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BoBA Zhang Principles Journal
BoBA Zhang Principles Journal
BoBA Zhang Principles Journal
Peacekeepers relish developing positive relationships between people, and seeking harmony,
compromise, and cooperation.
The Helper
Helpers are driven by compassion and care for others, and support of their emotional needs. They
tend to be empathetic, nurturing, generous and agreeable.
The Campaigner
Campaigners focus on rallying others around ideas, positions and solutions and achieving practical
results. They tend to be ambitious, agile, inspiring, energetic and practical while at times being
single-minded.
COGNITIVE ORIENTATION
Conceptual Practical
High 63% Very High 90%
INTERPERSONAL ORIENTATION
Leadership Humorous
Low 33% High 60%
MOTIVATIONAL ORIENTATION
Status-Seeking
Very High 83%