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AGRICULTURAL SCIENCE

BUSINESS PLAN SKELETON

INSERT PICTURE OF BUSINESS

CANDIDATES’ NAME: …………………………………………

CANDIDATES’ NUMBER: 100082…………….

SCHOOL: MUNRO COLLEGE

CENTRE NUMBER: 100082

YEAR OF EXAM: 2025

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TABLE OF CONTENT

page

Description of the business

Justification for the business

Products and services

Marketing plan

Product/service

Pricing strategy

Place(distribution channels)

Promotion mix

Operational plan

Management structure

Selection of appropriate labour

Use of technology to enhance efficiency of the business

Financial plan

Projected performance

Sources of finance
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DESCRIPTION OF BUSINESS

NAME AND NATURE OF BUSINESS:………………………………………………………………..

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FORM OF BUSINESS ………………………………………………………………………………………..

MISSION STATEMENT……………………………………………………………………………………….

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OBJECTIVES OF BUSINESS …………………………………………………………………………………

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LOCATION ……………………………………………………………………………………………………
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JUSTIFICATION FOR THE BUSINESS

MARKET RESEARCH:

TARGET POPULATION: ……………………………………………………………………………………

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PRICE OF SIMILAR PRODUCTS ……………………………………………………………………………

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AVAILABILITY AND COMPARATIVE PRICE OF SUBSTITUTES

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SALES FORECAST

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DO ONLY 3(THREE) OF THE ABOVE TOPICS

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SWOT ANALYSIS:

STRENGTHS AND OPPORTUNITIES:

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WEAKNESS AND THREATS

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JUSTIFICATION FOR LOCATION

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PRODUCTS AND SERVICES

TWO FEATURES OF PRODUCT THAT WILL BE OFFERED

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MARKETING PLAN

PRODUCT /SERVICE

DESCRIBE BRANDING AND OR PACKAGING( You can create a logo for company)

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PRICING STRATEGY

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PLACE(distribution channels)

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PROMOTION MIX

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OPERATIONAL PLAN

MANAGEMENT STRUCTURE:

FUNCTIONAL AREAS OF THE BUSINESS:

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ORGANISATIONAL CHART
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PRODUCTION ( done by company or outsourced)

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SELECTION OF APPROPRIATE LABOUR

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USE OF TECHNOLOGY

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FINANCIAL PLAN

PROJECTED PERFORMANCE

PROFIT/LOSS ACCOUNT

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PROJECTED BALANCE SHEET

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SOURCES OF FINANCE

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