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PALGRAVE STUDIES IN COMMUNICATION FOR SOCIAL CHANGE
Digital
Intimate
Publics
and Social
Media
Edited by
Amy Shields Dobson
Brady Robards
Nicholas Carah
Palgrave Studies in Communication for Social
Change
Series Editors
Pradip Thomas
University of Queensland
Australia
Digital Intimate
Publics and Social
Media
Editors
Amy Shields Dobson Nicholas Carah
Curtin University School of Communication and Arts
Bentley, WA, Australia University of Queensland
Brisbane, QLD, Australia
Brady Robards
Monash University
Melbourne, VIC, Australia
This Palgrave Macmillan imprint is published by the registered company Springer Nature
Switzerland AG
The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland
Acknowledgements
A book like this takes a crowd of people to make a reality, and we wish to
acknowledge that crowd. As we map out in more detail in the introduc-
tion, this book emerged out of a now-annual symposium (in its fourth
year at the time of writing), and for supporting the first two of these
symposia we are indebted to the Institute for Advanced Studies in
the Humanities and the School of Communication and Arts at the
University of Queensland.
Thank you to everyone who has participated in these ‘Digital
Intimacies’ symposia over the years—many of you are contributors to the
book, and many others can be felt in the way ideas have been shaped or
thinking has been prodded.
We also wish to acknowledge and thank Graeme Turner for his ongo-
ing intellectual guidance and encouragement. Graeme has been a key
figure in cultural studies for decades, but more than this he has been a
mentor and enabler for many junior scholars. We three have been espe-
cially grateful for his support over the years, in particular around this
project.
We acknowledge the patience, generosity, and of course the words of
all the contributors to this book. It is a collection of work that we are
truly proud of, and it has been a pleasure for us to work with all of you
to bring it together.
v
vi Acknowledgements
vii
viii Contents
Index 299
Notes on Contributors
xi
xii Notes on Contributors
Private Stories with Networked Publics (Palgrave, 2016). Son curates sev-
eral collective storytelling websites for queer (www.rainbowfamilytree.
com) and gender-diverse (www.storiesbeyondgender.com) communities
and has over twenty years of multimedia production and distribution
experience. For more info visit Son’s website: www.incitestories.com.au.
List of Figures
xvii
Introduction
xix
xx Introduction
(1998, pp. 282–283). In this book we seek, in part, to advance this mis-
sion by bringing together a series of timely and carefully selected essays
by scholars of digital cultures who are engaging with ideas about inti-
mate publics, ‘intimacy’ in its many forms in networked publics, and the
kind of ‘mass intimacy’ social media facilitates and commodifies. As the
chapters in this collection make clear, social media platforms are now
centrally part of the process whereby pedagogies of intimate life as life
itself are learnt, (re)constituted, (re)formed, contested, and disrupted.
The study of social media practices has come to offer unique insights
into the kinds of questions raised by Berlant, among other queer and
feminist theorists, about what happens to power dynamics when intimate
practices are made public, and about intimacy as public and political,
as defined and shaped by cultural politics and pedagogies, institutions,
technologies, as well as geographies. In the following chapter, we chart
a theory of digital intimate publics in more detail. We note, following
Berlant (2008), that ‘Intimate publics can be understood as scenes—
centred around media and culture—of the commodification of intimacy,
self, and political identities; pedagogical discipline about normativity
and normative intimate desires for different groups of subjects; as well
as scenes that promise and generate feelings of belonging and consola-
tion’. The intimate publics of social media are increasingly the grounds
of our identities, affects, and politics. They are reshaping the institu-
tions of public life. The exploration, expression, and experimentation
with the intimate that unfolds on social media is both conditioned by,
and challenging to, the hegemonic public sphere. Berlant’s (2008) hope-
fulness for intimate publics is their capacity to foster ‘a porous, affective
scene of identification’ for ‘nondominant people’. This is one part of
the promise of social media cultures that create, as Berlant notes of inti-
mate publics, an ‘experience of belonging’ and ‘a complex of consola-
tion, confirmation, discipline, and discussion about how to live as an x’
(2008, p. viii). And yet, social media are also machines through which
intimate practices are publicised, privatised, commodified, and exploited.
On these platforms, intimate life is increasingly recognisable to machines,
and algorithms shape and order intimate identities and experiences. The
ubiquitous presence of platforms in our day-to-day flows of attention
and feeling entangle them with the doing of ordinary intimacies, and also
with intimate invasions of violence and abuse.
We see important connections between the ideas of queer and femi-
nist theorists of intimate publics, and current debates about the meaning
Introduction xxi
and value of social media networked publics and communities. For these
reasons, we see the title of this book as a generative frame for scholar-
ship of digital cultures, one we theorise in more detail in the following
chapter. Intimacy, as it is constituted, lived, and commodified in digital
communities and publics, and impacted in particular by social media, is
a topic of increasing international interest. Debates about this are cur-
rently playing out in both scholarly and non-scholarly contexts, across a
range of topics and interests, including identity politics, work and labour,
health, sexuality, death, and everyday life. This collection operates across
and bridges these multiple interests and themes via the frame of ‘digital
intimate publics’.
"Näin pitkälle sitä siis nyt on jouduttu. Voi minua poloista vieläkin.
Jos ilkeäisin itseltäni, niin raastaisin Liinan tukasta, tänne… ja
selvittäisin nyrkkipuheella, mikä hän on ja miksi hän on tehnyt
minutkin. Mutta tokkopa hän ymmärtää sittekään. Tuskin vain!… No,
onhan tuota syytä itsessänikin, miksi rupesin juomaan, niin miksi?
Heikko olen ollut, mutta sen tiedän, jos minulla olisi ollut kunnon
vaimo, en nyt tällainen olisi. Sen verran minussa toki on vielä häpyä,
että en viitsikään olla joka viilekkeen pilkattavana. Vai meillä muka ei
ole leipää sen tähden, että meillä ei ole emäntää, joka paistaisi! Ja
minäkö pidän eukkoani vain nukkena lasikaapissa? Totta totisesti
niin onkin; mutta kuka tuota viitsii kuulla syrjäisiltä, en minä
ainakaan. Loppu tästä elämästä pitää tulla tavalla tai toisella… Ja
loppuhan tästä tuleekin ihan itsestään. Pankkiin olisi huomenna
lähetettävä rahan, kauppiaalla on tuomio ja hän vaatii rahaa, leipään
tarvittaisiin rahaa ja isälle pitäisi toimittaa rahaa siitä tuonnoisesta
summasta, jonka vain vähäksi ajaksi lainasin. Rahaa, rahaa, rahaa,
eikä minulla penniäkään… Pahin pula on syömisestä. Rupeavat
palvelijatkin näljissään haukkumaan… Liinasta en välittäisi, nähköön
vähän nälkää, eikö sitte oppisi jotain tekemään. Ja lapsista kyllä isä
pitää huolen, sen tiedän ihan varmaan. Itse minä kyllä elän missä
hyvänsä… Voi sentäänkin, kun en alussa ollut jyrkempi Liinalle ja
pakottanut häntä ihmiseksi. Mutta kuka tuota jaksaa nähdä akkain
itkua ja vaikerrusta, ja säälihän tuota oli ajaakin herrasihmistä heti
läävään, kun muutenkin tuntui elämä olevan hänestä niin vaikea. Ja
se appiukko, rikkaaksi häntä kaikki luulivat, se se juuri minutkin petti,
kun tyttö vielä lisäksi oli niin vietävän suloinen… se ukko jätti meidät
ihan paljain käsin. Kutti, parahiksi, Kalle! kuka käski olemaan sokea
ja kosimaan herrasneittä? Ei kukaan muu kuin oma herruuteni. Nyt
olen hyväkin herra!… Peijakas kun rupee nälkä hiukomaan omaakin
vatsaani; se vain ei katso herruutta eikä narreutta! Mutta loppu tästä
pitää tulla!"
*****
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