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Philjic Designs

LOGO &
BRAND
IDENTITY
DESIGN
PROPOSAL

Copyright © 2024 Philjic Designs


Confidential Document. The original contacts of this document are the intellectual property of Philip_D_designer
and may not the shared or published without prior written agreement. Your Company details and answers will not
be published elsewhere or passed onto any third parties, except for the sole purpose of providing any requested
quotation.
Project Overview
Scope of Work:
In today’s marketplace, image is everything. How your company looks to

the outside world sets the tone for all of your interactions – with customers,

partners, media and other key stakeholders. You cannot afford to present

an unprofessional or inconsistent image in a competitive and crowded

landscape. Partnering with an experienced branding agency ensures

that your business image achieves maximum positive impact on your target

audiences. An agency that understands how to create or rebrand an

organization’s visual identity standards and extend these frameworks

into creative, project-specific approaches.

My complete Brand Identity Package includes the following:


1. A responsive Logo design and Variations
2. Pattern Design (Unique to your brand)
3. Stationery Designs (Business Card, Letterhead, ID Card etc.)
4. Merchandise design (T-Shirt and face cap etc)
5. Company profile design
6. Social Media Banners
7. E-flyers and templates
8. Iconography
9. Doodle Design
10. Brand Mascot
11. Website design
12. Short logo Animation
13. Brand Advert Video animation
14. Brand Guideline etc
Deliverables & Milestones
Please check below the expected branding package and timeline offer
for this project.
The branding package is a collection of digital, printed, or physical
resources used to create a uniform image of a brand. It consists of
separate branded items united with the same style and ideas.

Logo Corporate Full Brand


Design Identity Identity
Design Design

#20,000 #40,000 #70,000

This package gives you This package gives you This package gives you
the responsive logo the responsive logo the responsive logo
design (2 samples), design (3 samples), design (4 samples),
*Approved logo variations, *Approved logo variations, *Approved logo variations,
*Brand guideline (10- *Brand guideline (20-40 *Brand guideline (40-60
15 pages). pages), pages),
*Stationeries: Business *Stationeries:
card, letterhead, ID Card business card, letterhead,
and ID Card and
Duration: 1 Week *Social media Design
*Brand Visual Elements,
sample (2)
*iconography
*Brand Visual Elements:
*Communication: Website
Brand pattern
landing page design only on

Duration: 2 Weeks Google Wesite ,


Social Media Design
Samples and highlights,
Posters & Banners

Duration: 4 Weeks

Payment Terms Logo Deliveries


at least 70% up-front before the Jpeg, Png, PDF, SVG
commencement of the project.
Project Phases
A Five-Phase approach to Design Excellence
To ensure that my designs aligns with your expectations,
I’ve developed a Five-phase process to guide us every step of the way

01 Brief Analysis
Before the start of every project, I always analyze the client’s brief that
contains details of what they expect. This includes studying the logo type,
font type and style they hope to see represented on their brand.

02 Research
Research takes place in the first stages of any design project I commence.
I conduct extensive background research to be able to understand your goals,
audience needs and project expectations. In addition, I will conduct market,
customer and competitive research to gather additional insight.

03 Sketch Development
The output result from phase I and II will lead to sketch ideas from the designer.
In some cases, we move forward with to phase IV when the client approves
a sketch. At this point we will provide 2 more concepts for the client to
choose from.
To be clear, phase IV is independent of this phase. We carry out this phase as
some clients would rather be saved the time of waiting for the concept
designs before approval

04 Design
When a sketch is approved and you are on board with the initial concepts,
design work begins. I keep your communication needs and priorities at the
core of every design decision – from colors to image selection to font styles.
Typically, I explore several different creative approaches before centering on
my own main creative ideas. Based on your feedback, I evolve these creative
approaches into comprehensive design directions.

05 Implementation/Presentation
After you select your preferred design direction, I begin design execution.
I will work with you to select images and gather copies for the final design
pieces. I produce draft outputs for your review and make sure that your input
is reflected before any piece goes into production.

When your quality standards (and mine) are achieved, I prepare your design
pieces (files and deliverables) for final production. Also, I collaborate closely with
any third-party vendors (such as printers) to make sure that the finished product
meets your expectations.
Acceptance of
Terms & Conditions
Once you accept this proposal, We will send you an invoice with a detailed
payment schedule. Please note that a 70% upfront deposit is required
before the project can begin.

It's important to understand that only the approved logo will belong
to your brand, and all other logo ideas and sketches will remain the
intellectual property of our firm.

Also, we may feature the completed project on our social media platforms,
along with a reference to your brand's page (if applicable).

We place great value on long-term relationships and would be delighted


to discuss potential future collaborations.

Thank you for considering a partnership with Philjic Designs.


We look forward to the opportunity to work with you.

+234 9025250471 | philipcjim@gmail.com philipjim_001 Philjic Designs

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