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CHAPTER 6: The Media
MULTIPLE CHOICE
1. Brief quotes and short characterizations of the day’s events in news coverage are called ________.
a. précis d. news nuggets
b. spin e. catchphrases
c. sound bites
ANS: C DIF: Easy
REF: Traditional Media Have Always Mattered in a Democracy
OBJ: Describe trends in the role of print and broadcast media in providing political information
MSC: Remembering
2. Why do radio stations repeat the news so often throughout the day?
a. In order for radio news to sink in, people need to hear stories more than once.
b. The audience is constantly changing since most people listen to the radio in their cars.
c. There is not enough news to fill an entire day’s worth of programming.
d. Radio news normally provides more headlines than in-depth coverage since it comes
directly from the television script.
e. The owners of radio stations are legally allowed to devote only a limited amount of time to
political stories.
ANS: B DIF: Easy
REF: Traditional Media Have Always Mattered in a Democracy
OBJ: Describe trends in the role of print and broadcast media in providing political information
MSC: Understanding
4. Despite its widespread availability,________typically provide(s) the least depth of news coverage.
a. radio d. newspapers
b. television e. magazines
c. the Internet
ANS: B DIF: Medium
REF: Traditional Media Have Always Mattered in a Democracy
OBJ: Describe trends in the role of print and broadcast media in providing political information
MSC: Remembering
5. Much of the national news that is published in local newspapers is provided by ________.
a. UPI d. CNN
b. the Associated Press e. National Public Radio
c. Fox News
ANS: B DIF: Medium
REF: Traditional Media Have Always Mattered in a Democracy
OBJ: Describe trends in the role of print and broadcast media in providing political information
MSC: Remembering
8. The United States has approximately ________ television stations and ________ daily newspapers.
a. 100; 250 d. 2,000; 1,400
b. 200; 300 e. 3,400; 5,500
c. 150; 1,000
ANS: D DIF: Medium
REF: Traditional Media Have Always Mattered in a Democracy
OBJ: Describe trends in the role of print and broadcast media in providing political information
MSC: Remembering
10. Most local newspapers get their national news from ________.
a. local reporters
b. wire services
c. the Internet
d. government reports, press briefings, and announcements
e. interviews with politicians
ANS: B DIF: Medium
REF: Traditional Media Have Always Mattered in a Democracy
OBJ: Describe trends in the role of print and broadcast media in providing political information
MSC: Remembering
11. ________ percent of radio stations in the United States are devoted to talk, news, or public affairs.
a. Two d. Fifty
b. Twenty e. Eighty
c. Thirty-three
ANS: B DIF: Medium
REF: Traditional Media Have Always Mattered in a Democracy
OBJ: Describe trends in the role of print and broadcast media in providing political information
MSC: Remembering
13. What has helped accelerate the trend toward less variety in national news in the past decade?
a. the rise of the Internet as a major source of news reporting
b. the growing level of government censorship and restrictions on the media
c. the corporate consolidation of news media into a small number of conglomerates
d. the increasing popularity of AM radio talk shows
e. the growing popularity of newspapers as a source of news
ANS: C DIF: Medium
REF: Traditional Media Have Always Mattered in a Democracy
OBJ: Describe trends in the role of print and broadcast media in providing political information
MSC: Understanding
14. The development of media giants with access to a variety of media holdings raises the question of
whether
a. local newspapers are no longer a viable source of news.
b. the level of censorship and manipulation of news media by the federal government will
increase.
c. there is enough competition among the media to produce a diverse set of views and
opinions.
d. there is a large enough audience for all of the news media sources that have proliferated in
the last decade.
e. government has the authority to regulate corporations that are so large.
ANS: C DIF: Medium
REF: Traditional Media Have Always Mattered in a Democracy
OBJ: Describe trends in the role of print and broadcast media in providing political information
MSC: Understanding
17. Which of the following statements best describes the changing ownership patterns in the American
media?
a. There has been a recent trend toward homogenization of national news as conglomerates
have come to own a larger and larger percentage of media outlets.
b. There has been a recent trend toward homogenization of national news, as the
Telecommunications Act of 1996 has required print media outlets to follow the Fairness
Doctrine.
c. There has been a recent trend toward diversification of national news as conglomerates
have come to own a smaller and smaller percentage of media outlets.
d. There has been a recent trend toward diversification of national news, as the
Telecommunications Act of 1996 has required print media outlets to follow the Fairness
Doctrine.
e. There have been no meaningful changes in media ownership patterns over the last 100
years of American history.
ANS: A DIF: Difficult
REF: Traditional Media Have Always Mattered in a Democracy
OBJ: Describe trends in the role of print and broadcast media in providing political information
MSC: Understanding
18. Daily Internet users who participate in society and politics through online activities are called
________.
a. 2.0 participators d. digital citizens
b. online activists e. web entrepreneurs
c. Internet junkies
ANS: D DIF: Easy
REF: The Rise of New Media Has Strongly Influenced How Americans Get Their News
OBJ: Explain how the Internet has transformed the news media
MSC: Remembering
24. Which of the following is NOT a reason that Americans prefer online news?
a. the convenience of getting the news online
b. the up-to-the-moment currency of the information available online
c. the depth of the information available online
d. the diversity of online viewpoints
e. the accuracy and objectivity of the information found online
ANS: E DIF: Medium
REF: The Rise of New Media Has Strongly Influenced How Americans Get Their News
OBJ: Explain how the Internet has transformed the news media
MSC: Understanding
25. The following are all concerns raised by the growing popularity of online news EXCEPT
a. a decline in investigative journalism.
b. a reduction in the diversity of perspectives that can potentially be heard.
c. a negative impact on political knowledge.
d. a decrease in political tolerance.
e. uneven quality in news content.
ANS: B DIF: Medium
REF: The Rise of New Media Has Strongly Influenced How Americans Get Their News
OBJ: Explain how the Internet has transformed the news media
MSC: Understanding
26. A website devoted entirely to reporting on climate change and other environmental issues is an
example of ________ journalism.
a. protest d. nonprofit
b. adversarial e. public
c. niche
ANS: C DIF: Medium
REF: The Rise of New Media Has Strongly Influenced How Americans Get Their News
OBJ: Explain how the Internet has transformed the news media
MSC: Applying
27. The power of the media to draw public attention to particular issues and problems is called ________.
a. framing d. polling
b. canvassing e. the bandwagon effect
c. agenda setting
ANS: C DIF: Medium
REF: The Media Affect Power Relations in American Politics
OBJ: Analyze how the media, politicians, and public opinion are influenced by one another
MSC: Remembering
29. The media can set the political agenda in the United States by
a. identifying an issue as a problem that must be solved.
b. endorsing a particular political candidate.
c. accepting advertising only from businesses that are identified as being ideologically
“correct.”
d. maintaining a strictly nonpartisan approach to news reporting.
e. refusing to follow government regulations regarding the content of news broadcasts.
ANS: A DIF: Medium
REF: The Media Affect Power Relations in American Politics
OBJ: Analyze how the media, politicians, and public opinion are influenced by one another
MSC: Understanding
31. Besides their ideological biases, journalists also exhibit selection biases in favor of news stories they
view as
a. favorable to leaders and issues they support.
b. having a great deal of dramatic or entertainment value.
c. important for the purpose of public awareness.
d. sympathetic to the government as a whole.
e. critical of leaders and issues they oppose.
ANS: B DIF: Medium
REF: The Media Affect Power Relations in American Politics
OBJ: Analyze how the media, politicians, and public opinion are influenced by one another
MSC: Applying
32. The fact that journalists referred to the Obama administration’s health care initiative as “reform”
instead of as “health care rationing” is an example of the media’s power of ________.
a. agenda setting d. news enclaves
b. framing e. adversarial journalism
c. sound bites
ANS: B DIF: Medium
REF: The Media Affect Power Relations in American Politics
OBJ: Analyze how the media, politicians, and public opinion are influenced by one another
MSC: Applying
36. The ________ provides candidates for the same political office equal opportunities to communicate
their messages.
a. right of rebuttal d. diversity in media doctrine
b. equal time rule e. agenda-setting provision
c. Fairness Doctrine
ANS: B DIF: Medium
REF: The Media Affect Power Relations in American Politics
OBJ: Analyze how the media, politicians, and public opinion are influenced by one another
MSC: Remembering
37. The Supreme Court case Red Lion Broadcasting Company v. FCC (1969) upheld ________.
a. the Fairness Doctrine d. framing
b. the right of rebuttal e. the agenda-setting provision
c. the equal time rule
ANS: B DIF: Medium
REF: The Media Affect Power Relations in American Politics
OBJ: Analyze how the media, politicians, and public opinion are influenced by one another
MSC: Remembering
40. The Communications Decency Act was struck down by the Supreme Court because it violated the
a. First Amendment’s right to freedom of speech.
b. FCC’s equal time rule.
c. FCC’s right of rebuttal.
d. FCC’s Fairness Doctrine.
e. Fourteenth Amendment’s due process clause.
ANS: A DIF: Medium
REF: The Media Affect Power Relations in American Politics
OBJ: Analyze how the media, politicians, and public opinion are influenced by one another
MSC: Applying
41. If a television station sold commercial time to a Republican candidate for governor but refused to sell
time to the Democratic candidate for governor, this station would be violating the ______.
a. Telecommunications Act of 1996 d. right of rebuttal
b. Fairness Doctrine e. Communications Decency Act
c. equal time rule
ANS: C DIF: Medium
REF: The Media Affect Power Relations in American Politics
OBJ: Analyze how the media, politicians, and public opinion are influenced by one another
MSC: Applying
42. If a radio station aired a personal attack against a candidate but refused to allow the same candidate the
opportunity to respond to that attack on its station, the station would be violating the ________.
a. Telecommunications Act of 1996 d. right of rebuttal
b. Fairness Doctrine e. Communications Decency Act
c. equal time rule
ANS: D DIF: Medium
REF: The Media Affect Power Relations in American Politics
OBJ: Analyze how the media, politicians, and public opinion are influenced by one another
MSC: Applying
43. Which statement about the Federal Communications Commission (FCC) is FALSE?
a. The FCC was established in 1949 by President Harry Truman.
b. The FCC licenses radio and television stations.
c. The FCC bans explicit sexual and excretory references on airwaves during certain hours of
the day.
d. The FCC does not regulate newspapers.
e. The Telecommunications Act of 1996 loosened many FCC restrictions on media
ownership.
ANS: A DIF: Difficult
REF: The Media Affect Power Relations in American Politics
OBJ: Analyze how the media, politicians, and public opinion are influenced by one another
MSC: Applying
46. In 1985, the federal government stopped enforcing the ________, arguing that it was no longer
necessary due to the increasing number of television and radio stations.
a. Fairness Doctrine d. Children’s Programming Act of 1966
b. right of rebuttal e. Communications Decency Act
c. equal time rule
ANS: A DIF: Medium
REF: The Media Affect Power Relations in American Politics
OBJ: Analyze how the media, politicians, and public opinion are influenced by one another
MSC: Remembering
47. Which of the following is NOT a reason why a free media is necessary to democratic government?
a. A free media is needed to investigate wrongdoing on the part of government officials.
b. A free media is needed to publicize and explain governmental actions.
c. A free media is needed to evaluate the performance of politicians.
d. A free media is needed to shed light on matters that may otherwise be known only to a
small number of government insiders with technical knowledge.
e. A free media is needed to ensure economic equality.
ANS: E DIF: Easy
REF: The Media Affect Power Relations in American Politics
OBJ: Analyze how the media, politicians, and public opinion are influenced by one another
MSC: Understanding
ESSAY
1. Describe the different types of news sources. What are some of the distinct characteristics of each
medium? How do the sources differ from each other in terms of how they disseminate news as well as
the audiences they reach?
ANS:
Answer will vary
2. Why is the Internet such a popular medium for Americans to learn about politics? What are some of
the potential problems associated with the rapid proliferation of online news sources?
ANS:
Answer will vary
3. Describe some ways in which journalists can influence governments and political actors. What types
of influence do journalists have on the substance and style of politics? Provide examples.
ANS:
Answer will vary
4. Despite a plethora of freedoms, journalists must still adhere to some federal laws. How do government
officials regulate the media? Describe some of the different regulations that are placed upon the media.
What are the goals of different regulatory techniques? To what extent are they effective? Which forms
of news are the least regulated? How have government officials attempted to regulate the Internet?
ANS:
Answer will vary
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And told him so, but friendship never ends;
And what if mind seem changed,
And it seem changed with the mind,
When thoughts rise up unbid
On generous things that he did
And I grow half contented to be blind.
SAILING TO BYZANTIUM
Stanza IV
O silver-throated Swan
Struck, struck! A golden dart
Clean through thy breast has gone
Home to thy heart.
Thrill, thrill, O silver throat!
O silver trumpet, pour
Love for defiance back
On him who smote!
And brim, brim o’er
With love; and ruby-dye thy track
Down thy last living reach
Of river, sail the golden light—
Enter the sun’s heart—even teach,
O wondrous-gifted pain, teach thou
The God to love, let him learn how!
Section Six
Section Six
Stanza III
THE END
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