlinks 0 Toxic pages

80K -
Governmental domains
100,000

Total backlinks

255 1
Educational domains
50,000 0

Linking domains:

220 201 0
Linking IP addresses Linking subnets Jun 29, Jun 29,
2024 2024

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New and lost backlinks (120 days) Top 5 Link Texts Top 50 Linking Domains

3,000
Link text Backlinks Domain

Image swandor
2,000 1 1
hotels & resorts
40.0% - pgshotel.com
Image swandor 8 links
4 3
1,000 hotels & resorts… 20 40.0% - woovohotel…
8 links
LINKS
swandor cam ranh 5 3 20.0% - dessolehot…
4 links
0
Mar 20, Apr 9, Apr 29, May 19, Jun 8, Jun 28,
2024 2024 2024 2024 2024 2024
swandor kemer 5 3

New backlinks Lost backlinks swandor topkapi


5 3
palace

Ads efficiency

Top linking TLDs Total Backlinks with Competitors

300,000,000

200,000,000

100,000,000

www.swandorhotels.com booking.com
.com expedia.com.au trivago.com.au
tripadvisor.com.au
​100.0%

Google Ads (GA4) efficiency (Last 30 days vs. The same previous period) Paid clicks trend (Last 30 days)

Data is not yet ready or this report needs to be


Data is not yet ready or this report needs to be configured.
configured.

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Social Analytics
Each mention in social media makes your brand more recognizable and brings you targeted traffic. The social media performance of your home page is compared to those of the best performers in your industry.

Social Citations Top 5 Social Media Referrals by Sessions (Last 30 days)

 Data is not yet ready or this report needs to be configured.

No mentions in social media yet.

Web Buzz

5 news.google.com

Unread posts Swandor could manage


another hotel in Cuba
0 May 13, 2024 by Travel Trade
Favorite posts Caribbean

5
All posts

Competitor Social Citations

Social network www.swandorhotels.com booking.com expedia.com.au trivago.com.au tripadvisor.com.au

 Facebook 8.1K 16.9M 20K 10.2K 48.8K

 Pinterest - 31.1K 7 1 46

Home page mentions, total 8.1K 16.9M 20K 10.2K 48.8K

Facebook Page Metrics (Last week) New Pages Likes (this week vs. previous week)

Data is not yet ready or this report needs to be


Data is not yet ready or this report needs to be configured.
configured.

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Business Location Insights


Google Business Profile is essential for Local SEO as it enables your business listing to appear in local search results for queries specific to your products or services.

Location summary (Last 30 days)

Data is not yet ready or this report needs to be configured.

Views & Interactions correlation (Last 30 days)

Data is not yet ready or this report needs to be configured.

LEGEND: - Not found

TYPE OF THE RESULTS:  Knowledge panel

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