Company name

01

Logo
Design
COM PLETE LOGO

Questellogo rebranding 02
L O G O VA R I A T I O N S

Used on wide range places,

also used on website.

Used on compact places

Questel: 30 gb right.

Used as app icons, social media,

or any icon in general.

Company logo rebranding 03

L O G O VA R I A T I O N S

Used on wide range places,

also used on website.

Used on compact places

Questel: 30 gb right.

Used as app icons, social media,

or any icon in general.

Company logo rebranding 03

LOGO DESIGN
OVERVIEW

The company mainly working with healthcare facilities, we used the color
red and white to impose a serious feeling to it. The logo was made a type-
face since we want to maintain readability and attract the viewers eyes
quickly. Another benefit is that typeface logos usually stick to the brain
more often that icon or abstract symbols.

The font used is a serif font that show sofistication, high quality, serious-
ness and friendliness at the same time.

This logo achieves simplicity and readabilty and is memorable at the

same time.

Questel: 30 gb right.

Company logo rebranding 04

TYPOGRAPHY

30 gb right.
H1 24pt Le Monde Std Bold

Aa
Le Monde Std 30 gb right.
Title 18pt Le Monde std Bold

30 gb right.
Body Text 16pt Le Monde Demi

30 gb right.
Body text 12pt Le Monde Book

Company logo rebranding 05

C O L O R S C H E M E - PA L E T T E

WHITE RED BLACK

Company logo rebranding 06