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General
Management
and
Leadership

INTERNATIONAL
MBA
Create your
own future

where business
people grow
 Contents
EADA AT A GLANCE 04
Rankings, accreditations, partnerships & memberships 06
Letter from the director 07
Towards a sustainable future 08

LEADERSHIP DEVELOPMENT 12

METHODOLOGY 14
EADA-Residential Training Campus 16
EADA-Barcelona City Centre Campus 18

FACULTY 20

IN THE CLASSROOM 22
Participant profile 23
Programme of studies 24
Specialised Paths of Development 26

INTERNATIONAL BUSINESS TRIP TO ASIA 30

EXCHANGE PROGRAMME 32

CAREERS 34
Employment Report 35
EADA Careers Roadmap 36

ENTREPRENEURSHIP AT EADA 38

THE EADA COMMUNITY 42

PRACTICAL INFORMATION 44

2 3
 Enjoy the Barcelona Stand out from the
lifestyle crowd
As the only top-ranked business school At EADA, you stand out just by being yourself.
in the Barcelona city centre, EADA is Small class sizes and individual follow-up
where you want to be. We offer a unique make the most of your unique potential. Joint
learning environment, with the hustle activities allow you to integrate into the larger
and bustle of one of the most beautiful EADA community without losing that personal
cities in Europe waiting to be explored touch.
just a few steps away.

10 15 35 +300 Let our reputation

precede us
AVERAGE INTERNATIONAL
MINUTES MINUTES PARTICIPANTS PEERS FOR
PER CLASS NETWORKING We have been doing what we do for over
ON FOOT TO BY BIKE
PLAZA DE
CATALUÑA
TO THE
BEACH Get your hands dirty 60 years. EADA’s position in the rankings
and its international accreditations
guarantee you a level of expertise
Our practical methodology means that you consistent with the very best professional
are not passively taking notes as lecturers qualifications.
drone on and on. You actively participate
in engaging class discussions, sharing your
insights and debating solutions to real
business problems – all under the guidance
Top 15 EQUIS
of our expert faculty. MBAs AMBA
IN EUROPE ACCREDITATIONS

100% +80 Hack your dream

OF FACULTY CASE STUDIES
Develop the leader WITH PER YEAR career
PROFESSIONAL
in you EXPERIENCE
Business is what we do. With a
business-centred curriculum, regular
Anyone can be a boss, but it takes blood and
networking opportunities and recruiting
sweat to become a true leader. Our intense
events with top companies, it is no
leadership development programme takes you
wonder that 93% of graduates are
from the reflection phase right through
working after 3 months.
to implementation, preparing you to be a
self-aware, effective leader.

+350 +120,000
14 4 CORPORATE
PARTNERS
ALUMNI CONTACTS
ALL OVER THE
WORLD
HECTARE MODULES
LEADERSHIP DEDICATED
TRAINING
CAMPUS
EXCLUSIVELY TO
LEADERSHIP
Internationalise
your profile
There is no better preparation for your
future career than spending a year at
EADA, with multicultural, multidisciplinary
teams working together to solve the
business problems facing today’s top
companies. Your global perspective may
start here, but this is just the beginning.

+85 70%
NATIONALITIES INTERNATIONAL
REPRESENTED FACULTY
4 5
 Rankings
This is where your transformation begins
An MBA programme is more than just another credential to add to your CV; at EADA Business School, we
TOP
19 6 98%
believe it is a process of transformation. Time and time again, our graduates tell us that they are not the
th th
100 same people as when they started the programme. It is our pleasure to guide you through this journey in
which you will learn, develop and grow as a professional and as a person.
2023
MBA IN THE IN CAREER IN ESG INTERNATIONAL
WORLD PROGRESS TEACHING STUDENTS
(#1 IN SPAIN) With more than 60 years of experience, EADA has a solid reputation built on international rankings and
accreditations. Our highly practical methodology is based on work in small, multicultural groups and
personalised follow-up by experienced faculty. Our faculty have extensive managerial experience in top
companies, and are trained in effectively linking theory to professional practice in the classroom. The
foundation of EADA’s International MBA is the development of the managerial skills needed to succeed in

56 st
12 th
19 th
4 th the global business world. Today, managers must possess the personal competencies and global strategic
vision to drive diverse teams in a variety of environments. In fact, we have a campus dedicated exclusively
2022 to the development of leadership skills through outdoor training, role-plays and business simulations.
MBA MBA MBA IN EUROPE
IN THE WORLD IN EUROPE IN EUROPE IN LEARNING
EXPERIENCE EADA prides itself on its personalised follow-up at all stages of the programme. And that’s just what you’ll
get: regular one-to-one meetings, individual coaching sessions, a tutor for team projects and an open door
policy, all designed to make your transformation as smooth as possible.

Acreditations The MBA team is here to support and guide you through your transformation process. As the MBA Director,
I ensure that you are challenged and that you get the most out of your time here.

Awarded by the
Awarded by the
European Foundation for I look forward to seeing you at EADA in the fall!
Association of MBAs
Management Development

Partnerships
Ella Boniuk
MBA Director

Memberships
The Executive MBA Council is an AACSB (American Assembly of Collegiate
international association promoting Schools of Business) seeks to amplify the
excellence in EMBA education. impact of business education.

EFMD (European Foundation for CLADEA (Consejo Latinoamericano de

Management Development) is the top Escuelas de Administración) is a network
European accreditation body providing a of research institutes, universities and
networking forum for business schools. business schools.

6 7
 Towards a As a leading business school, EADA plays an
important role in integrating sustainable
development into our curriculum, research Imagine

sustainable future
and engagement with participants. Our a better
world
graduates are a powerful force for
shaping the future, and we are committed
to a bold vision of tomorrow that is
environmentally, socially and economically
sustainable for all.

So how do we ensure that the EADA community

is prepared to address society’s greatest challenges?
By providing participants, faculty and staff with the tools
to imagine –and build– a future in which sustainability is not an eccentric ideal,
but a prevailing principle that forms part of every decision in every department of
every organisation. The EADA community understands the driving forces behind
global issues, and we recognise the crucial role of industry in finding solutions.
Our graduates will form the future generation of leaders dedicated to accelerating
change and motivating individuals, organisations and society to take the
transformative leap towards sustainability.

CORPORATE
SOCIAL
RESPONSIBILITY 21ST
RANK IN
THE WORLD

PARTNERS FOR POSITIVE IMPACT AND SUSTAINABLE DEVELOPMENT

We are committed to a business world with purpose driven by organisations that go beyond profit,
dedicated to creating value, leading responsibly and ethically, and contributing to the well-being of society.

Network Spain
WE SUPPORT

Socio estratégico

8
8 9
 A WELL-ROUNDED VISION
EADA is committed to the principles
of the “Triple Bottom Line”, integrating
social, environmental and economic
perspectives into each course. We select
case studies that generate debate and
challenge you to analyse global issues
such as: cooperatives and renewable
energies, corporate environmental impact,
human values in operations strategy,
ethical brand image, social innovation
and entrepreneurship and inclusive
business models. Our holistic approach
trains you to anticipate future challenges
in sustainable business, and to initiate
change in an innovative and ethical
manner.
19 TH
1 ST
IN IN
THE WORLD SPAIN
The Corporate Knights Better World MBA Ranking raises the awareness of sustainable development issues for
future business leaders by analysing each school’s research, curriculum and diversity. This year marks the is the
12th edition of this pretigous ranking.
10
A SENSE OF COMMUNITY
As a non-profit foundation and an active member of the community, EADA is driven
by the principles of inclusion, sustainability and transparency. From promoting
inclusive business policies in Barcelona to partnering with international organisations
to combat poverty, we recognise our role as a leader of social change. EADA is also
committed to connecting you, the student, to the wider community. Throughout
the year, you are invited to take part in initiatives with a positive social and
environmental impact such as food drives, charity events and disaster relief efforts.
A GENERATOR OF KNOWLEDGE
EADA’s research mission is based on providing new knowledge to you, the student.
We focus on research projects with direct relevance to you and the companies and
organisations that you hope to work in one day. EADA believes that innovative research
into sustainable business and responsible management is essential to creating the next
generation of business leaders. As leaders in research, our faculty has the expertise to
help you develop responsible management strategies and align them with specific
social, environmental and economic sustainability goals.
AMONG AT
29 LEVEL 4
SCHOOLS IN TRANSFORMING
THE WORLD SCHOOLS
The Positive Impact Rating measures how business schools contribute to solving societal challenges by energising
the school and its culture, by educating responsible leaders and by being a role model institution. LEVEL 4 schools
have a positive impact culture embedded in governance and systems, with visible results and progress in many
dimensions of impact.
11
 Leadership Imagine that
At EADA Business School, we are

what matters
committed to getting the best out of you
by developing your leadership skills

development most isn’t making

to their full potential. Being effective
in today’s business world requires
managers who are dedicated to the
the leap, but
constant improvement of personal and inspiring others
professional skills.
to make it
LEADERSHIP DEVELOPMENT PROGRAMME
In the Leadership Development Programme, you
gain valuable insight into your profile as well as
develop the skills to measure future progress accurately.
The Programme begins with a process of reflection, followed by an analysis of your
individual leadership style, and a look at the role of leadership in ethical decision
making, with a special focus on innovation and transformation.

YOUR ACTION PLAN

You choose the competencies to develop and monitor in your Action Plan, defining the
starting point and the areas of improvement, as well as identifying the most relevant
actions, resources and indicators. The Action Plan aims to improve employability and
prepare you for the challenges of re-entry into the labour force by leveraging your
strengths.

EXECUTIVE COACHING
Through dynamic one-on-one interviews, you work with a coach to identify and define
objectives, discover new resources and approaches, establish workplace action plans,
generate new insights and perspectives and align your efforts.

ALUMNA
Florencia Magistocchi
ARGENTINA
Business Planning, Reporting & Cash Manager, Danone Waters

“In the EADA-Residential Training Campus, we were physically and

mentally separated from the day-to-day activities of Barcelona, so we
could focus on analysing and improving ourselves. I learned to identify a
clear objective when leading a team, and the importance of having well-
informed, committed team members.”

12 13
 Imagine that
Methodology
EADA has developed its own practical, active and participatory
practice makes approach to learning with an emphasis on doing. Our classrooms

perfect...and all reflect companies’ demand for professionals with skills such as
the capacity to reflect, the ability to act in the face of change, the
you do all day versatility to work in multifunctional teams and the adaptability to

long is practise, face the challenges of a global environment.

practise, practise While in the past punching above your weight in a specific skill set
was enough to make you stand out, today’s companies are recruiting
strategic, multi-faceted executives who can use their knowledge
to engage effectively with a wide range of stakeholders. Our unique
methodology develops the diverse skills that set you apart, with the strategic
mix of the hard skills and soft skills that today’s business world demands.

THE CURRICULUM
Throughout the MBA curriculum, a strong emphasis is placed on the integral learning
processes. EADA uses a rich blend of techniques, which focus on problem solving
and include the knowledge areas, skills, attitudes and values to facilitate personal
development. Training adopts a human approach, which encourages individual
learning, group interaction, knowledge sharing and innovation.

FINAL PROJECT
The project is the final step in a year of learning, requiring the mobilising of
knowledge, attitudes and competencies within the framework of business
management. This is an excellent opportunity to experience sectors or roles you are
unfamiliar with, build networks with a view to your post-MBA career goals or find out
first-hand if you have what it takes to be an entrepreneur.

OPPORTUNITIES FOR DEVELOPMENT

EADA’s methodology is all about the sharing of new knowledge and experiences,
both inside and outside of the classroom. You can take full advantage of your MBA
by participating in a wide range of activities such as The Negotiation Challenge (TNC)
designed to leverage your talent and expand your horizons.

ALUMNUS
Felix Kirkovits
AUSTRIA
Current student

“Faculty does not provide fixed solutions, but rather encourages

participants to come up with their own creative solutions and concepts.
EADA’s methodology is very practically and prepares you for the
challenges you will face as a manager after the programme.”

14 15
 Where will I learn
The newly remodelled EADA-Barcelona City Centre discussions take place in an engaging, multicultural
EADA-BARCELONA CITY CENTRE
Campus is located in the heart of Barcelona, with environment, in which you examine real case studies
CAMPUS
critical thinking REAL-LIFE CASE STUDIES, BUSINESS SIMULATIONS,
ANALYSIS AND GROUP DISCUSSIONS IN THE HEART
4,000 m2 of intelligent, sustainable study space
specially designed to enhance your learning.
critically and learn from others as they learn from
you. At EADA, classes are small, allowing for the daily

skills and latest OF BARCELONA

At this Campus, you are consistently placed in real-
exchange of ideas and debate among classmates
and the personal guidance from professors that is so

professional life business situations, challenged to think like an

executive and make strategic decisions. Lively class
critical to our methodology.

practice?

9TH
IN INTERNATIONAL
INVESTMENT PROJECTS 4TH
2ND IN THE WORLD MOST ATTRACTIVE CITY
TO WORK IN THE WORLD
DIGITAL SMART
CITY IN EUROPE

+2.5M
8TH
JOBS IN THE GREATER
BARCELONA AREA
IN INNOVATION
IN EUROPE

I study
at EADA.
I live in
Barcelona.

16 SOURCE: “Barcelona Data Sheet 2018.” Activa. 17

 EADA-RESIDENTIAL TRAINING CAMPUS EADA has its own campus dedicated to the TRANSFER
Where OUTDOOR TRAINING, ROLE PLAYS AND TEAM-BUILDING development of leadership skills. The campus YOUR LEARNING
will I learn ACTIVITIES IN THE MONTSERRAT MOUNTAINS provides high impact, lasting learning by pushing
you out of your comfort zone. You develop an action
TO THE
WORKPLACE
leadership plan that is your guide for personal and professional
development throughout the year and beyond. This

skills? experiential learning is combined with professor-

led workshops focused on team and leadership
theory, ensuring that you effectively transfer what
you have learned to the workplace.

C-58

BUILD AN
ACTION PLAN
A-2 C-16
B-40

C-59

C-55

C-58
AP-7

A-2 N-150

B-40
C-16 C-58

C-33
GET OUT OF YOUR
COMFORT ZONE
AP-7
AP-7

B-30
A-2

C-58
AP-7

AP-7

C-16 C-33

B-20

C-31

C-16

B-24

N-340
N-340

B-23

B-23

IDENTIFY
YOUR
LEADERSHIP
STYLE

Soft skills
are what
make your
hard skills
shine

18 19
 Imagine hands-
Faculty
EADA faculty has a well-established
on learning that reputation of teaching excellence with

not only makes a focus on practical management

skills and personal development.
70%
you a better EADA relies upon the balance between

professional, but academic excellence and professional

experience within its faculty and we
a better person strongly believe in a pedagogical model
INTERNATIONAL
FACULTY FROM ALL
that derives from our origins in executive 5 CONTINENTS
training.

PRACTICAL TEACHING
Our learning model is designed to achieve your full
personal and professional development potential.

100%
Training is primarily oriented to the development of
skills and competencies over academic theory and
research, focusing on the solution of management
problems. The role of the professor is to “facilitate”
rather than impart knowledge, reproducing real-
world experiences that demand your involvement WITH PROFESSIONAL
and action. Regular feedback from professors and
EXPERIENCE
classmates reinforces this process.

CORPORATE LINKS
As an executive training centre, EADA understands

20
that being close to business is one of the central
pillars of its activity. We have handpicked faculty
with extensive experience that enrich your learning
process by confronting you with real-life examples
YEARS
of business challenges and management decision
processes. With more than 350 corporate partners
and 180 adjunct faculty members who are acting AVERAGE
PROFESSIONAL
managers as well as part time tutors, corporate links
EXPERIENCE IN
are what drive EADA. COMPANIES SUCH AS:

ALMIRALL
CAIXABANK
CARREFOUR
COCA-COLA
ALUMNUS
Diego Bastian FREIXENET
PERU GULF BANK
Brand Manager - Peru & Bolivia, PepsiCo HONDA
HP
“At EADA, I learned to quickly identify problems and approach
P&G
solutions in a practical, results-oriented way, rooted in a firm
understanding of business strategy. I keep in mind what I learned and PEPSICO
lived at EADA at all times.” REVLON
ROCHE PHARMACEUTICAL

20 21
 In the Participant profile

classroom
EADA is committed to delivering a personalised
experience in small, diverse groups, allowing for ALUMNUS
tailor-made learning. The MBA develops you as Keenan
an individual, providing an integral mix of solid Thompson
knowledge, critical thinking, managerial skills and
UNITED STATES
competencies, combined with a socially responsible
Global Director of Innovation,
and environmentally sustainable approach to the
ABInBev
decision-making process.

29 5
“The EADA experience
introduced me to a world
of different cultures, and,
AVERAGE YEARS AVERAGE more importantly, different
AGE WORK EXPERIENCE
perspectives. I rely on this in my
personal and professional life

54% on a daily basis.”

46%
1st in Spain in % of female MBA
participants
Imagine a
place where
you are what PROFESSIONAL BACKGROUND

matters most 26% FINANCIAL SERVICES 6% PUBLIC SECTOR & NGOS

18% MANUFACTURING 4% OTHER

12% CONSULTING 3% HOSPITALITY

12% RETAIL 3% PHARMA & BIOTECH

7% TECH 3% TRANSPORT & LOGISTICS

6% MEDIA & ENTERTAINMENT

GEOGRAPHIC BACKGROUND

18% 6%
96% 95% 100% 50% NORTH AMERICA 21%
EUROPE
ASIA

INTERNATIONAL HAVE LIVED, SPEAK SPEAK

9%
CENTRAL AMERICA &
STUDENTS STUDIED OR 2 LANGUAGES 3+ LANGUAGES
WORKED CARIBBEAN 15%
ABROAD AFRICA &
31% MIDDLE EAST
SOUTH
AMERICA
22 23
 International MBA
PRE-PROGRAMME
PREPARING FOR YOUR JOURNEY
Welcoming
Walking tour, online workshops,
and orientation with our Student
Relocation Provider
Orientation
Precourse in Accounting
Intro precourse to Statistics
Precourse Excel skills
Spanish Language Pre-course
(optional)
CORE PROGRAMME
DIVING INTO MODERN BUSINESS
PRACTICE THROUGH SIMULATIONS,
CASE STUDIES, ACTIVE DEBATE AND
COMPANY PROJECTS
1st trimester*
 ccelerated Design Thinking
A THINK LIKE AN ENTREPRENEUR
Disruptive Innovation
Financial Analysis for Managers
Market & Business Research
Introduction to Accounting
Marketing Management:
Creating Sustainable Value
Organisational Behaviour
Strategic Thinking: Analysis
CORPORATE INNOVATION CHALLENGE
ENTREPRENEURSHIP BOOTCAMP
Highlights
2nd trimester
Strategic Digital Marketing
Financial Decision Making
Geoeconomics & Geopolitics
Global Trends in Tech Innovation
Management Control TAILOR YOUR MBA
Managing Digital Transformation Become an expert with a specialised path of
Operations & Supply development to gain insights into best business
practices from leading professionals in a In the Entrepreneurship Bootcamp, you find out
Chain Management
particular field. Select the specialisation that best if you have what it takes to launch your own
Strategic Human Resources
aligns with where you see yourself after the MBA, innovative idea in the market. By developing and
Management demonstrating a clear added value in your future pitching an idea that addresses one of the pressing
Strategic Thinking: Decision- career. challenges of the global community today, you hone
making & Implementation your analytical skills and sharpen your ability to
persuade stakeholders.
Valuation: Measurement &
Management of Value
INTERNATIONAL BUSINESS TRIP -
SINGAPORE

LEAD THOUGHTFULLY
INNOVATION IS A MINDSET
EADA’s leadership campus provides high
impact, lasting learning by pushing you out of
Final your comfort zone. This experiential learning
Corporate Market &
Design Disruptive Entrepreneurship project is combined with professor-led workshops
Innovation Business
Thinking Innovation Bootcamp pitches focused on team and leadership theory,
Challenge Research
and report ensuring that you effectively transfer your new
skills to the workplace.

LEADERSHIP DEVELOPMENT PROGRAMME

In our unique Leadership Training Center

Leadership across
Leading oneself Leading teams Leading in society
organization
GO INTERNATIONAL
During the Business Trip to the innovation hub
Negotiation workshop Executive 1-2-1 coaching sessions of Singapore, you expand your professional INNOVATE STRATEGICALLY
footprint by doing business in another country,
During the experiential Corporate
making you a culturally sensitive business leader.
Innovation Challenge, you work through
You participate in classes at a top-ranked partner
3rd trimester a mini-case together with the top
school and visit companies to network with
Business Simulation professionals who lived it, identifying the
business leaders across industries.
SPECIALISED PATHS OF DEVELOPMENT strategies that lead to disruptive innovation
and learning how to promote them in your
 ustainability & Business Impact
S
teams in the future.
Structured Finance & Private Equity

POST-PROGRAMME
GO ABROAD
Extend your studies with an optional
term abroad
STUDENT- ALUMNI CONSULTING SPORTING NETWORKING ENTREPRENEURSHIP-
LED CLUBS IN SPEAKERS PROJECTS EVENTS & EVENTS FOCUSED EVENTS
EADA assumes the cost of academic studies SUSTAINABILITY & SHARING TOURNAMENTS
at the partner institution. CONSULTING EXPERIENCES

24 25
 Specialised Path of Development:
Sustainability & Business Impact

Become a leader in the new paradigm of sustainability by joining the corporations and entrepreneurs that have
emerged as essential change agents in this worldwide transformation. Gain the skillset, knowledge and tools to lead
the impact economy and develop a thriving professional career in the emerging field of sustainability.
PROFESSOR
YOU WILL LEARN TO
Dr Josep M. Coll
Morell

“Future managers have the

greatest challenges of all:
Identify the challenges in Analyse the guiding Apply key sustainable Lead and manage to redesign the economy to
sustainability on a global principles of the new business concepts, sustainable transformation in become regenerative and
level and respond to sustainable business frameworks and tools organisations
them proactively paradigm across sectors and areas inclusive. In doing so, they lead
of an organisation organisations that are not only
the best in the world, but also
the best for the world. This is the
CAREER PATHS
tenet of the sustainable, impact-
Chief Sustainability Officer Impact Manager focused organisation.”
Corporate Social Responsibility Manager Impact Investor
Sustainable Procurement Manager Sustainable Product, Project, Financial and Dr Josep M. Coll Morell
has a Ph.D. in International
Brand Manager
Economics and a master’s
degree in European
Economics. His interests
CONSULTING PROJECT include conscious
entrepreneurship, holistic
This is your opportunity to apply the knowledge and skills learned in the Sustainability & Business Impact management and sustainable
innovation, and he has worked
specialisation to a real-life challenge faced by leading companies. Past participants have carried out
as a consultant for a wide
sustainability-related projects with the following companies. range of public and private
organisations including the
European Commission and
the United Nations. He has
experience in innovation,
internationalisation and
organisational transformation
in Europe, America and Asia,
A leading leading low-cost airline in Europe. The largest chemical producer in the world, and he authored the book
It is number one in connecting Spain and comprised of subsidiaries and joint ventures Zen Business (Profit editorial)
Continental Europe with a total revenue of in more than 80 countries with annual sales of and co-authored the book
€2,398M last year. more than 63 billion euros. Economía de la Felicidad
(The Economy of Happiness,
Plataforma editorial).

26
 Specialised Path of Development:
Structured Finance & Private Equity

Increase your understanding of the finance and private equity industry on a global scale. This is arguably one of the
most exciting industry sectors in the world, with South American and European private equity financiers experiencing
significant growth.

YOU WILL LEARN TO

Explore opportunities for
entrepreneurs: leveraged
buyouts and management
buyouts
CAREER PATHS
Corporate Banking Manager
Equity and Debt - Valuation Analyst
Private Equity Analyst
CONSULTING PROJECT
This is your opportunity to apply the knowledge and skills learned in the Structured Finance & Private
Equity specialisation to a real-life challenge faced by leading companies like those you see here.
ALUMNUS
Clinton Walker
AUSTRALIA
Analyst, Africa Merchant Capital
Analyse Plan market Compare
investment entry strategies international
and financing and perform risk strategy and risk “Prior to doing my MBA at
decisions management management EADA, I was working in civil
engineering in Australia. My
initial objective was to stay in
engineering, but after researching
the opportunities available, I
Private Equity Valuation Specialist chose to focus my future career
Project Financier development on banking. The
Project Manager
MBA helped me facilitate that
career change, and now I am
working in banking in London.
The programme provided me
with a holistic view of of business
and the modules in finance
and strategy were especially
important, as I use what I learned
on a daily basis.”

The training arm of PwC, committed to providing A private equity firm focusing on growth
experiential learning solutions that prepare investments in SMEs and mid-cap companies in
executives to face today’s most pressing business North Africa and Sub-Saharan Africa.
challenges.

28 29
 International
The EADA MBA prepares you for the
challenges of today –and those of
tomorrow– by ensuring that you have the Imagine that
Business Trip to Asia the only rule is
sophisticated worldview and cross-
cultural communication skills to tackle
global and multinational challenges. The that there are
unique experience that you gain during
the International Business Trip make you
no rules – that’s
more attractive to future employers eager innovation
to hire graduates that are flexible and
comfortable in multicultural settings.

You expand your professional footprint by doing

business in another country, making you a culturally
sensitive –and effective– business leader. During the week-long trip, you participate in
classes at a top-ranked partner school and visit companies to network with business
leaders in a variety of industries. This immersion provides a “big picture” perspective
that diversifies your thoughts and values, and demonstrates your international
competence in our interconnected global economy.

JOIN THE INNOVATIVE BUSINESS LANDSCAPE OF SINGAPORE

Singapore is the perfect city to analyse the benefits and challenges surrounding
innovation, hosting a diverse ecosystem of companies experimenting with new
ways to solve the world’s most challenging problems. Based in the heart of Asia, the
city offers access to a diverse talent pool, cutting-edge research facilities and world-
renowned thinkers across industries. It’s no wonder that companies, from multinationals
to startups, are making Singapore their home base for creating, testing and exporting
innovative solutions.

During the International Business Trip, you have the unique opportunity to explore
innovation from the inside out, as you visit world-class facilities and network with
business leaders.

STUDY IN A TOP-RANKED PARTNER SCHOOL IN SINGAPORE

EADA is part of a diverse group of partner schools around the world, dedicated to
creating leaders to meet the global challenges of the 21st century. Amid the game-
JOIN THE INNOVATIVE BUSINESS LANDSCAPE OF SINGAPORE
changing disruption of Singapore, our partners are at the heart of innovation and
research development. They believe that students are active learners and that
creativity must be backed by a deep understanding of society, innovation and
teamwork.

You will join the best of the best in classes with leading faculty designed to nurture
innovation and create socially responsible leaders so that you can thrive in tomorrow’s
14 #1 3rd 55,000 borderless communities.
BILLION US$ IN STARTUP MOST INNOVATIVE STARTUPS
IN GOVERNMENT TALENT BASED ON CITY IN THE AND GROWING
FUNDS COMMITTED FUNDING, MARKET WORLD WITH A WITH DOUBLE
TO SCIENCE AND REACH, CORPORATE WELL-DEVELOPED THE NUMBER OF
TECHNOLOGY UNTIL INVOLVEMENT AND ECOSYSTEM STARTUPS THAN
2020 PERFORMANCE SUPPORTING R&D JUST A DECADE AGO

SOURCE: The Economic Development Board (EDB) of Singapore

30 31
 Exchange
When you study at EADA, you EUROPE
become part of a global network of France
top business schools. Through our EDHEC Business School

Programme
one-term exchange programme,
which is free-of-charge to EADA
graduates, we offer the opportunity
to extend your studies in one of
more than 30 prestigious partner
schools in Europe, the Americas,
Asia and Africa.
Aix Marseille Graduate School of Management (IAE)
Audencia School of Management
SKEMA Business School
Germany
Leipzig Graduate School of Management (HHL)
Mannheim Business School
Italy
MIP Politecnico di Milano
Netherlands
Rotterdam School of Management (RSM)
Sweden
Linköping University
Turkey
Sabanci University

THE AMERICAS
U.S.
Imagine that Brandeis International Business School

the world Pepperdine Graziadio Business School

University of San Diego
is your Warrington College of Business, University of
Florida
classroom Argentina
Universidad del CEMA
Brazil
Escola Superior de Propagando e Marketing (ESPM)
Mexico
Instituto Tecnológico Autónomo de México (ITAM)
EGADE Business School, ITESM
Universidad Anáhuac México Norte
Peru
CENTRUM Católica, Pontificia Universidad Católica
de Perú

ASIA
China
Tongji University
India
Indian Institute of Management Bangalore (IIMB)
Japan
NUCB Business School
Taiwan, China
National Chengchi University
Thailand
Students applying to the exchange Asian Institute of Technology (AIT)
programme must complete the
admission process (in some cases AFRICA
including GMAT, TOEFL, etc.) at the Egypt
participating school. While EADA American University in Cairo
assumes the cost of academic
South Africa
studies at the partner institution, University of Stellenbosch
expenses such as flights, room and
board are the responsibility of the
participant.

32 33
 Employment report

Imagine
Careers
EMPLOYMENT BY INDUSTRY

building a 27% Financial Services / Banking

future without 14%

12%
Consumer Goods
Consulting services
borders EADA graduates embark on their career ready for the challenges
12% Technology (IT) / Telecom
of today’s global business world and backed by EADA’s extensive
alumni community. Here you can see some statistics about where 7% Marketing / Advertising / PR
our MBA graduates work, but behind this list are the unique 7% Industry
stories of our graduates. They choose to pursue opportunities in a 5% Real estate / Construction / Infrastructure
wide variety of fields, and are dedicated to achieving professional
5% Transport / Logistics
success, but also to making a real difference in the world around
5% Public sector / NGO
them.
2% Environmental services & equipment
2% Pharma / Biotech / Healthcare
2% Fashion

TYPE OF BUSINESS
COMPANIES WHERE OUR
GRADUATES WORK

ALMIRALL
ACCENTURE

60% 16% 10% 10% 4% AMAZON

AMERICAN EXPRESS
MULTINATIONAL SME FAMILY STARTUP & PUBLIC SECTOR APPLE
BUSINESS NEW VENTURE & NGO
BAYER
BBVA
BCG
BP
CAIXABANK
COCA-COLA
DANONE
EMPLOYMENT BY FUNCTION DELOITTE
GOOGLE
H&M
BUSINESS HSBC
DEVELOPMENT IBM
INDITEX
KELLOGG’S

CONSULTING
9% GENERAL KPMG
MANAGEMENT L’ORÉAL
13% 28% including MCKINSEY & CO.
entrepreneurs MONDELĒZ INTERNATIONAL
NESTLÉ
P&G

25% PWC

84% SALARY
INCREASE #19 IN THE WORLD IN
CAREER PROGRESS 27% REEBOK
REPSOL
SHELL
FINANCE & MARKETING &
*Financial Times Global MBA Ranking 2023 SALES TELEFÓNICA
ACCOUNTING
UNILEVER
VUELING
34 35
 Imagine
knowing that
someone has
EADA Careers The EADA Career Services Department is your partner during your
MBA, providing you with the necessary tools and training to reach always got
Roadmap your professional goals. Whether you are preparing for a case
interview at a top consulting firm, tweaking your CV to prove you
your back
are the perfect fit or developing your personal brand, your career
advisor is with you every step of the way. EADA Careers offers
a diverse suite of recruitment services based on the idea that
one-does-not-fit-all, integrating online and in-person resources to
make your dream career –whatever that may be– a reality.

MAXIMISE GET LAUNCH JOIN OUR ALUMNI KEEP IT
YOUR RESOURCES READY SELECTED STEADY YOUR CAREER GO NETWORK GOING

ONLINE ONLINE ONLINE ONLINE

Pre-course: Careers Services Databases with specialised Webinars hosted by top employers Specialised career databases
information about local job markets
all over the world Virtual job fairs
ON CAMPUS ON AND OFF CAMPUS
Prep workshops: LinkedIn best Specialised career databases: Exclusive Networking events in Barcelona and all
practices, effective networking ON CAMPUS EADA Jobbank, MBA Exchange over the world with +120,000 alumni
Labour market-focused workshops
in marketing, finance, consulting, National and regional alumni groups
PERSONALISED CAREER ASSESSMENT ON AND OFF CAMPUS
innovation & startups, tech Job fairs in marketing, finance, consulting, Sporting events and conferences
Define your objectives
Selection process workshops: innovation & startups, tech to keep you connected
CV tips, mock interviews, ace-the- Recruiting events with companies like: Opportunities to stay involved
case interview, salary negotiation - Accenture - H&M through partner projects such as the
- Adidas - ING Social Innovation Summer Program
PERSONALISED CAREER ASSESSMENT - Amazon - Nestlé (with partner ITESM)
Prepare for the selection process - Bloomberg - Novartis
- Boehringer Ingelheim - Phillips PERSONALISED CAREER ASSESSMENT
- Burger King - PwC
Take your career to the next level
- HP - VW
with continued support
Alumni sharing experiences and
recruiting from companies like:
- BCG - LinkedIn
- Coca-Cola - Morgan Stanley
- Google - PepsiCo

Graduate programme applications for:

- Adidas - HP
- Amazon - J&J
- Capgemini - Microsoft
- Hofmann - SAP
- GlaxoSmithKline - Unilever

PERSONALISED CAREER ASSESSMENT

Take advantage of CV preparation and
training for specific offers

36 37
 Imagine

Entrepreneurship
There is no clear cut roadmap for becoming building
an entrepreneur – that’s both the challenge
and the fun of it. The EADA MBA prepares
your
own
at EADA
you to make the entrepreneurial leap, and
you can count on our support when the time
comes. And where better to do this than in the
future
entrepreneurial hub of Barcelona?

ENTREPRENEURIAL
SKILLS

The EADA MBA is designed to foster both entrepreneurship and intrapreneurship,

encouraging you to constantly question how things can be done better and push
yourself to the limit to achieve big goals.

Challenge the Develop the Turn your unique

traditional corporate leadership vision into a thriving
mindset, integrating competencies business with
the risk-taking to set effective executive coaching
and innovative performance goals, sessions focused on
approaches inspire commitment defining goals and
associated with and drive your developing an action
entrepreneurship entrepreneurial team plan

MEANINGFUL
CONNECTIONS

EADA is your bridge to the thriving entrepreneurial scene in Barcelona. It provides a

platform for you to share and exchange experiences, promote initiatives and develop
ALUMNUS opportunities within this well-developed ecosystem.
Alex Jeater
UNITED KINGDOM
Specialised events Personalised A mentoring
Director, The Social Consultant
and workshops at entrepreneurial platform to connect
EADA and around project assessment you to expert alumni
“The EADA MBA inspired me to adopt an inquisitive, entrepreneurial the city and guidance entrepreneurs
mind-set and to be bold and take risks. The highlight of the course was the
international business trip, where we learned about frugal innovation
and how it has improved the lives of people around the world.”

38 39
 YOUR
BUSINESS PLAN
In the Final Project, the emphasis is on “live” learning
– you have the opportunity to apply what you have
learned to your own business plan. In the last three
years, more than two-thirds of the final projects have
been entrepreneurial ventures. Design your business
plan with the help of expert EADA faculty and a team
of your top classmates – you may even connect with a
future partner or employee for your business.
ALUMNUS
Michel Bitencourt,
BRAZIL
Partner and Manager - Brasil, Tea Shop
of East West Company
“The Tea Shop expansion project
started with the MBA final project. The
support of EADA was key to approaching
the parent company with which
we eventually partnered; it gave us
credibility and allowed us to complete
our project together with the company.”
EADA establishes strategic partnerships to create new
opportunities for competitive advantage, generate
fresh perspectives and broaden your entrepreneurial
knowledge base. Through collaboration, we
keep you informed about the latest trends in
entrepreneurship, co-create innovative startup
consulting projects and promote opportunities
to launch new ventures. Past collaborations have
included:
40
STRATEGIC
PARTNERSHIPS
EADA establishes strategic partnerships to create
new opportunities for competitive advantage,
generate fresh perspectives and broaden your
entrepreneurial knowledge base. Through
collaboration, we keep you informed about the
latest trends in entrepreneurship, co-create
innovative startup consulting projects and
promote opportunities to launch new ventures.
4YFN is officially the innovation and
entrepreneurship event of Mobile World
Congress (MWC). MWC is managed by
the GSMA, representing mobile operators
worldwide.
Imagine Express Silicon Valley is a 4-day
train trip around Europe, during which
participants work in teams to generate
apps in strategic sectors. The final ideas are
presented to investors and the winners carry
out their project with the company.
entrepreneurship
At the annual Entrepreneurship Panel,
you meet and network with top alumni
entrepreneurs on campus, learn first-hand
about Barcelona’s thriving startup ecosystem,
and find out where to connect with key players
like accelerators, incubators and investors.
Barcelona Global offers the chance to visit
over 60 top companies and organisations
including Barcelona Activa, the government
agency providing support to entrepreneurs
to create sustainable, high-quality
enterprises.
Dr Athina
Sismanidou
GREECE / SPAIN
Co-founder, Mornings4 Foundation
“We are living a technological revolution
that that is redefining the essence of
the human being in a way previously
reserved for science fiction movies,
creating deep moral and philosophical
questions. We must address this
transformation now and we must do so
collectively with drive and optimism.”
Dr Athina Sismanidou has over 20 years
of experience in JV, M&A, and business
restructuring projects, in the fields of
technology, artificial intelligence and
big data. She is a renowned expert
in the distribution and technology
sector for tourism companies, airlines
and airports with regular appearances
in academic publications and other
media. Previously, Athina Sismanidou
developed her professional career in
the corporate strategy department
of Amadeus IT (BME:AMS) and was
a member or adviser to Boards of
Directors in Spain, France, Scandinavia
and the U.S.
The Mornings4 Foundation hosts events
around the city that aim to create a better
future based on industrial revolution
technologies such as AI, robotics,
nanotechnology, 3D printing and quantum
computing.
41
 Imagine
that your The EADA INTERNATIONAL TALENT ALUMNI SPEAKERS

community
network is CHALLENGES
LIKE IMAGINE EXPRESS
SHARING EXPERIENCES

your world SILICON VALLEY

Your year at EADA will be full of new experiences, and we

want to be sure that you make the most of your time with us.
An important part of these experiences is the network that
you build and the relationships that you cultivate during
your studies. The extracurricular activities organised by EADA
Community enrich your social, cultural and educational
exposure by connecting you to the larger community and
ENTREPRENEURSHIP- INTERNATIONAL PROFESSIONAL
enhancing your networking opportunities.
FOCUSED EVENTS COMMUNITY CONFERENCES
LIKE THE LEAN STARTUP INVOLVEMENT ON THE LATEST
EADA Community is about getting involved, learning new skills WORKSHOP LIKE THE SOCIAL TRENDS
and forging meaningful relationships that last a lifetime. INNOVATION SUMMER
PROGRAMME
IN MEXICO

ACCESS TO STUDENT-LED NETWORKING EVENTS

LEADING EVENTS RECREATIONAL LIKE THE ACADEMIC YEAR
IN BARCELONA ACTIVITIES KICK OFF COCKTAIL
LIKE THE MOBILE WORLD LIKE WORKSHOPS
CONGRESS AND FORUMS

YOU KNOW THAT REAL SUCCESS DEPENDS

ON INVESTING IN RELATIONSHIPS.
WITH THIS IN MIND, EADA COMMUNITY
ORGANISES PROFESSIONAL AND LEISURE
ACTIVITIES THAT YOU CAN TAKE PART IN
SPORTING EVENTS CHARITY EVENTS
ALONGSIDE YOUR STUDIES TO STRENGTHEN
LIKE FOOTBALL LIKE THE BARCELONA
TIES WITHIN THE COMMUNITY AND GET TOURNAMENTS HALF-MARATHON
INVOLVED IN BARCELONA. THROUGH LEUKEMIA
COLLABORATION AND ENGAGEMENT, YOU FUNDRAISER
GROW YOUR NETWORK.

42 43
 Practical
information ADMISSIONS PROCESS
The admissions process aims to select well-rounded candidates who will not only excel on the
programme, but also add value, contribute meaningfully and help create a learning environment in
which all participants reach their full potential.

1 3
Fill out the online application form Take EADA’s admission test online.
(https://campus.eada.edu/es/web/ EADA’s admission test is oriented to
apply/home), upload the documents: problem solving and critical thinking
and provides an accurate prediction
Copy of university degree
of candidates’ performance in EADA’s
University transcripts programmes.
Passport photo
2 letters of recommendation Candidates can waive this requirement
if they have: TOEFL IBT >100 and a GMAT
Copy of foreign passport or Spanish ID
>650.
CV

2 4
Complete a brief interview with an Complete an in-depth interview with
admissions manager. the programme director.

FEES & FINANCING

Consult the web page for updated tuition fees. Your MBA is an important investment in who you are,
and at EADA, we ensure that students from a wide range of backgrounds have the opportunity to
succeed.
WHAT WE ARE LOOKING FOR Prodigy Finance offers EADA also offers merit-based
international students loans scholarships to outstanding
We seek to fill our classes with the most promising
without collateral or a co-signer. candidates.
students in terms of motivation, commitment and
growth potential. In addition to an overall motivation
to succeed in the programme, the ideal candidate
demonstrates a commitment to teamwork with leadership
potential. Successful candidates tend to possess the
following qualities, which are closely related to growth:
open-mindedness, flexibility and adaptability.

The Admissions Committee carries out a global evaluation

of each candidate, taking into account not only professional
and academic experience, but also what makes you YOU.

44 45
 Aragó, 204
08011 Barcelona
T. +34 934 520 844
admissions@eada.edu
www.eada.edu
WhatsApp us!

+34 606 18 25 49

linkedin.com/company/eada

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EADABusinessSchool

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master-mba.blogs.eada.edu

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