BUSINESS

COMMUNICATION
PRESENTED BY
S.VIGN S

2ND YEAR B.CO GENERAL

ROLL N0. :22D2505

 S COMMUNl CAT
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~ ~~ DUCTI
.rup~•tard communlcaUDJ1 1

• Travels from subordina1ies m .supv,ors an~ co:1m1inu.es. u~ the

IOownward cammunlcatian
111 ~law!i fmm hle,he~ le\felJ tolawft leveTs m the nierard1~.

Horizontal communications
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111 Fnc,..ws among pc-opr~ on 1he same or simll'lllr or13nlzation lt!Vok~.

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IDiagona! wmmu11icatlan 1

• RI 11w, among p2mffl5 al diliuent tevels who hi1Ve no diriect

Communi cation Pro cess
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Purpose of Communication

llsl'i BJ, Hissem ate lie aoa(s . n enternilse.

• ~~(@?ffiED? ~·MMil1

_ r • Gl!linEbl~lt41•1U1Ja;
COMMUN ICATtQ,N

Co,m1 m,uni,cati on is, tihe

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tr,a,ns,fer of inf,ormati on from a

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sen,de·r to a re 1 ceiiv,erl with the

Inf,ormation be.iing unders,to,od:
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iby the r,eceiv:er

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Written
Communic,ation
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Nl!o,n Verb al
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Com:m:unicatio n
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0 r a I C o r11 r11 LJ r1 ic a t io r1

Ora l c:,omm1unii,catjo1 n ,ca,1n 1□1 c.ic1ur in1a:

face-to,- fac,e· m,e,eting o,f two, rp,e,o,p l:,e 1□1 r
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in a, mana,g:er s p re:s entati 0,n: to ,a, li.a,rg1,e

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a iU diien C8
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It maike,s, ,p,oss,i:ble :sp,e, e,dy

:interchang1e with im1 m:,edi.at e· fe edb,ack.,.
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Tips for lmprovir1g Written
Communicatio,n

CJ Us,e· s:imp·Ie words an1d p'hra.s,e,s.

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c1 Us,e s.h,,ort ain,d fam1Hiar wo,rds..

c U:s,e pers,o,nat p,ronouns wh,·e,never
re,qurr e,d.
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,1 Give Hlu1str;a1t[,ons andi ,ex.amples .

CJ Us,e, s.h,,o,rt s.eintenc·es a,n,d
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para,gra:phs .
c Avo ri d u1 n necessary words
Non Verbal Communication

'No,n v,e r bal: com,m:unic.ation inclu;,des

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faciial ,expres.:si:ons ,an.d body g,e stures.

It gives ris,e to th,e s.ay'iing th,.at a,ctions
,often spea.lk !0 u:de·r tha1n wo,rds..
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Tips for Improving Oral
Communication

tJ Coimmuni cate with1a l;argi'e audien,c,e.

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!J Tel:I a story , an. anecd·ote·.

c P',auis.e ~ d10 not ru:s,h:.
c U;s.e vis,u:als aids .
tJ Communic.ate con.fi,d e,nce and1cr eate
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trust thro ug:h cle.a r v,o ice ,.go,o,d

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;p,osture· and a simile.

Barriers in Cor11munication

A La,ck of planning.
• Poorly expre:sse,d mes.s,.age .
uate fee,db,ack.
~ ln,adeq 1

... Qu anti ty ,o f information.

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~ Not re,co,gnizi n,g thie receivers, nee,d s .

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GL1icielir1e for Effective
C o r11 r1·1 LJ r1 ica ti o r1

Cl:.arify th1e p u1rpos e of th1e m e:s:sag1,e .

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Us e, inteUig:i:blle e·n,,c,0 din-g:~

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C0 n1s:ult 0 th e rs·· viiew .

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C0,n1s;id:-e r receii·v,e r's. :11 e e·ds ~

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Tips for Improving Non Verbal
Communication

tJ Estaib!is,h an d m1,aintain ,ey e contact.

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t; Use p,o,stiure t 0 sh:ow interest.

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t) l:mp,rov,e yo ur de,coding s.kiUs .

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CJ Appreciate the p,o,w er o,f ap,pearan,c,e .

c Av oid assign.tn,g n,onverlbal mean ;ing1s
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oiut ,0 f co in text.
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Guideline for Effective
Communication
<) Use .a p·pra prLate to ne and ens.1
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ure
cre·dibility ~
o C,o nsi,d er re ceiver's emot:io,ns. &
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motivationis.
o Giet feed:bac.k.