Lahore School of Economics May, 2024 Bachelor of Business Administration (Honors) (Double Majors) Marketing and Finance CGPA: 3.88 Lahore Grammar School May, 2020 GCE Advanced Level (Biology, Chemistry, Mathematics) EXPERIENCE Sapphire Textiles Mills Jul, 2022 - Aug, 2022 Intern, E-Commerce • Gained experience in online retail while working as a content writer for the team. Date of Birth: 30/08/2001 • Responsible for writing and revising blogs, product descriptions and meta codes. TexCraft Solutions (Pvt.) Ltd. Jun, 2022 - Jul, 2022 Intern, Yarn/ Fabric and Garment Division Hometown: Lahore, Pakistan • Learned about the ordering and delivering process of a buying house and Email: imanusman3008@gmail.com inspection agency of textiles in Pakistan by assisting with orders. Contact: (+92) 332 4665797 • Created and edited auditing reports and aided in assessing samples. LinkedIn: https://www.linkedin.com/in/iman- The Smart School Al-Mairaj Campus Samanabad Aug, 2020 - Dec, 2020 usman-b65707278/ Virtual Intern, Administration • Conducted training sessions on virtual platforms for colleagues in the organization. • Learned to work in an academic setting. ADDITIONAL EXPERIENCE Lahore School of Economics Teaching Assistant • OB & HRM Jan, 2024- May, 2024 • Services Marketing Aug, 2023 - Dec, 2023 • Studio Arts Jan, 2023- May, 2023 • Environmental Science Aug, 2022- Dec, 2022 • Computing for Business and Economics I Aug, 2021 - Dec, 2021 • Applied Microsoft Excel skills to facilitate the instructor in course-related tasks. RESEARCH & PROJECTS Research Thesis | Fast Fashion Industry • Studied how advertising disclosure and source credibility on social media affect consumer purchase intention in the fast fashion industry. Operations Management | Fatima Fertilizer • Critically evaluated 10 OM decisions through on-site visit. Advertising | Chewing Gum • Developed communication brief, media campaign, media plan, and digital strategy. Financial Statement Analysis | The Coca-Cola Company • Analyzed the performance of the company through 5-year financial statements. Online Business | Yarn Barn • Learned entrepreneurial skills and operations through online business. Heimtexil’ 2024 | Frankfurt • Interacted and learned from global personalities at the renowned global fair for home textiles as a management trainee for TexCraft Solutions. HONORS & AWARDS • Awarded a 25% scholarship at Lahore School of Economics. EXTRACURRICULAR ACTIVITIES • Netball Representative for the Lahore School Sports Society (2023-2024). • Department Head for the Lahore School Film and Media Society (2022-2023). SKILLS & INTERESTS • Proficient interpersonal skills and comfortable with working as a team player. • Adept at using Microsoft Office, Canva, Dreamweaver and Stata.