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Business Communication Essentials, 6e (Bovee/Thill)
Chapter 7 Writing Routine and Positive Messages
1) When developing routine requests and positive messages, you should ________.
A) slowly build up to the request or main idea
B) not assume that your audience will comply
C) demand action to ensure compliance
D) be non-specific when stating what you want
E) state precisely what you want
Answer: E
Explanation: E) You should begin routine requests by placing your initial request up front,
where it stands out and gets the most attention. Of course, getting right to the point should not be
interpreted as license to be abrupt or tactless. You should pay attention to tone. Instead of
demanding action, soften your request with words such as "please" and "I would appreciate."
Classification: Conceptual
AACSB: Communication Abilities
LO: 1
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
1
Copyright © 2014 Pearson Education, Inc.
3) When stating your routine request up front, you should ________.
A) use a demanding tone to ensure compliance
B) assume that your audience will comply
C) avoid spelling out exactly what you want
D) first offer a justification for the request
E) use the phrase "thank you in advance"
Answer: B
Explanation: B) Making requests is a routine part of business. In most cases, your audience will
be prepared to comply, as long as you're not being unreasonable.
Classification: Conceptual
AACSB: Communication Abilities
LO: 1
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
5) When making a routine request, the body of your message should ________.
A) put your most important request at the end
B) explain and justify your request
C) address multiple topics in one question
D) offer apologies for any inconvenience caused
E) include information about how you can be reached
Answer: B
Explanation: B) Use the body of your message to explain your request. Make the explanation a
smooth and logical outgrowth of your opening remarks. If complying with the request could
benefit the reader, be sure to mention that.
Classification: Conceptual
AACSB: Communication Abilities
LO: 1
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
2
Copyright © 2014 Pearson Education, Inc.
6) When explaining and justifying multiple requests or questions in the body of your message,
you should ________.
A) address all topics in one question
B) offer apologies for any inconvenience caused
C) start with your most important request
D) not assume that your audience will comply
E) avoid asking questions of the reader
Answer: C
Explanation: C) Use the body of your message to explain your request. You can also use the
body to ask questions that will help you organize the message and help your audience identify
the information you need. However, be sure to ask only relevant questions. To help expedite the
response to your request, ask only questions that are central to your main request.
Classification: Conceptual
AACSB: Communication Abilities
LO: 1
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
7) When explaining and justifying your routine request in the body of your message, you should
________.
A) address multiple topics in one question
B) offer apologies for any inconvenience caused
C) put your most important request at the end
D) not assume that your audience will comply
E) break down complex requests into specific questions
Answer: E
Explanation: E) If you have an unusual or complex request, break it down into specific,
individual questions so that the reader can address each one separately. This consideration not
only shows respect for your audience's time but also gets you a more accurate answer in less
time.
Classification: Conceptual
AACSB: Communication Abilities
LO: 1
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
3
Copyright © 2014 Pearson Education, Inc.
8) The closing of a routine request message should include ________.
A) a sincere apology for the inconvenience caused
B) explanations and justifications for the request
C) the phrase "thank you in advance" to ensure compliance
D) information about how you can be reached
E) questions that will help you organize the message
Answer: D
Explanation: D) Request messages should be closed with a request for some specific action,
information about how you can be reached, and an expression of appreciation. Concluding your
note with "Thank you" or "Thanks for your help" is fine, although "Thank you in advance" is
considered stuffy and presumptuous.
Classification: Conceptual
AACSB: Communication Abilities
LO: 1
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
4
Copyright © 2014 Pearson Education, Inc.
10) You are developing a routine request asking the sales personnel in your team to submit their
sales figures for the month. Which of the following would most effectively close your message?
A) Please send me the information by Thursday evening so that I can include the information in
the monthly sales report. Thank you.
B) These figures should reach my office as soon as possible.
C) I would like to have these figures at the earliest since they need to be included in the monthly
sales report. Thanks in advance.
D) Please ensure that this request is complied with by Thursday evening so that I can include the
figures in the monthly sales report.
E) I expect this information to be sent by Thursday. Please note that time is of the essence here.
Answer: A
Explanation: A) The closing of a routine request message should have three important elements:
(1) a specific request that includes any relevant deadlines, (2) information about how you can be
reached (if it isn't obvious), and (3) an expression of appreciation or goodwill.
Classification: Application
AACSB: Communication Abilities; Analytic Skills
LO: 1
Difficulty: Difficult
Learning Outcome: Describe strategies for developing routine and positive messages
11) A message sent by an HR manager asking all employees to submit details about overtime
performed in the previous quarter is an example of a routine request asking for ________.
A) settlements to claims
B) recommendations
C) adjustments
D) information or action
E) references
Answer: D
Explanation: D) Routine requests asking for information or action are used when you need to
know about something, elicit an opinion from someone, or request a simple action.
Classification: Application
AACSB: Communication Abilities; Analytic Skills
LO: 2
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
5
Copyright © 2014 Pearson Education, Inc.
12) You write to your college professor, asking her to vouch for your skills and abilities to a
prospective employer. This is an example of a routine request asking for ________.
A) settlements to claims
B) recommendations
C) adjustments
D) information or action
E) mediation
Answer: B
Explanation: B) The need to inquire about people arises often in business. For example, before
extending credit or awarding contracts, jobs, promotions, or scholarships, companies often ask
applicants to supply references. Requests for recommendations and references are routine, so you
can organize your inquiry using the direct approach.
Classification: Application
AACSB: Communication Abilities; Analytic Skills
LO: 2
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
13) Which of the following is a point to keep in mind when developing routine requests for
recommendations?
A) Use the indirect approach for requests for recommendations.
B) Avoid stating why the recommendation is required.
C) Always ask for permission before using someone as a reference.
D) Always offer to pay for the favor.
E) Avoid pressuring the receiver by mentioning a deadline.
Answer: C
Explanation: C) Before you volunteer someone's name as a reference, ask permission to do so.
Some people don't want you to use their names, perhaps because they don't know enough about
you to feel comfortable writing a letter or because they or their employers have a policy of not
providing recommendations.
Classification: Conceptual
AACSB: Communication Abilities
LO: 2
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
6
Copyright © 2014 Pearson Education, Inc.
14) When developing routine requests for recommendations, one should ________.
A) use the direct approach for requests for recommendations
B) avoid stating why the recommendation is required
C) ask the referee to sign the letter
D) offer to pay for the favor
E) avoid pressuring the receiver by mentioning a deadline
Answer: A
Explanation: A) Requests for recommendations and references are routine, so you can organize
your inquiry using the direct approach.
Classification: Conceptual
AACSB: Communication Abilities
LO: 2
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
7
Copyright © 2014 Pearson Education, Inc.
16) The opening of a request for recommendation should ________.
A) contain a sincere apology for the trouble caused
B) clearly state why the recommendation is required
C) include an offer to pay for the service rendered
D) include the full name and address of the person to whom the letter should be sent
E) contain a neutral buffer statement or statements
Answer: B
Explanation: B) Requests for recommendations and references are routine, so you can organize
your inquiry using the direct approach. Open your message by clearly stating why the
recommendation is required and that you would like your reader to write the letter.
Classification: Conceptual
AACSB: Communication Abilities
LO: 2
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
8
Copyright © 2014 Pearson Education, Inc.
19) You should close a request for recommendation with ________.
A) the full name and address of the person to whom the letter should be sent
B) a complete career summary
C) a sincere apology for the trouble caused
D) an expression of appreciation
E) a statement that triggers the reader's memory of the relationship you had
Answer: D
Explanation: D) When writing a request for recommendation, close your message with an
expression of appreciation. When asking for an immediate recommendation, you should also
mention the deadline. Always be sure to enclose a stamped, preaddressed envelope as a
convenience to the other party.
Classification: Conceptual
AACSB: Communication Abilities
LO: 2
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
20) You should close a request for immediate recommendation with ________.
A) the full name and address of the person to whom the letter should be sent
B) a complete career summary
C) a sincere apology for the trouble caused
D) a mention of the deadline
E) a statement that triggers the reader's memory of the relationship you had
Answer: D
Explanation: D) When writing a request for recommendation, close your message with an
expression of appreciation. When asking for an immediate recommendation, you should also
mention the deadline. Always be sure to enclose a stamped, preaddressed envelope as a
convenience to the other party.
Classification: Conceptual
AACSB: Communication Abilities
LO: 2
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
9
Copyright © 2014 Pearson Education, Inc.
21) When sending a request for printed recommendation, you should always ________.
A) offer to pay for the service rendered by the person providing the reference
B) enclose a pre-written letter that the receiver only needs to sign
C) enclose a stamped, preaddressed envelope as a convenience to the other party
D) apologize sincerely for the trouble caused
E) use the indirect approach
Answer: C
Explanation: C) When sending a request for recommendations, always be sure to enclose a
stamped, preaddressed envelope as a convenience to the other party.
Classification: Conceptual
AACSB: Communication Abilities
LO: 2
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
22) Sandra's new laptop is not running some key applications. She sends an email to the
company's customer care center explaining the problem. This is an example of a routine request
for ________.
A) making a claim
B) information
C) recommendations
D) finalizing a decision
E) adjustment
Answer: A
Explanation: A) If you're dissatisfied with a company's product or service, you can opt to make
a claim (a formal complaint) or request an adjustment (a settlement of a claim).
Classification: Application
AACSB: Communication Abilities; Analytic Skills
LO: 2
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
10
Copyright © 2014 Pearson Education, Inc.
23) Zack's dishwasher has broken down several times since he bought it six months ago. Zack
writes a letter to the company's customer care center, explaining his problem and requesting that
he receive a replacement for the defective product. This is an example of a routine message
________.
A) asking for information
B) requesting recommendations
C) asking for a decision
D) requesting adjustment
E) requesting action
Answer: D
Explanation: D) If you're dissatisfied with a company's product or service, you can opt to make
a claim (a formal complaint) or request an adjustment (a settlement of a claim).
Classification: Application
AACSB: Communication Abilities; Analytic Skills
LO: 2
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
11
Copyright © 2014 Pearson Education, Inc.
25) When making claims or requesting adjustments, you should ________.
A) warn the reader of the consequences of inaction
B) apologize for the inconvenience caused
C) clearly convey your anger and frustration
D) keep your cool, no matter how angry or frustrated you are
E) use the indirect approach
Answer: D
Explanation: D) If you're dissatisfied with a company's product or service, you can opt to make
a claim or request an adjustment. In either case, it's important to maintain a professional tone in
all your communication, no matter how angry or frustrated you are. Keeping your cool will help
you get the situation resolved sooner.
Classification: Conceptual
AACSB: Communication Abilities
LO: 2
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
26) When making claims or requesting adjustments, you should open with a(n) ________.
A) apology for the inconvenience caused
B) straightforward statement of the problem
C) neutral buffer statement
D) expression of your anger and frustration
E) complete and specific explanation of the details of the problem
Answer: B
Explanation: B) If you're dissatisfied with a company's product or service, you can opt to make a
claim or request an adjustment. In most cases, and especially in your first message, assume that a
fair adjustment will be made and use a direct request. Open with a straightforward statement of
the problem.
Classification: Conceptual
AACSB: Communication Abilities
LO: 2
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
12
Copyright © 2014 Pearson Education, Inc.
27) In the body of your routine message making claims or requesting actions, you should
________.
A) clearly express your anger and frustration
B) warn the reader of the consequences of inaction
C) apologize for the inconvenience caused
D) request specific action
E) give a complete and specific explanation of the details
Answer: E
Explanation: E) In the body of a request making a claim or requesting adjustments, you should
give a complete, specific explanation of the details; provide any information an adjuster would
need to verify your complaint.
Classification: Conceptual
AACSB: Communication Abilities
LO: 2
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
28) In the close of your routine message making claims or requesting actions, you should
________.
A) politely request specific action
B) apologize for the inconvenience caused
C) warn the reader of the consequences of inaction
D) give a complete, specific explanation of the details of the claim
E) clearly express your anger and frustration
Answer: A
Explanation: A) In the close of your request making claims or requesting adjustments, you
should politely request specific action or convey a sincere desire to find a solution. And, if
appropriate, suggest that the business relationship will continue if the problem is solved
satisfactorily.
Classification: Conceptual
AACSB: Communication Abilities
LO: 2
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
13
Copyright © 2014 Pearson Education, Inc.
29) Which of the following is a guideline for making effective claims or requesting adjustments?
A) Always close with a sincere apology for the inconvenience caused.
B) Clearly convey your anger and frustration through your message.
C) Avoid giving a detailed explanation of your claim in the message.
D) Be prepared to back up your claim with relevant documents.
E) Warn the reader of the consequences of non-compliance.
Answer: D
Explanation: D) When sending messages making claims or requesting adjustments, be prepared
to back up your claim with invoices, sales receipts, canceled checks, dated correspondence, and
any other relevant documents. Send copies and keep the originals for your files.
Classification: Conceptual
AACSB: Communication Abilities
LO: 2
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
30) As the HR manager at Greenview Insurance, you wish to communicate to a job applicant that
he has been selected for the final interview process for the position of Financial Analyst. Which
of the following sentences is the best opening line to use when using the direct approach for
positive messages?
A) At Greenview Insurance, we believe in hiring people who share our vision of excellence in
customer service.
B) We are pleased to inform you that, after much deliberation and an exhaustive review of your
qualifications and test results, we have decided to select you from the pool of applicants for the
final interview stage for the position of Financial Analyst at Greenview Insurance.
C) This is to let you know that we have carefully considered your qualifications and test results
and compared them with those of our other job applicants and have concluded that you should be
shortlisted for the final interview process for the position of Financial Analyst at Greenview
Insurance.
D) You have been selected for the final interview for the position of Financial Analyst at
Greenview Insurance.
E) Did you know that Greenview Insurance has consistently been rated one of the best employers
in the financial sector since its inception in 1984?
Answer: D
Explanation: D) When using the direct approach in organizing a positive message, open with a
clear and concise expression of the main idea or good news. Be brief and to the point and avoid
giving unnecessary information that buries the purpose.
Classification: Critical Thinking
AACSB: Communication Abilities; Reflective Thinking Skills
LO: 3
Difficulty: Difficult
Learning Outcome: Describe strategies for developing routine and positive messages
14
Copyright © 2014 Pearson Education, Inc.
31) Which of the following is a strategy for routine replies and positive messages?
A) using the indirect approach
B) placing your main idea in the opening of the message
C) opening with an interesting fact or question
D) avoiding embedding negative information in a positive context
E) introducing your main idea in the body of the message
Answer: B
Explanation: B) Readers receiving routine replies and positive messages will generally be
interested in what you have to say, so you will usually use the direct approach. Therefore, place
your main idea—the positive reply or the good news—in the opening.
Classification: Conceptual
AACSB: Communication Abilities
LO: 3
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
15
Copyright © 2014 Pearson Education, Inc.
Roza bought a bookcase from a furniture store two days back. As she was trying to assemble the
bookcase, two of the pieces broke off at the corners when being screwed together. Roza
developed the following email to make a claim and request an adjustment of the company.
From: roza.white@mail.com
To: feedback@kian.com
Sub: Request for product replacement
I am terribly disappointed at the quality of the product I bought at Kian Furniture. I was shocked
when some of the pieces just broke off into my hands during assembly.
Two of the pieces of the bookcase (model no. DA236698) I bought from your store in Decatur,
GA, on 6 June, 2011, broke off at the corners when I was trying to screw them together to
assemble the furniture. I was using the tools that were enclosed with the product and was
following the assembly directions closely. I have attached a scanned copy of the bill for the
purchase.
I want my money to be returned at the earliest. I have bought several products from Kian in the
past but will not do so again if this matter is not resolved satisfactorily. You can reach me on my
cell phone at (456) 123-4567. I look forward to hearing from you by the weekend.
Sincerely,
Roza White
16
Copyright © 2014 Pearson Education, Inc.
33) Which of the following statements would best replace the opening of the above message?
A) I am a regular customer at Kian and have always enjoyed the interactive shopping
environment and modern and functional designs in your stores.
B) I was always a huge fan of the furniture at Kian and have bought several products from your
stores. However, I am very disappointed with my new purchase.
C) Some pieces of a bookcase that I recently bought from your store broke during assembly.
Please arrange to give me a complete refund of the price of the bookcase or a voucher for the
same amount.
D) I expect a full and complete refund or voucher for the price of the bookcase that I recently
bought. Considering that it broke during assembly and is useless to me, don't you think that my
request is only fair?
E) I am a regular customer at Kian and have always enjoyed the interactive shopping
environment and modern and functional designs in your stores. However, my latest experience
has been less than satisfactory.
Answer: C
Explanation: C) The opening line of a message making a claim or requesting adjustment should
clearly state the problem. The tone of the statement must be professional and not angry or
disappointed.
Classification: Critical Thinking
AACSB: Communication Abilities; Reflective Thinking Skills
LO: 3
Difficulty: Difficult
Learning Outcome: Describe strategies for developing routine and positive messages
17
Copyright © 2014 Pearson Education, Inc.
34) As an expert in business communication, you realize that the following closing line in Roza's
message is not likely to be effective: "I want my money to be returned at the earliest. I have
bought several products from Kian in the past but will not do so again if this matter is not
resolved satisfactorily." Which of the following statements would best replace these lines?
A) Please resolve this issue at the earliest. Also, please keep in mind that I will no longer shop at
Kian if this issue is not resolved satisfactorily.
B) I would appreciate a complete refund of my money for this product or a voucher for the same
amount. I have bought several pieces from Kian in the past and enjoy your modern and
functional designs and excellent customer service.
C) I did enjoy shopping at Kian and your modern and functional designs. However, whether or
not I continue shopping from your stores depends on how you respond to my request.
D) I expect a full and complete refund or voucher for the price of the bookcase that I recently
bought. Considering that it broke during assembly and is now useless to me, don't you think that
my request is only fair?
E) Please give me complete refund of my money or a voucher for the same amount. Otherwise,
I'll just have to take my business somewhere else next time.
Answer: B
Explanation: B) The closing of a message making a claim or requesting adjustment should
request specific action and adopt a professional tone. It should show confidence in the reader's
sense of fairness and avoid threats, sarcasm, hostility, or exaggeration.
Classification: Critical Thinking
AACSB: Communication Abilities; Reflective Thinking Skills
LO: 3
Difficulty: Difficult
Learning Outcome: Describe strategies for developing routine and positive messages
35) Which of the following is a strategy for routine replies and positive messages?
A) using the indirect approach
B) introducing your main idea in the body of the message
C) opening with an interesting fact or question
D) embedding any negative information in a favorable context
E) assuming that your audience will generally not be interested in your message
Answer: D
Explanation: D) If your routine message is mixed and must convey mildly disappointing
information, put the negative portion of your message into as favorable a context as possible.
Classification: Conceptual
AACSB: Communication Abilities
LO: 3
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
18
Copyright © 2014 Pearson Education, Inc.
36) Routine replies and positive messages should close with ________.
A) a sincere apology for the trouble caused
B) information highlighting a benefit to the audience
C) a detailed explanation of the request
D) a mention of the consequences of non-compliance
E) information about negative aspects of the request, if any
Answer: B
Explanation: B) Your message is more likely to succeed if it leaves your readers with the feeling
that you have their best interests in mind. You can accomplish this by highlighting a benefit to
the audience or by expressing appreciation or goodwill.
Classification: Conceptual
AACSB: Communication Abilities
LO: 3
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
37) Routine replies and positive messages should close with ________.
A) a sincere apology for the trouble caused
B) an expression of appreciation or goodwill
C) a detailed explanation of the request
D) a mention of the consequences of non-compliance
E) information about the negative aspects of the request, if any
Answer: B
Explanation: B) Your message is more likely to succeed if it leaves your readers with the feeling
that you have their best interests in mind. You can accomplish this by highlighting a benefit to
the audience or by expressing appreciation or goodwill.
Classification: Conceptual
AACSB: Communication Abilities
LO: 3
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
19
Copyright © 2014 Pearson Education, Inc.
38) Which of the following is a guideline for granting claims and requests for adjustment when
your company is at fault?
A) Sympathize with the customer's inconvenience or frustration.
B) Specifically assign blame by name to someone in your organization.
C) Start from the assumption that the information the customer provided is incorrect.
D) Imply that the customer is at fault.
E) Avoid taking or assigning personal responsibility for setting matters straight.
Answer: A
Explanation: A) Most routine responses to claims and adjustments when your company is at
fault should take your company's specific policies into account and address the following points:
acknowledge receipt of the customer's claim or complaint; sympathize with the customer's
inconvenience or frustration; take (or assign) personal responsibility for setting matters straight;
explain precisely how you have resolved, or plan to resolve, the situation; take steps to repair the
relationship; and follow up to verify that your response was correct.
Classification: Conceptual
AACSB: Communication Abilities
LO: 4
Difficulty: Moderate
Learning Outcome: Describe strategies for developing routine and positive messages
39) Which of the following is a guideline for granting claims and requests for adjustment when
your company is at fault?
A) Do not go into details of how you plan to resolve the situation.
B) Specifically assign blame to someone in your organization by name.
C) Start from the assumption that the information the customer provided is correct.
D) Imply that the customer is at fault.
E) Avoid taking or assigning personal responsibility for setting matters straight.
Answer: C
Explanation: C) Most routine responses to claims and adjustments when your company is at
fault should take your company's specific policies into account and address the following points:
acknowledge receipt of the customer's claim or complaint; sympathize with the customer's
inconvenience or frustration; take (or assign) personal responsibility for setting matters straight;
explain precisely how you have resolved, or plan to resolve, the situation; take steps to repair the
relationship; and follow up to verify that your response was correct.
Classification: Conceptual
AACSB: Communication Abilities
LO: 4
Difficulty: Easy
Learning Outcome: Describe strategies for developing routine and positive messages
20
Copyright © 2014 Pearson Education, Inc.
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threw and apparently killed him. But he lived and Stella was proven
legitimate and of exceedingly fine metal for standing up for and
openly loving her mother while still in disgrace.
20–15471
“Four years ago, while yet our armies were in the field, was
published a volume entitled ‘Friends of France,’ which contained
numerous accounts of the work done by American soldiers in France
who wore the blue of the poilu. The war was still in progress and
some of our regiments were still on the way overseas in danger of
submarines and anticipating the serious work which was to follow.
The volume, ‘Friends of France,’ was therefore more or less
provisional and incomplete. This publication then is designed to
supersede the former work; its aim, as expressed by the publishers, is
to fill in the gaps and finish the story, to give the final record of all
the sections, new as well as old, and of the work of the many
hundreds of younger volunteers as well as of the pioneers of 1915 and
1916.”—Boston Transcript
“Very carefully have the selections been made and they are edited
with rare skill and discrimination.” E. T. C.
20–6726
20–21968
“It ought not to be the case that there is one standard of morality
for individuals in their relations with one another, a different and a
slighter standard for corporations, and a third and still slighter
standard for nations.” That this, however, actually is the case is the
book’s contention. The author makes a plea for an emergency
commerce and finance agreement between nations by way of
preventing economic ruin and starvation in the war-stricken
countries of Europe. “For morality among nations, as among
individuals, implies faith and risk-taking.”
(Eng ed 20–114)
The author holds that the war’s legacies of indebtedness and its
large sudden demands of state expenditure for reconstruction,
calling for an enormous increase in tax-income, necessitates a re-
examination of the principles of tax policy. “Recognizing that the
normal annual tax-income can only be derived from the incomes of
the several members of the nation ... we are confronted first with the
necessity of distinguishing the portions of personal incomes that
have ability to bear taxation from those that have not such ability.”
(Preface) The object of the book then is to arrive at a clear definition
of ‘ability to bear’ and to ascertain the reforms needed to conform the
demands of taxation to this principle. The book falls into two parts.
Part 1: Principles of tax reform, contains: Ability to pay; The taxable
surplus; The shifting of taxes; The taxation of income; Reforms of
income-tax: Death duties; Supplementary taxes; Tariffs for revenue.
Contents of part 2, Emergency finance, are: Our financial emergency;
A levy on war-made wealth; A general levy upon capital; Relations of
imperial to local taxation; Index.
“Of the ways and means of ascertaining the taxable capital and of
collecting the levy, Mr Hobson does not say as much as one would
like. But he is dealing primarily with principle rather than with
practice.” R. R.
“That Hobson has few illusions regarding the nature of the present
regime, is clearly evident in the second, more interesting half of this
volume.” L: Jacobs
Reviewed by H. P. Fairchild
(Eng ed 20–16216)
“The idea of receiving wages for work done seems to give him
positive pain, but his attempt to formulate a practical alternative is a
sad failure, though it is veiled in obscure terms.”
Francis Erskine was given a year to live by his doctor and chooses
the Cornwall coast to pass this year in quiet rural seclusion and in
finding out, if possible, if there is any hope for a life beyond. He is an
unbeliever and has no faith whatever in immortality. His secluded
hut on the cliffs turns out to be almost directly over a cave used by
the Germans for their secret operations and he soon begins to sense
the presence of German spies. He spends his time between
cultivating the village folk and clergy, in his quest for a life after
death, and in trying to discover what the Germans are doing at the
cave. To this last he consecrates himself in patriotic fervor, and
succeeds, but apparently dies in a struggle with a spy. During his
death trance he has a vision of the two worlds and becomes
conscious of the presence of God. He awakes to find that an
operation has been performed on him and that a new life and even
love is waiting for him.
(Eng ed 20–6078)
“Mr Hodges’s case is, briefly, that there is inevitably waste in the
production, in the consumption, and in the distribution of coal under
the present system of private ownership. He insists that the coal
industry should be regarded as a whole; that the accidental frontiers
of private ownership are not geological frontiers: that the prime
consideration of an industry developed by shareholders’ capital,
namely, that a certain monetary return should be obtained within a
certain time, is not compatible with the most efficient and scientific
development of that industry; and that different and competitive
systems of distribution involve needless expenses for superfluous
labour. His conclusions are based on figures, and the figures are
taken from government reports. His argument is, in fact, the old
argument that one great trust controlling a whole industry can work
more efficiently and economically than a number of small and
overlapping concerns. Here he develops his second argument. We
have to consider the psychology of the miners. Rightly or wrongly,
they are now reluctant to work for the purpose of creating private
profit. No system of profit-sharing will content them; they insist on
the dignity of being regarded directly as servants of the community;
they have lost all faith in the divine right of employers. That is why
the country, and not a trust, must own and develop the coal-
mines.”—Ath
20–4123
Reviewed by H. B. Alexander
“A book like the present one should go far to supply the real need
of a clear and convincing statement of what is admitted to be the
most difficult of all philosophical systems. Mr Hoernlé is to be
congratulated on a work of permanent value.”
20–21330