WhirlpoolGuidelines-70821407

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The Consumer Insight

Mystery Shop & Associate Questionnaire @ Lowe’s


*** YOU MUST INTERACT WITH A LOWE’S ASSOCIATE TO PERFORM THIS SHOP ***

DAYS & TIMES TO SHOP


 Check Store Hours Online Prior to Driving to the Store.
 Verify Store Address Prior to Driving to the Store.
 Times to Shop Are 8 AM – 8 PM, provided the store is open.

STORE FRONT PHOTO


 Take a Photo of the Store Front Showing the Entire Store From a Close Angle.
 Photo Should Be Clear, Centered, Readable to the Viewer & in JPG format. Internet Photos Are Not Acceptable.

GPS VERIFIER CODE INSTRUCTIONS


 An accurate GPS Verifier Code is required with every shop.
 Using a smartphone, download the GPS Verifier app:

GPS Verifier for Android


https://play.google.com/store/apps/details?id=com.surfmerchants.gpsverifier&hl=en_US&gl=US

GPS Verifier for iPhone/iPod/iPad


https://apps.apple.com/us/app/gps-verifier/id1475005148

 Park in front of the store.


 DO NOT connect to store Wi-Fi. It may block the app.
 Open the GPS Verifier app and request a code by tapping “Verify This Location”.
 The code will be downloaded to your smartphone.
 Save it or email it to yourself to retrieve later.
 Copy/Paste the GPS Verifier Code into the field provided on the shop form.
 If the GPS code is entered incorrectly the shop form does not allow corrections.

Confidential and Proprietary to The Consumer Insight 1|Page


SCENARIO
Go to the appliance section of Lowe’s and locate 8 Whirlpool appliances and 1 Whirlpool kitchen suite listed
below and verify they are on display. Then engage with an Appliance Associate to ask the questions below.
Take 5 photos. Get the name of the Appliance Associate who assisted you.

APPLIANCES TO LOCATE – PHOTOS OF EACH APPLIANCE CAN BE VIEWED BY CLICKING THE LINK NEXT TO
EACH QUESTION IN THE SURVEY
1. Whirlpool Refrigerator Model #WRS321SDHZ / Item #912753 - 21.4-cu ft Side-by-Side Refrigerator with Ice
Maker, Water and Ice Dispenser
2. Whirlpool Refrigerator Model #WRS315SDHZ / Item #1030901 - 24.6-cu ft Side-by-Side Refrigerator with Ice
Maker, Water and Ice Dispenser
3. Whirlpool Refrigerator Model #WRF555SDFZ / Item #714644 - 24.7-cu ft French Door Refrigerator with Ice
Maker, Water and Ice Dispenser
4. Whirlpool Refrigerator Model #WRF535SWHZ / Item #753010 - 25.2-cu ft French Door Refrigerator with Ice
Maker and Water Dispenser
5. Whirlpool Washer Model #WTW5010LW / Item #4980583 - 4.6-cu ft High Efficiency Impeller Top-Load Washer
(White)
6. Whirlpool Washer Model #WTW4816FW / Item #782472 - 3.5-cu ft High Efficiency Agitator Top-Load Washer
(White)
7. Whirlpool Washer Model #WTW5057LW / Item #4141589 - 2 in 1 Removable Agitator 4.7-cu ft High Efficiency
Impeller and Agitator Top-Load Washer (White)
8. Whirlpool Washer Model #WTW8127LC / Item #3386732 - Smart Capable w/Load and Go 5.3-cu ft High
Efficiency Impeller and Agitator Smart Top-Load
9. Any Whirlpool Kitchen Suite with all 4 appliances: refrigerator, dishwasher, range, microwave

5 REQUIRED PHOTOS
 Take a photo of a Whirlpool kitchen suite.
 Take a photo of a Whirlpool refrigerator.
 Take a photo of the refrigerator section/row.
 Take a photo of a Whirlpool washer.
 Take a photo of the washer section/row.
 Photos must be clear, centered, readable to the viewer, and in JPG format. Internet photos are not acceptable.

ASK THE APPLIANCE ASSOCIATE THE FOLLOWING QUESTIONS


 What brands did the associate suggest for a new kitchen suite. (Select up to 3 brands)
 What brands did the associate suggest for a new refrigerator. (Select up to 3 brands)
 Which refrigerator brand provides the best value for the price?
 Which refrigerator brand offers the best warranty?
 What brands did the associate suggest for a new washer/dryer. (Select up to 3 brands)
 Which washer/dryer brand provides the best value for the price?
 Which washer/dryer brand offers the best warranty?
 Was the associate familiar with Whirlpool products?
 Would they recommend that you buy Whirlpool products?
 What is their overall perception of Whirlpool products?
 What was the overall feedback regarding the Whirlpool brand?
 Share overall feedback of the associate's sentiment about Whirlpool appliances.
 Share 2-3 sentences of positive sentiment regarding Whirlpool products.
 Share 2-3 sentences of areas of opportunity regarding Whirlpool products.

Confidential and Proprietary to The Consumer Insight 2|Page


PAYMENTS
We disburse payment fees exclusively via PAYPAL. We will make every effort to disburse payments on the 10th and 24th
of each month. If the date falls on a Saturday, Sunday, or a Holiday, the payment will be made on the following business
day. Payment dates are approximate due to fluctuations in timing of PayPal distribution.

Thank you for your support! We appreciate you and are here to help!

Confidential and Proprietary to The Consumer Insight 3|Page

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