Bamboo Earrings

Presentation 2
Cause :

To make sustainable bamboo earrings for

young individuals.
Context: Sustainable jewelry

Nature-conscious individuals are interested in sustainable jewelry because it aligns with their values of
environmental conservation and ethical consumption.
Sustainable jewelry is typically made from eco-friendly materials like Wood (bamboo), recycled metals,
or ethically sourced gemstones, reducing the environmental impact compared to traditional jewelry
production.
For nature-conscious women, wearing sustainable jewelry allows them to express their commitment to
environmental and social responsibility through their fashion choices.
The Comprehension

Consumer Awareness:

There's a notable interest in sustainability within fashion,

with a focus on eco-friendly materials and ethical labor
practices. This aligns with the bamboo jewelry's
sustainable and ethical production methods.
Design Preferences:

The design remains a crucial factor for consumers, with

a preference for minimalistic, traditional and artistic
styles. This suggests bamboo jewelry needs to
emphasize aesthetic appeal alongside sustainability to
attract customers.
Market Opportunities:

The interest in innovative material combinations,

such as bamboo with silver, indicates an opportunity
for unique product offerings. Highlighting bamboo's
eco-friendly properties can differentiate these
products in the market.
Challenges:

Addressing price sensitivity and the perceived value of

bamboo compared to traditional jewelry materials is
essential. Marketing strategies should focus on
educating consumers about bamboo's sustainability
and craftsmanship to enhance its perceived value.
The Check

● Using a over ear hook design for the earring.

● Use Bamboo strips, brass wire and beads as
primary materials
● Modular design mechanism for :-
Extended lifespan, Versatility, Reduced material
waste,Customization and Repairability
The Conception

● I tried mixing minimal and

traditional design.
● I took little elements of traditional
to incorporate with minimal.
● Over ear hook design.
● The modular pin for
interchangeable dangles.
Crafting
Crafting
Crafting(other designs)
Crafting(other designs)
Connection

● How versatile is the bamboo strip

designs?
● How good is the modular pin? how
long will it last?
● Liked the bamboo leaf shaped
bamboo strips.
Thank You