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EVALUATING
CORPORATE
FINANCIAL
PERFORMANCE
TOOLS AND
APPLICATIONS
JACEK WELC
Evaluating Corporate Financial
Performance
Jacek Welc
Evaluating Corporate
Financial Performance
Tools and Applications
Jacek Welc
SRH Berlin University of Applied Sciences
Berlin, Germany
Wroclaw University of Economics
Wrocław, Poland
© The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature
Switzerland AG 2022
This work is subject to copyright. All rights are solely and exclusively licensed by the Publisher, whether
the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse
of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and
transmission or information storage and retrieval, electronic adaptation, computer software, or by similar
or dissimilar methodology now known or hereafter developed.
The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication
does not imply, even in the absence of a specific statement, that such names are exempt from the relevant
protective laws and regulations and therefore free for general use.
The publisher, the authors and the editors are safe to assume that the advice and information in this book
are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or
the editors give a warranty, expressed or implied, with respect to the material contained herein or for any
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claims in published maps and institutional affiliations.
This Palgrave Macmillan imprint is published by the registered company Springer Nature Switzerland
AG
The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland
Preface
v
vi Preface
Instead, all the discussed topics and methods are demonstrated with the use of real-
life accounting data, extracted from published annual reports of selected global
corporations.
The first four chapters of this text include numerous real-life examples, mostly
(but not exclusively) based on accounting data of selected global car manufac-
turers, for fiscal years 2007 and 2008. The author’s selection of this particular
industry was not random, since most car manufacturers are involved into capital-
intensive, highly competitive and deeply cyclical businesses, manifested in balance
sheets in which all major classes of assets (i.e. noncurrent tangible assets, intan-
gibles, inventories, receivables, etc.), as well as liabilities (i.e. prepayments, trade
payables, borrowings, etc.), are well represented. Likewise, a choice of the period,
that is fiscal years 2007 and 2008, had its own purpose as well. Namely, it cap-
tures two dramatically different sub-periods, from a perspective of an economic
environment: (i) a time until the end of the third quarter of 2008 (when global
economy fared quite well), and (ii) the fourth quarter of 2008, when the global
financial crisis (and following economic recession) broke out, eroding a demand
for vehicles deeply. That sharp turnaround (in the second half of 2008) of an inter-
national economic climate immediately translated into a financial performance
of global car manufacturers: while in the first three quarters of 2008 a median
sales growth among six European industry players (BMW, Daimler, Fiat, Peu-
geot/Citroen, Renault and Volkswagen) equaled +0.5% y/y, in the last quarter of
that year their revenues contracted by as much as 17.7%, on average. Accordingly,
a fast-changing financial performance of car manufactures in that turbulent period
seems to offer a good educative value.
Apart from its content, this textbook is intended to offer an innovative teaching
toolkit, that reaches beyond the book content itself. Accordingly, an entire set of
closely related teaching materials includes:
1. This “core” textbook itself, as a primary teaching tool that is structured into
five comprehensive chapters (of which the first four offer a step-by-step guide
through a comprehensive financial statement analysis, while the fifth one con-
stitutes a single comprehensive real-life case study that deals with most of the
topics presented in the preceding four chapters).
2. Online appendices (constantly updated and extended) to the “core” text-
book, consisting of additional comprehensive real-life case studies (of varying
degrees of complexity and dealing with different aspects of a practical financial
statement analysis).
3. A set of MS Excel files that contain all major calculations included in tables
and charts that appear in the “core” textbook (i.e. within its five chapters).
4. A set of webinars in MP4 format, in which selected and most fundamental
parts of the “core” textbook are discussed in the form of the recorded lectures.
lecture) may be watched first (with a support from the accompanying underlying
Excel files) and may be followed by a reading of a more detailed discussion of
a given topic, in the “core” textbook. A set of online appendices, in turn, offers
a “training field” whereby an application of the analytical tools, learned from the
webinars and textbooks, may be mastered with the use of numerous real-life data.
Huge majority of real-life examples presented in this textbook are based on
accounting numbers (and narrative disclosures) extracted from corporate financial
reports prepared in accordance to either International Financial Reporting Stan-
dards (abbreviated to IFRS across the text) or U.S. Generally Accepted Accounting
Principles (abbreviated to U.S. GAAP). However, most of the issues and analyt-
ical techniques, discussed in this publication, are applicable to other accounting
systems as well. Therefore, the author believes that the content of this manuscript
is universal, in a sense that it may be interesting for all financial statement users
around the world.
ix
x Contents
References . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 311
Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 319
List of Figures
xv
xvi List of Figures
xvii
xviii List of Tables
Table 4.9 Condensed actual (in fiscal year 2008) and prospective
(for fiscal year 2009) balance sheet of Volkswagen
Group, under three hypothetical scenarios,
after equalizing both its sides via cash and other current
assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 231
Table 4.10 Condensed actual (in fiscal year 2008) and prospective
(for fiscal year 2009) balance sheet of Volkswagen
Group, under three hypothetical scenarios,
after equalizing both its sides via an issuance of new
equity shares . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 233
Table 4.11 Hypothetical prospective (for fiscal year 2009) debt-free
income statement and balance sheet of Volkswagen
Group under three hypothetical scenarios . . . . . . . . . . . . . . . . . . . 236
Table 4.12 Hypothetical prospective (for fiscal year 2009) income
statement and balance sheet of Volkswagen Group
under three hypothetical scenarios: the first iteration
in bridging the funding gap in balance sheet by financial
liabilities (borrowings) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 238
Table 4.13 Hypothetical prospective (for fiscal year 2009) income
statement and balance sheet of Volkswagen Group
under three hypothetical scenarios: the second iteration
in bridging the funding gap in balance sheet by financial
liabilities (borrowings) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 240
Table 4.14 Hypothetical prospective (for fiscal year 2009) income
statement and balance sheet of Volkswagen Group
under three hypothetical scenarios: the third iteration
in bridging the funding gap in balance sheet by financial
liabilities (borrowings) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 242
Table 4.15 Hypothetical prospective (for fiscal year 2009) income
statement and balance sheet of Volkswagen Group
under three hypothetical scenarios: the fourth (final)
iteration in bridging the funding gap in balance sheet
by financial liabilities (borrowings) . . . . . . . . . . . . . . . . . . . . . . . . . 244
Table 4.16 Actual (for fiscal year 2008) and prospective (for fiscal
year 2009) values of selected financial statement ratios
of Volkswagen Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 246
Table 4.17 Volkswagen Group’s actual (for fiscal year 2008)
and simulated (for fiscal year 2009) EBITDA-to-debt
ratio and its relationship with credit ratings
of Standard & Poor’s . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 247
Table 4.18 Prospective (for fiscal year 2009) condensed cash flow
statement of Volkswagen Group, under Scenario 3,
for three alternative ways of bridging the funding gap
in the company’s prospective balance sheet . . . . . . . . . . . . . . . . . . 249
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This same old Democrat said, “A number of years ago we wanted to
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the eve of his departure for California, but he gave his check at once
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a neighbor related the following:—
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fellow-man.
And Mrs. Blaine is just like him. Since their return from Washington,
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every care taken of the child. She has a mother’s heart, and a mind
suited for the best companionships.
There has been a reference elsewhere to Mr. Blaine’s marked
liberality as a distinguishing characteristic. He is not a wealthy man,
as wealth is reckoned to-day, but whenever he has turned his great
abilities to financial matters for the purpose of money-getting, he has
succeeded, showing most conclusively that, had he served himself
all these years instead of serving the nation, he would be worth
reputed millions. As it is, he told a friend who asked him, about a
year ago, if reports were true that he was worth several millions, as
people were saying, and his answer was, “No, I am worth less than
half a million.”
His great activity is very noticeable, especially in society. He has
been compared to Mr. Burlingame in his ability to see and converse
with three or four persons, while another is seeing but one. He
moves rapidly at times, but with great care, especially in examining
any document or letter requiring his signature.
He will sign nothing unless it be a common letter prepared by his
private secretary, without reading every word. But out among men
his activity is quick and constant. He is always in motion, not in an
aimless, nervous way, but in a wide-awake, fully alive manner. His
battery is ever charged with the freshest and purest electricity. It
would be a thing incredible to find him asleep in the day-time.
He had a singular habit when editor, of folding up little slips of paper
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a newspaper, inserting them, and then throwing them away, so that
after a few moments’ conversation, he would be surrounded with bits
of paper which he had torn off and used in this way.
Long walks have been his habit, and at times he would strike off
across the fields and jump the fences. “What,” I said to my informant,
“jump the fences?” “Yes,” he said, and another party confirmed it. To
go across lots, they say, is “the Yankee of it.”
This vigorous exercise is a part of his programme for keeping up his
health. He has had a cross-bar also, for athletic sports, and made
use of it, too. Life is never dull and monotonous with him, but always
full to the brim.
It is this active, energetic spirit which took him to England, and for
four or five months all over the continent of Europe; and in 1875 to
California, and up and down the Pacific coast; and it was this same
mighty energy of being, which led him to make five speeches a day
sometimes when he was campaigning in Ohio. He did this one day,
when the last one was to an immense assemblage in Columbus.
And he generally spoke until he was quite satisfied that he had the
people with him, and they were certain to vote about right when the
time came. His resources of strength, at times, seems amazing.
Many who have known him for thirty years, speak of his great
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It is a consciousness of responsibility, and conscientiousness in the
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He has been among the broadest of men in his thinking, reading,
observation, experience, travel, sympathy, purpose, motive, and
activities. Truly his life has been onward and upward, and with these
as his principal characteristics he has been tested as few men are
tested, and not found wanting. In ten great departments,—as
student, teacher, editor, stump-speaker, legislator, speaker of the
House at home, congressman, speaker of the National House of
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he been tried, and not found wanting. Only a man of transcendent
abilities could have triumphed in such a career.
XX.
NOMINATION FOR PRESIDENT.
FINIS.
TRANSCRIBER’S NOTES:
Obvious typographical errors have been corrected.
Inconsistencies in hyphenation have been
standardized.
Archaic or variant spelling has been retained.
Pages 7, 8, 17 and 18 are missing in this edition.
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