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Class 8: Norton Auto Supply Role of RDC?

• Application of multi-period inventory models • Geographic location


• Location and lead time pooling • Fast customer service
• Distribution Strategies • Buffer
• Demand forecasting
Mfg. Plant External • Smooth demand for CDC
Suppliers
• Lowers transportation costs (than direct shipments to
CDC dealers)
• Hold safety stock for dealers
20 RDC
RDC’s – Lowers capital burden on dealers
– Lower safety stock: “Risk pooling” (location pooling)
Dealers

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RDC: “Risk Pooling – through Locations” Why does location pooling work?

safetystock at warehouse 1
• Location pooling reduces =
N individual dealers safetystock at dealers N
demand uncertainty as 1
Periodic review – P Std. dev. – σ measured with the coefficient
Safety stock at each dealer =Z xσ x P+L of variation
• Reduced demand uncertainty
Total safety stock = N × Z × σ x P+L reduces the inventory needed 0.7
to achieve a target service
level 0.5
Replace N dealers by 1 single RDC :
• But there are declining
Periodic review – P marginal returns to risk 0.33
Std. dev. of total demand = σ⋅ N pooling!
Î Most of the benefit can
Safety stock at warehouse =Z x σ x N x P+L be captured by pooling
only a few territories. 1 2 4 9 N
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Location pooling pros, cons and alternatives Why CDC?

• Pros:
– Reduces demand uncertainty which allows a firm to reduce inventory,
increase service, expand the product line, or a combination of all three. • Single point of contact for suppliers
• Cons: • Central supplier management
– Location pooling moves inventory away from customers:
• this creates an inconvenience for the sales reps. • Economies of scale in manufacturing & purchasing (quantity
• May create costs to ship product to customers, but may reduce inbound discounts?)
transportation because of consolidation.
• Alternatives: • Managing service to RDC’s
– Virtual pooling:
• Information control
• Each rep keeps her own inventory, but shares inventory with nearby
reps if needed. • Lower transportation costs (than direct shipments to RDC)
– Drop shipping:
• If a firm doesn’t have enough demand at each location to justify • Lower safety stock: “Risk pooling” (lead time pooling)
holding inventory, the firm can location pool with other firms via a
drop shipping firm, e.g., Alliance Entertainment holds inventory and
performs fulfillment for Circuit City’s online DVD store.
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1
CDC: Lead time pooling – consolidated distribution Consolidated distribution

Consolidated distribution reduces inventory via lead time risk pooling


Current system: direct from supplier
– Only need to decide the total quantity to ship from the supplier, not a total
8 week lead time quantity and its allocation across locations. Hence, some uncertainty is avoided.
RDC 1
.. – Most effective if demands are negatively correlated across locations.
Supplier .
– Most effective if the supplier lead time is long and the DC to store lead time is
RDC 50 short.
– But consolidated distribution increases total distance traveled and total lead
time from supplier to stores.
Proposed system: centralized inventory in a distribution center
1 week Other benefits of consolidated distribution:
lead time
RDC 1 – Easier to obtain quantity discounts in purchasing.
8 week lead time ..
Supplier CDC . – Easier to obtain economies of scale in transportation:
• DC may be able to order a full truck load every day, whereas an individual
RDC 50
store might requires much more time to order a full truckload)
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CDC: Inventory Policy ? Exhibit 1: ABC Classification at Norton

Continuous Review Policy cumulative


Investment
Avg. length of a cycle
100%
= 1 month for “A” parts 90%
Q
=
R
Avg. weekly demand at CDC 55%
C
= 20 x avg. weekly demand at RDC
B

Std. dev. of weekly demand at CDC A


Number
= √20 x std. dev. of weekly demand at RDC of Part #
3.7% 16.4 %

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SK 3809 – Current Policy: SK 3809 – Recommended Policy:

Q = one month’s demand at CDC 99% cycle service level ⇒ Z = 2.33


= 4 x 20 x 1300 = 104,000 units
ROP = avg. lead time demand + Z x std. dev. of LT demand

= 20 x 1300 x 1 + 2.33 x 100 x 20 x 1


ROP = Avg. lead-time demand + 4 weeks avg. demand
LT LT
= 1 x 20 x 1300 + 4 x 20 x 1300
= 26,000 + 1043
= 130,000 units = 27,043 Safety stock
Safety Stock: 104,000

Why is safety stock calculation NOT a good idea?


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2
SK 3809 – Recommended Policy: Costs

2 R S Annual ordering costs + Annual Inv. holding cost


Q= =19,447 ≈ 20,000
H Cycle Safety
SR Inv. Stock
H ⋅Q H x safety stock
where: Q
2
H = i x C = 0.26 x 2.75 SK 3809: Across all Parts:
Current policy: $112,840/yr $3.43 Million/yr
= $0.715/unit/year
Recommend: $14,650/yr $0.23 Million/yr
R = 20 x 1300 x 52 (annual demand)
• Difference = Savings by reducing Q & by reducing SL to 99%
S = $100 • Why ok? Stockout at CDC ≠ stockout at dealer; RDC holds safety stock!
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RDC – Current Policy ? RDC Recommended Policy - SK 3809

Periodic review policy with P = 1 week, L = 1 week 98% - “Fillrate” Service Target
2% of demand is short
OUL = Avg. demand over (P+L) periods Avg. shortages/cycle
+ 2 weeks of demand = 0.02 x 1300 = 26 units

SK 3809 Safety Stock Avg. shortages/cycle = L(z) x σx P+L


OUL = 2 x 1300 + 2 x 1300 = 5200
26 = L(z) x 100 x √2
Safety Stock
26
Again: Why is safety stock calculation NOT a good idea? L(z) = = 0.184 ⇒ Z = 0.55
100 x 2
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RDC Recommended Policy - SK 3809

OUL = Avg. demand over (P+L) + Z x σ x P+L


Inventory Cost of SK 3809 Across all Parts:
= 2 x 1300 + 0.55 x 100 x 2 at 1 RDC:
Current: $3253/year $894,842 / yr
= 2600 + 78 = 2678
Proposed: $1450/year $692,175 / yr
Safety Stock

Savings at 1 RDC: $1803


Average Inv = OUL – (R*P) / 2 = 2678-1300/2 =2028
Savings across 20 RDC ≅ $36,000 $202,667 / yr
(Norton owns its pipeline inventory!)

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3
“FedEx” Proposal

96% service off shelf Safety Stock = 11 units

3% by FedEx (24 hour) Reduction in safety stock


= 78 – 11 = 67 units
SK-3809
Inv. Cost savings = 0.715 x 67
96% Fillrate = $48/yr
4% of demand short
No. of Fed-Ex shipments
Avg. # of shortages/cycle = 0.04 x 1300 =52 / cycle = 0.03 x 52 x 1300 = 2028 units/yr
L(Z) = 0.369 ⇒ Z = 0.08
⇒ Probably not worth it for Item SK 3809 …

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For what items would you use FedEx ? Norton Auto Supply

• light, small ⇒ low FedEx cost RDC CDC


Service Measure: Service Measure:
• high unit cost ⇒ high holding cost
Fillrate Cycle Service Level
• long lead-time Ordering Policy: Ordering Policy:
large safety stock
Periodic R.P. Continuous R.P.
• high uncertainty
• Lower demand variation at CDC • Lower safety stock
• Easier to coordinate • Economies of scale in
Note: could use Newsvendor fractile to determine optimal service level • Joined ordering of multiple production / transportation
before FedEx shipment: products from CDC • Take advantage of quantity
• excess cost = holding cost per cycle • Combine shipments to different discounts
• shortage cost = shipping cost per FedEx RDCs
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Distribution Strategies Cross-docking: Moving products directly from inbound to


outbound vehicle without storage in between.
Shipping
Sources Sources Sources
Store T Store V Store W Store X Store Y Store Z

Mixed
pallets
Warehouse Dock

Roll-
Pallet Breaking & Assembly over
stock

Full pallets -
CLIENTS CLIENTS CLIENTS single
product
Warehousing Direct Cross-docking
(one or several) delivery (no inventory!)

Plant A Plant B Plant C Plant D Plant E

Receiving
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4
Cross-dock Warehouse Cross-docking Direct Ship

Cost Factors
• inventory High Low Low
• transportation Low (FTL) Low (FTL) High (LTL)
• facilities and High Medium Low
handling
• information Low High Medium
systems

Service Factors
• Response time to Fast Medium Long
end customers
• Product variety Expensive Easier Easier
• Total lead time Long Medium Low

Type of Product Low cost, low High demand, low Bulky, easily
obsolescence variability damaged items
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Wal-Mart

• Staple stock - items that customers expect to find in the same


place in every Wal-Mart (toothpaste, shampoo, etc.).
– These items are warehoused so there are no stockouts.
– Pull based distribution
• Direct ship - items that Wal-Mart buyers have gotten a great
deal on and are pushing out to stores.
– These items are cross-docked; stores don't know what they're
getting until the truck arrives!
– Push-based distribution

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