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Mes Venta (-) Precio (+ ) Publicidad

1 350 5.5 3.3 MODELO: VENTA = Bo - B1(Precio) + B2(P


2 460 7.5 3.3
3 350 8 3 Venta
4 430 8 4.5 Venta 1
5 350 6.8 3 (-) Precio -0.44327318
6 380 7.5 4 (+ ) Publicidad 0.556319857
7 430 4.5 3
8 470 6.4 3.7
(-) Precio
9 450 7 3.5
9
10 490 5 4 8
11 340 7.2 3.5 7
12 300 7.9 3.2 6

13 440 5.9 4 5
4
14 450 5 3.5
3
15 300 7 2.7 250 300 350 400 450 500 550
NTA = Bo - B1(Precio) + B2(Publicidad)

(-) Precio (+ ) Publicidad

1
0.030437581 1

Precio (+ ) Publicidad
5
4.5
4
3.5
3
2.5
2
400 450 500 550 250 300 350 400 450 500 550
NINET
BIBERONES
CHICO NINET DR. B
VD: CREC EXPO VENTAS $ 60 80 150
X1: TASA NATALIDAD
X2: HORAS DE LACTANCIA S F PIGEON
X3: VIDA ÚTIL 5 10 80
X4:

"MODELO"
"MARCO TEÓRICO"
Results of multiple regression for Venta

Summary measures
Multiple R R-Square Adj R-Square StErr of Est
0.722 0.521 0.442 47.463

ANOVA Table
Source df SS MS F p-value
Explained 2 29460.027 14730.013 6.539 0.012
Unexplained 12 27033.306 2252.776
Total 14 56493.333

Regression coefficients
Coefficient Std Err t-value p-value Lower limit Upper limit
Constant 306.526 114.254 2.683 0.020 57.588 555.464
(-) Precio -24.975 10.832 -2.306 0.040 -48.576 -1.374
(+ ) Publicidad 74.131 25.967 2.855 0.014 17.553 130.709

Variance inflation factors (VIF) for variables in equation


(-) Precio (+ ) Publicidad
VIF 1.001 1.001
R-Square 0.001 0.001
Average VIF 1.001

Venta Fitted Residual


350 413.795 -63.795
460 363.845 96.155
350 329.118 Residuals vs Fitted Values
20.882
430 440.315 -10.315
120.000
350 359.088 -9.088
100.000 415.737
380 -35.737
430 416.531 13.469
80.000
470 420.970 49.030
450
60.000 391.159 58.841
490 478.175 11.825
40.000
340 386.164 -46.164
Residuals

300
20.000 346.442 -46.442
440 455.697 -15.697
0.000
450 441.109 8.891
320.000 340.000 360.000 380.000 400.000 420.000 440.000 460.000 480.000 500.000
300
-20.000 331.854 -31.854

-40.000

-60.000

-80.000
Fitted Values

Fitted Values vs Observed Values


600.000
Fitted Values vs Observed Values
600.000

500.000

400.000
Fitted Values

300.000

200.000

100.000

0.000
250 300 350 400 450 500 550
Observed Values
Beta

-0.461
0.570

460.000 480.000 500.000


500 550
One (-) Precio+ ) Publicidad
1 5.5 3.3
1 7.5 3.3
1 8 3
1 8 4.5
1 6.8 3
1 7.5 4
1 4.5 3
1 6.4 3.7
1 7 3.5
1 5 4
1 7.2 3.5
1 7.9 3.2
1 5.9 4
1 5 3.5
1 7 2.7

5.79460845 -0.33122738 -1.01650135


-0.33122738 0.05208461 -0.00380043
-1.01650135 -0.00380043 0.29932037

-0.44327318 1 0.03043758
0.55631986 0.03043758 1

1.00092731 -0.03046581
-0.03046581 1.00092731

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