Service CRM Fact Sheet

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Epicor for Automotive

Service CRM
Customer Retention Management for Service Shops—Available for Desktop
& Mobile App Use

Accelerate Growth with World-Class CRM and


Marketing Tools Benefits
There can be a better way to grow your service business—driving bay volume,
increasing average repair order (RO), and improving customer engagement and
satisfaction. Service CRM™ offers closed-loop marketing programs; automated,
highly user-friendly promotions; service reminders; print and digital mailers;
Offer more services to
online appointment setting; dynamic websites; social media integration; online existing customers.
review management; and texting tools to help shops build stronger, more
profitable customer relationships.

The Service CRM OBD4 Business dashboard, fully integrated with popular
shop management systems, enables users to “pull the codes” to faster growth
by tracking the performance and return on investment (ROI) of every dollar Help increase average RO.
invested in marketing. Plus, the solution’s powerful, highly intuitive reporting
tools help shop owners and managers know more about customer behavior
than any other competitor in their markets.

Industry-Leading CRM Capabilities, Driven by the Power Drive new capabilities for the customer
of Epicor experience with text messages.
Service CRM leverages powerful Epicor technologies to help shops attract and
retain customers, recapture lost customers, generate more revenue per vehicle,
and maximize their presence in social media and online. Thousands of auto care
industry manufacturers, parts distributors, retailers, and service businesses rely
on Epicor data, business management software, B2B and B2C eCommerce tools Easily build, manage, and complete
and cloud-based business solutions to help increase revenue, profitability, and marketing campaigns including digital,
customer loyalty.
print, and closed-loop efforts.

Attract new customers through online


reviews and social media.

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Epicor for Automotive

Conveniently accessible from nearly any browser with internet easy-to-use interface that gives you the ability
access, the Service CRM solution also is available as a mobile to send text, photo, and video messages; receive
app, allowing users to connect with customers, manage their alerts when customers reply; and conduct targeted
shop calendars, create and confirm service appointments, and message searches.
monitor key customer engagement and shop marketing metrics • Premium Mtexting Broadcast**—Create and launch
on a real-time basis through their iOS or Android mobile device.* broadcast text blasts to promote special offers, new
Data will sync between the desktop and mobile app interfaces. service offerings, and other call-to-action messages
to generate business. Mtexting Broadcast can be
Opportunity to Enroll in FREE used via the mobile app and/or desktop interface.
• Online appointment management and reminder
SiriusXM for Shop Customers Program
functionality—Available 24/7 for customer
All Service CRM customers are eligible to be enrolled in the FREE
convenience. Easily send mCal appointment
SiriusXM for Shop Customers Program that provides free, three-
reminders as text messages. In addition to reminder
month trial subscriptions to your qualifying customers after their
emails, the solution also will send an automated
service visit. Enroll for free and enjoy giving your loyal customers
text message the morning of the confirmed
free SiriusXM trial subscription with 165+ channels in the car and
appointment.
more on the SXM App.
• Thank you messages—Thank your customers via
All Service CRM customers are eligible to be enrolled text message, while also inviting them to rate your
in the SiriusXM for Shop Customers Program
performance on Google and other online review
sites.
Product Features • Closed-Loop Marketing***—See how your
• Marketing campaigns and materials—Comprehensive, customers are finding you. Activate a phone
timesaving marketing campaign management featuring number and tie it to your next outbound marketing
modern, highly appealing messages and graphics. campaign. The solution will list the calls,
• OBD4 Business dashboard—Dashboard includes several automatically tag them to your customers, and will
KPI data panels including customer response by email match the invoice closed after the call.
vs. postcard vs. closed-loop marketing campaigns, new • Reputation management application—Shops’
customers by type of outbound communication, and repair online reviews are integrated into the OBD4
ticket rankings. Plus, the dashboard features a suite of Business analytics dashboard to allow for easy
reports and applications designed to quickly manage your access and timely responses.
shop and marketing dollars. • Enterprise dashboard—An important tool for multi-
• Frequency report—Track your performance and prioritize shop owners, providing consolidated data from all
your marketing strategies with actionable reporting on connected locations, including ROI, KPIs, marketing
customer and vehicle frequency, related average repair order, data, customer behaviors, and more.
and spending.
• Mtexting—Reach customers anytime and anywhere via an

We’re here for the hard-working businesses that keep the world turning. You’re the companies that make, move, and sell
the things we all need. Trust Epicor to help you do business better. Your industry is our industry, and we understand you
better than anyone. By working hand-in-hand, we get to know your business almost as well as you do. Our innovative
industry solution sets are carefully built to fit your needs and respond flexibly to your fast-changing reality. We accelerate
ambitions, whether you want to grow and transform, or simply become more productive and effective. That’s what makes
us the essential partner to the world’s most essential businesses.

Contact Us Today: 877.632.4638 | automotive.marketing@epicor.com | www.epicor.com

* Use of the mobile app requires an active subscription to Epicor Service CRM and other conditions may apply. **Mtexting Broadcast is available through an extended subscription package.
***Closed-Loop Marketing is available through an extended subscription package. Ask your rep for details!
Epicor Software Corporation is a company separate from SiriusXM and is working with Sirius to promote this program. Terms and conditions apply to program participation. The contents of this
document are for informational purposes only and are subject to change without notice. Epicor Software Corporation makes no guarantee, representations, or warranties with regard to the enclosed
information and specifically disclaims, to the full extent of the law, any applicable implied warranties, such as fitness for a particular purpose, merchantability, satisfactory quality, or reasonable
skill and care. This document and its contents, including the viewpoints, testimonials, dates, and functional content expressed herein are believed to be accurate as of its date of publication, June
19, 2023. Use of Epicor products and services are subject to a master customer or similar agreement. Usage of the solution(s) described in this document with other Epicor software or third-party
products may require the purchase of licenses for such other products. Epicor, the Epicor logo, and Service CRM are trademarks or registered trademarks of Epicor Software Corporation in the
United States, and in certain other countries and/or the EU. SiriusXM and the SiriusXM logo are trademarks of SiriusXM Radio Inc. and its respective subsidiaries. Copyright © 2023 Epicor Software
Corporation. All rights reserved.

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