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Download Business and Society A Strategic Approach to Social Responsibility 4th Edition Thorne Test Bank all chapters
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Chapter 9—Community Relations and Strategic Philanthropy
MULTIPLE CHOICE
1. Which of the following provides the best description of the community stakeholder for an
organization?
a. The community to be concerned with is the immediate neighborhood where most of the
organization's patrons live and work.
b. The entire city in which the organization operates will be affected by the organization, and
therefore this defines the community stakeholder.
c. The entire county in which the organization is located is the community stakeholder
because the impact of the organization reaches beyond the city to the entire county.
d. The community aspect of the stakeholder model includes the entire region in which the
company operates.
e. The community includes those members of society who are aware of, concerned by, or in
some way affected by the operations and outputs of the organization.
ANS: E PTS: 1 REF: p. 311
2. The organizational function dedicated to building and maintaining relationships and trust with the
community is known as
a. the social activity department.
b. the marketing department.
c. customer service.
d. community relations.
e. stakeholder management group.
ANS: D PTS: 1 REF: p. 311
3. Which of the following describes the contagion effect that can occur when one business moves into an
area?
a. New jobs will be created in the community, which will decrease unemployment and boost
the overall economy.
b. A move can signal to other firms that the area is a viable and attractive place for others to
locate, and more businesses will follow.
c. A move can signal to other firms that the area is congested and not worth entering.
d. The community will be grateful to the company for locating within its limits and reward it
with certain property tax benefits.
e. The overall skill level of employees in the community will improve, which may lead other
companies to recruit workers from this community.
ANS: B PTS: 1 REF: p. 318
© 2011 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
9-2
6. Which of the following examples best aligns a company's competencies and strategic goals with
philanthropic activity?
a. A local gas station has a program in which its employees are partnered with disadvantaged
youths as mentors.
b. Ben and Jerry's Homemade ice cream company donates a percentage of its pretax profits
to support peace initiatives.
c. The local telephone company donates money to the Youth Soccer Foundation to help pay
for the upkeep of soccer fields and equipment.
d. A hair salon donates one dollar of every haircut to support the local food bank's annual
holiday food drive.
e. Merck uses its pharmaceutical expertise to develop a drug to combat river blindness and
donates millions of doses to poor countries.
ANS: E PTS: 1 REF: p. 336
7. Which of the following best describes the importance of corporate philanthropy in the 1980s?
a. The cost-cutting nature of businesses in this decade left corporate philanthropy as a low
priority for most organizations.
b. Many firms began to establish separate foundations to make donations to charitable causes
during the 1980s.
c. Most business leaders understood the benefits of well-managed corporate philanthropy
initiatives and implemented formal programs.
d. The public first began to question the role of business in society, and many individuals
called for corporations to give back to society.
e. Most companies took a haphazard approach to corporate philanthropy causing little good
to come as a result.
ANS: A PTS: 1 REF: p. 330
© 2011 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
9-3
11. How could the value of employee volunteer programs be enhanced for a firm to better align these
programs with strategic philanthropy goals?
a. Volunteer programs could be oriented to benefit the immediate community surrounding
the firm.
b. Programs could be geared toward improving the morale of the employees who participate.
c. Programs should emphasize synergies between employees' current and future job-related
aptitudes and nonprofit needs.
d. Volunteer programs should be mandatory for all employees so as to encourage all
employees to think about social causes.
e. Firms could heavily advertise their volunteer efforts to create a more favorable public
image.
ANS: C PTS: 1 REF: p. 333
© 2011 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
9-4
12. Which of the following is not one of the direct benefits associated with strategic philanthropy?
a. Companies with a strategic approach to philanthropy experience rewards in the workplace.
b. Companies receive a tax deduction on their charitable contributions.
c. Companies may find their employee recruitment practices to be more effective and
enhanced.
d. Strategic philanthropy should ease government regulations on the company.
e. Companies should experience enhanced customer loyalty.
ANS: D PTS: 1 REF: p. 339-340
14. What is not a concern that top managers may have to deal with in regards to strategic philanthropy?
a. Determining whether there are tax incentives for corporate giving
b. Having to defend the company's commitment to charity to various stakeholder groups
c. Showing support for the firm's philanthropic efforts
d. Budgeting the resources required to manage philanthropic efforts
e. Being well versed in the performance benefits of social responsibility
ANS: A PTS: 1 REF: p. 341
15. Which of the following is not one of the steps in the process for planning and implementing strategic
philanthropy?
a. Engage
b. Collect
c. Research
d. Organize and design
e. Spend
ANS: B PTS: 1 REF: p. 342
© 2011 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
9-5
16. What does the "engage" step of the process for planning and implementing strategic philanthropy
consist of?
a. Gaining the interest and support of management early on so as to ease the approval
process in the future
b. Deciding what resources and dollars should be spent on certain strategic philanthropy
efforts
c. Creating interest in all the company's stakeholders in order to increase their support of the
strategic philanthropy process
d. Collecting information covering the internal organization and programs that might
intersect with the competencies of the company
e. Classifying funding opportunities according to the level of need and alignment with
organizational competencies
ANS: A PTS: 1 REF: p. 342
17. What is the main purpose of the "organize and design" step of the process for planning and
implementing strategic philanthropy?
a. Gaining the interest and support of management early on so as to ease the approval
process in the future
b. Deciding what resources and dollars should be spent on certain strategic philanthropy
efforts
c. Creating interest in all the company's stakeholders in order to increase their support of the
strategic philanthropy process
d. Collecting information covering the internal organization and programs that might
intersect with the competencies of the company
e. Classifying funding opportunities according to the level of need and alignment with
organizational competencies
ANS: E PTS: 1 REF: p. 342
18. What would be the best way for Anheuser-Busch to assist victims of a natural disaster in keeping with
the philosophy of strategic philanthropy?
a. Donate money to the victims of the natural disaster
b. Build a new bottling facility in the area of the disaster to provide new employment
opportunities
c. Bottle drinking water and distribute it to the victims
d. Send volunteers to rebuild homes that were destroyed in the natural disaster
e. Provide beer and other alcoholic beverages to the victims of the natural disaster
ANS: C PTS: 1 REF: p. 340
© 2011 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
9-6
20. You are the Director of Social Responsibility for a major athletic shoe and apparel company. Which
of the following options would most closely fulfill the objectives of strategic social responsibility
for your company?
a. Donating athletic shoes to a professional athletic team in order to increase the company's
exposure
b. Allowing employees to volunteer at a local charity of choice on company time for one
hour per week
c. Giving athletic shoes and apparel to disadvantaged youths
d. Having employees volunteer at a youth shelter and delivering athletic shoes for their sports
programs
e. Sponsoring a charity-oriented golf tournament by donating monetary funds to the cause
ANS: D PTS: 1 REF: p. 329-330
ESSAY
ANS:
Answers will vary.
ANS:
Answers will vary.
ANS:
Answers will vary.
ANS:
Answers will vary.
ANS:
Answers will vary.
© 2011 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
9-7
26. What are some of the benefits a company receives by encouraging its employees to participate in
volunteer programs?
ANS:
Answers will vary.
© 2011 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
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Qui rit, qui parle seul, qui joue, et qui soudain
Semble pris pour ses jeux d’un immense dédain,
Et rêve, dédaignant l’image ou la praline,
Dans le plus sombre coin de la vieille berline ;
Qui montrait tout à l’heure un golfe avec son doigt
En demandant : « Quel est ce gros saphir qu’on voit ? »
Ce garçonnet ravi d’abîmer son costume,
C’est Celui qui mettra son siècle sur l’enclume,
Qui pendant si longtemps sera terrible et seul,
Et qui pratiquera si bien l’Art d’être Aïeul
Que, pâles apprentis sortant tous de ses forges,
Les poètes seront ses innombrables Georges !
Mères,
Qu’il y ait du respect parfois dans la douceur
Du baiser mis au front de votre enfant rêveur ;
Que vos lèvres, parfois en écartant des boucles,
Aient peur de se brûler à quelques escarboucles ;
Frissonnez au milieu d’un rire ; effrayez-vous
De prendre l’avenir, ainsi, sur vos genoux :
Et dites-vous, avec une ivresse inquiète,
Lorsque vous saisissez une petite tête
Pour essayer de voir au fond des yeux gamins,
Que vous tenez peut-être un monde entre vos mains !
— Sait-on à quel moment au juste le dieu passe ?
Songez à la minute émouvante de grâce
Où, dans la vieille rue, au son d’un fandango
Que rythme un claquement de fouet, Madame Hugo
Sort du carrosse vert dont l’attelage souffle,
Et, prenant dans ses bras l’enfant qu’elle emmitoufle,
Distraite, d’une voix qui sommeille à demi,
Lui dit légèrement : « Tu vois, c’est Hernani. »
Aucun éclair n’a lui dans la ruelle noire ;
Nul n’a senti tomber cette graine de gloire ;
Et lui-même l’enfant n’est pas resté songeur.
On se bouscule, on crie, on jure ; un voyageur
Chante… Et le germe obscur descend au fond de l’âme,
« C’est Hernani, tu vois », a murmuré Madame
La générale Hugo, d’une distraite voix.
Et l’enfant regardait. « C’est Hernani, tu vois »,
Dit cette mère. Et tout, pendant cette minute,
Tout, Don Ruy, Don Carlos, le grand vers dont la flûte
Soupire, le bandit, l’amour, le collier d’or,
La bataille de mil huit cent trente, le cor,
Mademoiselle Mars, la salle qui trépide,
Tout, le lion superbe et le vieillard stupide,
Oui, tout fut, au-dessus de ce village fier,
Pendant cette minute, en puissance, dans l’air !
Cette minute-là fut grosse du chef-d’œuvre.
— Et, faisant de son fouet zigzaguer la couleuvre,
Un jeune postillon, sur un seuil, étalait
Le rouge fatidique et vif de son gilet.
VII
La mer tranquille
S’allonge au fond, plus blanche autour d’une presqu’île ;
Et l’on voit, dès qu’ils sont rebroussés d’un peu d’air,
Les glauques oliviers blanchir comme la mer.
De hauts lauriers pensifs, splendidement moroses,
Près de lauriers moins hauts qui s’ajoutent des roses
Contractent leur feuillage avec un noir dédain,
Et les dieux sont assis comme dans un jardin.
Ils sont là, familiers, harmonieux, paisibles,
Ne faisant même pas l’effort d’être invisibles.
Junon, reconnaissable au beau pli de son cou
Autant qu’au sceptre d’or que surmonte un coucou ;
Vénus, qui, semble-t-il, ainsi qu’une statue,
Fut d’un linge mouillé par un sculpteur vêtue ;
Mars, dieu de la bataille ; Apollon, dieu du jour,
Dont l’arc a l’air plus grand que celui de l’Amour ;
Jupiter, dont ce soir le sourcil se défronce,
Et qui laisse, pour prendre une mûre à la ronce,
La foudre qu’il brûla jadis par les deux bouts ;
Minerve, aux yeux plus fiers que les yeux des hiboux
Sous les deux autres yeux vides et sans paupière
Qu’elle a levés au ciel en levant sa visière ;
Diane, dont la sauge aime le brodequin
Et qui porte un étroit diadème ; Vulcain,
Qui, faisant des projets d’art et de mécanique,
Gratte son front têtu sous son bonnet conique ;
Et Mercure, qui sent jusque dans son cerveau
Battre les ailerons qu’il a sur son chapeau,
Tous les grands dieux sont là, tous, excepté Neptune,
Et Vesta, que toujours tout plaisir importune,
Et Cérès, qui s’occupe aux épis blondissants ;
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Pan, qui n’est jamais loin dans un bois d’Arcadie,
Du rêve des roseaux forme une mélodie ;
Le nectar qui circule est versé par Hébé ;
Et Cupidon se livre à des jeux de bébé
Qui sont peu rassurants pour Junon la jalouse…
De sorte que les dieux, tout de même, sont douze.
Et le grand paysage
Bleuit.
Le rire cesse.
Lui jette sa casquette, et, vif, cambrant un corps
Qu’on sent être celui d’un batteur de records,
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Sépare ses cheveux sur son front. Et Diane
Voit, de ce conducteur grossier de camion,
Émerger un moderne et souple Endymion.
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Découvre avec stupeur Kirby Beard et Leuchars ;
Mais, pour bien établir qu’il n’aime que la gloire,
De la trompe de cuivre il va presser la poire.
L’étincelant buccin pousse le cri des veaux.
L’Amour se montre.