Professional Documents
Culture Documents
week 1 assignment
week 1 assignment
Keri Cobb
While running a business can go smoothly, you will also face some obstacles. It may be
hard to find employees that will do a good job. Finding a good work-life balance can be
challenging as well. A major obstacle that many businesses will face will be revenue. How to
make enough money to keep the business running efficiently. To stay in business, the price of
your product must be reasonable for the customers that you are trying to attract, and it also must
make sense for the business to stay afloat. I read an article that says, “Do the best work for the
best price.” (Gentile, 2011) You do not want to undersell as you still must pay for things to keep
In this week’s assignment, our reading talks about a corporation that has been on the right
thing for the company and its business. Using my imagination, I have been hired to work for this
company as an assistant to the CEO. A job that can open many doors as I move through my
career. The products are affordable, the corporation has made sure to comply with all
In recent days, the corporation has been hit with some backlash. Some regulations have,
not long ago, changed, and a group of people are demanding that the corporation comply with
these changes right away. The demands have been emphasized in emails written to the media and
shareholders. Petitions have been put together and attention has been brought to the corporation
by outside protests. If the corporation complies with the new regulations, prices will increase,
which could convince some customers to not do business with us anymore. As the CEO’s
assistant, he has asked for my advice. This is where my critical thinking comes in. The following
1. What could I do? There are several things I could do, and one would be to turn in my
resignation. I am just joking. However, some people would consider this to avoid the
pressure of deciding. What I could do is advise the CEO that if we do not comply with
the new regulations it may lead to future legal trouble for the company and tarnish our
good name. Up until this point, we have kept a clean nose and followed all rules and
regulations. Change is inevitable and we are up against change that we cannot avoid.
2. What would I do? I would keep complying with the legal regulations and keep our
customers. Per the textbook, my answer would be A. Continue to comply with only the
3. Why is this the right option to choose? This is the right option to choose because the
customers will still support it, and the business will still go on as it has been. We do not
want to raise any prices because that sends customers to another company. Some may
stay to be loyal, but any business loss, small or large, will hurt the company.
4. What are the ethics underlying your decision? The ethics that are underlying my
decision are fairness, empathy, and responsibility. In business, you cannot please
everyone, but you want to be fair. In this scenario, I do not know how long the customers
have been with the corporation but whether it is a short time or a long time, it is
important to be fair. If a price has been given, that is what the customer is expecting. To
be empathetic, you must put yourself in the place of the customer. How would you feel
about a change that would increase the amount of money that you have been spending?
Not good at all and the customer would not either. It is also the corporation's
If the customers you have are already satisfied with the business, why change it if the change
can be prevented? Hence the saying, “If it is not broke, don’t fix it.”
The business or agency could and should think about the emotions their customers may
experience if they decide to go through with the change that would increase the prices of
their products. Their customers could be business owners themselves. The products they
are buying may be products that are keeping them in business. If the price increases, the
customers may go into debt trying to buy the products and then lose their own business in
the process.
References
5
Collins, D., & Kanashiro, P. (2022). Business ethics: Best practices for designing and managing
Gentile, Tara )2011). Oh my! handmade goodness, Underselling: Why discomfort is a terrible
pricing strategy,
https://ohmyhandmade.com/2011/archives/entrepreneurship/underselling-why-
discomfort-is-a-terrible-pricing-strategy/