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EAST ASIAN POPULAR CULTURE
Romance in Post-Socialist
Chinese Television
Huike Wen
East Asian Popular Culture
Series Editors
Yasue Kuwahara
Department of Communication
Northern Kentucky University
Highland Heights, KY, USA
John A. Lent
International Journal of Comic Art
Drexel Hill, PA, USA
This series focuses on the study of popular culture in East Asia (referring
to China, Hong Kong, Japan, Mongolia, North Korea, South Korea, and
Taiwan) in order to meet a growing interest in the subject among students
as well as scholars of various disciplines. The series examines cultural pro-
duction in East Asian countries, both individually and collectively, as its
popularity extends beyond the region. It continues the scholarly discourse
on the recent prominence of East Asian popular culture as well as the give
and take between Eastern and Western cultures.
Romance in
Post-Socialist Chinese
Television
Huike Wen
Department of Japanese and Chinese
Willamette University
Salem, OR, USA
This Palgrave Macmillan imprint is published by the registered company Springer Nature
Switzerland AG.
The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland
To D.J., Benjamin and Gavin
For love and all emotions
Contents
7 Conclusion111
Bibliography119
Index129
vii
CHAPTER 1
Abstract This chapter is a brief review of romantic love and its cultural
referents in both Chinese and Western contexts, stressing the values of
examining the national and collective beliefs surrounding romantic rela-
tionships in contemporary Chinese media and cultural discourse.
On September 21, 2013, If You Are the One, the most successful dating
show on Chinese television, presented a man’s determined pursuit of one
of 24 female contestants. Fan Gang, a healthy, wealthy, attractive man in
his mid-30s, who had graduated from a college in England, taught English
in Beijing for a few years, and ended up managing a successful family-
owned business that produces railway parts. He seemed mature, honest,
responsible, loyal, and romantic. He appeared on the show specifically to
pursue Li Lina, who had caught his attention and whose files he had care-
fully studied. Because Li had graduated from a technology college in
China and taught auto repair and mechanics, Fan believed they were the
perfect match in all respects. He was deeply attracted to Li because of her
talent, beauty, and her wishes concerning her future husband and life.
After Fan poetically and sincerely expressed his interest in Li on air, an
entire wall covered with the pictures that Fan had collected from Li’s
online posts was displayed, a white wedding dress descended from the
ceiling, and audience members supported Fan by waving their cell phones
showing Li’s picture. The result seemed so obvious—Li would leave with
Fan and start a romance. However, surprisingly, Li began to cry, bowed to
Fan, and told him, “I know I should say yes, no matter for what reasons.
However, being touched doesn’t mean having the feelings. I am sorry.”
The show’s host and audience members appeared shocked and disap-
pointed. Fan left by himself, as disappointed as everyone else. The rest of
the episode seemed dull and lacking in energy after Fan departed. It was
also awkward for Li to remain. She disappeared from the show after the
episode and neither she nor the show gave any explanation about her
withdrawal, leaving the public wondering why she had left and what hap-
pened to her.
Li’s dramatic rejection of Fan Gang sparked many online discussions.
Most people doubted her sincerity about finding a husband on the show.
Comments included “What kind of man does she want?” “Does she really
want to find a husband there?” while others wrote, “She probably was
waiting for a man, a man that she already knew before she joined the show
and has been waiting for for a long time.” Guesses, assumptions, and ran-
dom criticism appeared all over the internet. There even were rumors that
Li had been married before and lied to the show’s producers about her
past. Despite these accusations, some netizens supported her choice and
suggested rational and logical reasons for her “irrational” decision, includ-
ing the following: (1) Fan Gan is in the second generation of a wealthy
family (Fu Erdai), which means he enjoyed the privilege of studying in
England and managing a company without having to work hard or exhibit
any talent; (2) he looked good on TV but if he took off his suit, he might
resemble a farmer looking for work in a city—tanned and not very tall; (3)
he sounded mature and steady but that was to be expected, given that he
was already 35; and (4) Li was not interested in luxury brands, so his
wealth was not important to her. Thus, Li’s rejection of Fan was not that
hard to understand.
Although my interest in studying the portrayal of romantic relation-
ships started long before this episode of If You Are the One, I open with
this story because it highlights some key facets of the topic. It reflects
romantic love as a convergent discourse of public opinion and individual
choice and the conflict, consensus, and negotiation between the two.
Meanwhile, television seems like a platform that gives the public and indi-
vidual contestants an opportunity to express and display their views on a
1 INTRODUCTION: SAMPLING LOVE—ROMANCE AND TELEVISION… 3
1
Coined by Joseph Nye in the 1980s, the term “soft power” refers to “the ability to get
what you want through attraction than coercion” (Nye 2004, x). Unlike hard powers, such
as direct military and economic coercion, soft power aims at shaping long-term preferences
and attitudes. Nye’s argument about soft power, according to Cao Qing (2011), provides a
new ideological guideline for the Chinese Communist Party (CCP) to develop its own for-
eign and domestic policy. Cao argues, with much detail and evidence from Chinese media,
that soft power “constructs fresh political identities underpinned partially by traditional val-
ues and envisages the revival of a cultural China that the nation has long aspired to, since
European colonial encroachments centuries ago.” Popular media undoubtedly is part of and
contributes to the rhetoric of soft power in the CCP’s domestic policy.
4 H. WEN
“post-Mao writers denounced the latter in the name of the former.” Lee
(2007, 302) further argues that “revolution and love in China’s modern
century have alternately sought to inhabit the space of the sublime and to
demote their rival to the realm of the quotidian.” In other words, when
revolution retreated from the concerns of dominant values, the discourse
of love faced new challenges. Some women writers, such as Zhang Jie
(1986), were the pioneers who specifically asked for women’s individual
realization and values while questioning the conflict between individual
happiness and patriarchal ethics and responsibilities. Meanwhile, women
writers from Hong Kong and Taiwan provided many examples for Chinese
audiences to imagine how a modern romantic love relationship could
occur and develop, usually in an urban space. Among much literature
imported from Hong Kong and Taiwan, the work of Taiwanese writer
Qiong Yao was the best-known.3 These writers’ stories were both linguis-
tically and culturally accessible to the mainland Chinese audience. Qiong
Yao’s were the most accessible because of their consistent plots and the
minimal background knowledge needed to understand the stories. Her
stories, unsurprisingly, embedded the importance of filiality, male domi-
nance, and familial and community support for the fulfilment of a hetero-
sexual romantic relationship. The popularity of these stories among
younger, mainly women, readers speaks to the transition from national
ethics to individual and familial values in the discourse of romantic love.
Particularly since the 1990s, love and its complicated relationship with
consumer culture have occupied the realm of the quotidian, replacing the
centrality of the revolution in Chinese literature and mass media. In post-
Mao China, television has provided one of the most important platforms
for representing the changing status of romantic love in relation to family,
society, and a rapidly developing material culture.
3
Dr. Jin Feng (2013) has insightfully examined the impact of Qiong Yao and her writings
on readers’ definition and interpretation of romantic love. Qiong Yao emphasizes the supe-
riority of heterosexual romantic relationship over other “traditional relationships” such as
brothers and parents while recognizing these relationships’ influences and interactions with
the romance.
8 H. WEN
and an art and uses a loving gaze to metamorphose everything that the
accidents of life throw up” (10). The second form of love is passion, which
is “almost its [the first form, agape’s] complete antithesis”; “there is
nothing universal about passion.” Passion “singularizes everything”; “its
love-object is the only thing that matters, and everything else becomes
invisible and of no importance” (10). Apparently, there is “permanent
confrontation between these two forms of love” (10). As a result, reason
comes into play to help people understand the world. But reason is associ-
ated with “a mutual benevolence” and is “cold and egotistic” (10). In
ancient society, passion was considered dangerous, but since the twelfth
century, when individual values began to emerge, passion has become the
power that challenges tradition and family. Although passion experienced
political failures, it “produced some remarkable innovations in the private
realm.” In contemporary society, “consumerist logic (comparing products
in order to find out which is best)” deeply affects people’s choice of con-
jugal partners (12). The “calculating individual” is cold, powerful, and
dominant; however, because of its coldness, people who have to follow
consumerist logic need love more than ever, to find consolation and heal
the wounds from the consumerist culture (13). Kaufmann’s research
points out that love never has come purely from the mysterious heart;
instead, to be understood, it reaches people’s hearts with reason and values.
In defining the forms of love, Kaufmann highlights that romantic love
can hardly speak for people’s true hearts in reality, especially because sci-
entific reasoning, rational thought, and economic wisdom are so highly
celebrated as the foundations of modern society. Although Kaufmann’s
study provides a foundation for understanding the concept of (romantic)
love in Western discourse, it ignores the evolution of the concept defined
in popular culture, such as popular romance and media in which producers
and audiences have been more interactive in the creation and consump-
tion of the narrative. William Reddy (2012) extends Kaufman’s argument
regarding the love defined in Christianity—the rival of lust, or in Reddy’s
word, appetite. Reddy explains love and appetite–desire and the dyad’s
evolution in European history, and in the places that have been influenced
by Europe since its colonial expansion, such as South Asia and Japan. In
Japanese and South Asian history, love and lust–desire were not as clearly
divided as in European history. Reddy’s example is that prostitution in
pre-colonial modern Japan did not necessarily involve sexual practices
between the prostitute and her patron. Instead, dancing, tea ceremonies,
or art appreciation and meaningful conversation were much more in
1 INTRODUCTION: SAMPLING LOVE—ROMANCE AND TELEVISION… 11
Chinese television shows leads to healing, but it does not necessarily lead
to happiness. Yet romance, as Roach finds in Western popular culture,
“levels the playing field” for women. The analyses of the Chinese TV pro-
grams in this book reflect how this element simultaneously takes advan-
tage of and fails the premise of empowering women and liberating them
from the roles of being an accommodating and supportive caregiver both
in the domestic sphere and in workspaces.
It is indisputable that analyses of romantic love in recent Chinese televi-
sion must be based on a clear understanding of the concept in Chinese
history, both ancient and modern. This is so even though the idea was
expressed in different terms and carried its own connotations and denota-
tions before the concept defined in Western culture was introduced to
Chinese culture in the early twentieth century. Although I recognize the
importance of the history, nonetheless, I do not intend to trace the history
of love in Chinese culture far into the past, for two reasons. The first is that
insightful research has been published that provides the history of love as
both an emotion and practice of individualism in China. Scholars such as
Lynn Pan (2015) and Haiyan Lee (2007) have published impressive
research on romantic love, emotions, and sentiments in Chinese history,
especially their interaction with Confucianism and nationalism in the late
nineteenth and early twentieth centuries, and Jin Feng’s (2013) research
on internet romance literature presents helpful context about the fantasy
and identity of young netizens and their imagination and creation of the
ideal romance in the twenty-first century. The second reason is that I want
to focus on the Chinese media in the new millennium (though I do not
mean to ignore or draw a line between the past and present; doing so is
simply impossible). As Lee’s research reminds us, “the Confucian struc-
ture of feeling” cannot be avoided: Confucian thought is central to the
values and ethical codes of Chinese culture, even in constructing people’s
emotions and feelings. The “interests of the state and family” (Lee 2007,
15) have always been part of love in Chinese culture (for example,
Confucianism emphasizes their part in constructing people as subjects
with feelings), although their role is often debated and more controversial
than consistent in modern China.
In twentieth-century China, literary discourse displayed a confusing
view on filial piety and romantic love: Family was often an obstacle to
individual freedom and passion but filial piety also was very important in
constructing a lovable subject in romantic love stories; the nation’s future
often interfered with the individual’s pursuit of romantic love, but the
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spasmodic attacks, and the diagnosis of hysteria was made. She
remained in the hospital about four weeks. On leaving she again
went into service. She was readmitted June 9, 1880, in an
unconscious or semi-conscious condition. She had been on a picnic,
and while swinging was taken with an attack of spasm and
unconsciousness. During two hours after admission she had a series
of convulsions. After this she had similar attacks two or three times a
week, or even oftener.
I first saw her about the middle of January, 1881. She had an
hysterical face, but was possessed of considerable intelligence, and
when questioned talked freely about herself. The most prominent
physical symptom that could be discovered was a large tremor,
affecting the left arm, forearm, and hand. This was constant, and had
been present since her admission to the hospital. The left half of her
body was incompletely anæsthetic, the anæsthesia being especially
marked in the left forearm. Ovarian hyperæsthesia could not at this
time be made out. She was, however, hyperæsthetic over the
occipital portion of the scalp and the cervico-dorsal region of the
spine. Pressure or manipulation of these regions would in a few
moments bring on an attack of spasm. The attacks, however, usually
occurred without any apparent exciting cause.
For a period of from six to twelve hours before an attack she usually
felt dull, melancholy, and strange in the head. Frequently she had
noises like escaping steam in her ears, but more in the right ear than
in the left. She complained of cardiac palpitations. She usually had
pain in the small of her back. Her limbs felt weak and tired. Just as
the attack was coming on her eyes became heavy and misty, her
head felt as if it was sinking backward, and if not supported she
would fall in the same direction.
FIG. 18.
FIG. 19.
A series of strong convulsive movements next ensued. Her entire
body was tossed up and down and twisted violently from side to
side. Sometimes she assumed a position of opisthotonos. Her whole
body was then again lifted and hurled about by the violence of the
movements. A few seconds later she became quiet but rigid, in the
position shown in Fig. 19, corresponding to the position of crucifixion
of the French writers.
FIG. 20.
Soon she assumed the position represented by Fig. 20, and the
convulsions were renewed with violence, the patient's limbs and
body being frequently tossed about and the latter sometimes curved
upward. After these movements had continued a brief period the
patient became calm and partially relaxed; but the respite was not
long. A series of still more remarkable movements began, chiefly
hurling and lifting of the body. Eventually, and apparently as a climax
to a succession of efforts directed to this end, she sprang into the
position of extreme opisthotonos represented in Fig. 21. This sketch,
by Taylor, is a very faithful view of her exact position. She remained
thus arched upward for a minute, or even more. A series of springing
and vibratory movements followed, the body frequently arching.
FIG. 21.
As the spasms left she sat up on her bed, and at first looked around
with a bewildered expression. She turned her head a little to one
side and seemed to gaze fixedly at some object. Her expression was
slightly smiling. When spoken to she looked straight at the one
addressing her, but without appearing to know what was said, and
the next moment the former position and attitude were resumed.
After a few minutes she lay down muttering incoherently, and in
about a quarter of an hour fell asleep.
I have simply described one attack. Sometimes she would have
several in succession, or the spasmodic manifestations would be
repeated several times in a regular or an irregular manner. Strong
pressure in the ovarian regions usually would not cut short the
spasms. They could be stopped, however, by etherization or by
active faradization of the limbs or trunk. She did not always conduct
herself in the same manner in the period which succeeded the
spasms. Sometimes, after getting into the sitting posture, instead of
smiling, she would look enraged and speak a few words. The
following expressions were noted on one occasion: “You know it!
Yes, you do! Yes! yes!” Often she was heard to mutter for hours after
the attack. Her lips would sometimes be seen to be moving without
any words being heard. Sooner or later she would fall into sound
sleep which would last several hours.
With this case before us the phenomena of the disease can be more
readily grasped. I will necessarily make free use of the labors of
Richer in my description of symptoms.
FIG. 22.
Principal Hysterogenic Zones, anterior surface of the body: a, a′,
supramammary zones; b, mammary zones; c, c′, infra-axillary zones; d,
d′, e, inframammary zones; f, f′, costal zones; g, g′, iliac zones; h, h′,
ovarian zones (after Richer).
FIG. 23.
Principal Hysterogenic Zones, posterior surface of the body: a, superior
dorsal zone; b, inferior dorsal zone; c, posterior lateral zone (after
Richer).
By comparing the notes upon the case detailed with the description
given of the typical hystero-epileptic attack, it will be seen that the
different periods, and even the phases, can be made out with but
little difficulty. After a few moments of convulsive movements and
irregular breathing the patient was attacked with muscular
tetanization, arrested respiration, and loss of consciousness. Tonic
convulsions followed, and then immobilization in certain positions.
Next came the clonic spasms and resolution. In the period of
contortions the arched position is one more extreme than any
represented by the illustrations of the French authors, although it is
closely approximated by some of their illustrations. After this position
of opisthotonos had been taken a succession of springing and lifting
movements occurred, probably corresponding to the phase of great
movements. The period of emotional attitudes was very clearly
represented by the position assumed, the expression of
countenance, and sometimes by the words uttered. Even the period
of delirium was imperfectly represented by the mutterings of the
patient, which were sometimes long continued after the attack.
FIG. 24.
She was carefully examined on the day of her admission. She was
bright, shrewd, and observant. She gave an account of her case in
detail, and said she was a puzzle to the doctors. Both legs were
entirely helpless; the feet were contractured in abduction and
extension, assuming the position of talipes equino-varus; the legs
and thighs were strongly extended, the latter being drawn together
firmly. The left upper extremity was distinctly weaker than the right,
but all movements were retained. She had no grasping power in the
left hand. She was completely anæsthetic and analgesic below the
knees, and incompletely so over the entire left half of the body. Pain
was elicited on pressure over the left ovary and over the lower dorsal
and lumbo-sacral region of the spine. Both knee-jerks were
exaggerated.
Early on the morning of the next day she had another attack of
unconsciousness and spasm, in which I had the opportunity of
seeing her. The spasm amounted only to a slight general muscular
tetanization. The whole attack lasted probably from half a minute to a
minute. The following day, at about the same hour, another
paroxysm occurred, having a distinct but brief tonic, followed by a
clonic, phase, in which both the head and body were moved. The
next day, also at nearly the same hour, she had an attack of
unconsciousness or perverted consciousness without spasm. She
had a similar seizure at 4 P.M. For two days succeeding she had no
attacks; then came a spell of unconsciousness. After this she had
one or two slight attacks, at intervals of a few days, for about two
weeks.
Between the attacks the condition of the patient was carefully
investigated. On lifting her head suddenly she had strange
sensations of sinking, and sometimes would partially lose
consciousness. She complained greatly of pain in the head and
along the spine. Her mental condition, so far as ability to talk,
reason, etc. was concerned, was good, but any exertion in this
direction easily fatigued her and rendered her restless. She had at
times hallucinations of animals, which she thought she saw passing
before her from left to right. The left upper and lower extremities
showed marked loss of power. The paralysis of the left leg was quite
positive, and a slight tendency to contracture at the knee was
exhibited. She was for two weeks entirely unable to stand. The knee-
jerks were well marked. Left unilateral sweating was several times
observed.