MINESEC CAP MOCK EXAMS TST

---------- Specialty : HE
REGIONAL DELEGATION OF SECONDARY Duration : 1HOUR
EDUCTION FOR LITTORAL Coefficient : 1
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Session : 2024
REGIONAL INSPRECTORATE FOR TERTIARY
SCIENCES AND TECHNOLOGY
Paper : Theory
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DEPARTMENT OF MARKETING
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REGIONAL MOCK EXAMINATION

INITIATION TO MARKETING
You are not allowed to bring in any document except authorized into the examination hall.
Before you start the examination, verify that you have page 1 to page 4.
This paper has two parts and you are expected to answer all questions.

Brasseries Du Cameroun SA (SABC) is an enterprise specialisezd in the manufacturing

and sales of various drinks. To better satisfy customer needs your services are hired on two
specific files.

FILE I : MARKETING MIX (13 Marks)

On the SABC makes use of significant means of distribution to supply the wide variety
of its products. They make sure that each new product is made known to the customer base
through the various communication channels.

Work Required :
1.1 Define the following terms : Product, Distribution of products. (2pts)
1.2 Give an example of a package and an example of packaging of a product of SABC of
your choice. (2pts)
1.3 Indicate four means of communication that SABC can use to make its products known.
(2pts)
1.4 Using Appendix 1, determine:
a) The width of the range (1pt)
b) The Depth each family (2pts)
c) Depth of the range (1pt)

1.5 Calculate the net amount payable tax inclusive by NGASSA. (3pts)

Harmonised Regional Mock – CAP TST/ASC–INITIATION TO MARKETING – Session 2024 Page 1/3
FILE II : STOCK BIN CARD (7points)

For the purpose of inventory management in a liquor depot in Edea, you are provided with the
summary of stock movements of TOP PAMPLEMOUSSE for the month of February 2024:
- 1st /02: Initial stock of 100 packs of 2 850 FCFA each
- 05/02 : Entry Note N°18, 40 packs at 2 950 FCFA each
- 10/02 : Exit note 30 packs
- 15/02 : Exit note 60 packs
- 18/02 : Entry note N°19, 70 packs at 3 000 FCFA each
- 25/02 : Exit note : 50 packs

Work Required :
2.1 Name the document presented in Appendix 2 (1pt)
2.2 Complete the table in Appendix 2 (6pts)

Appendix 1 : The products of SABC and the order of customer NGASSA

a) Products of SABC

BRAND PRODUCTS VARIETES

Pamplemousse 150 cl ; 100 cl ; 60 cl ; 50 cl ; 30 cl

Orange 150 cl ; 100 cl ; 60 cl ; 50 cl

TOP
Ananas 150 cl ; 100 cl ; 60 cl ; 50 cl ; 30 cl

Grenadine 150 cl ; 65 cl ; 50 cl

b) Customer NGASSA’s order

On the 10/09/2022, SABC received an order from Mr NGASSA with a gross amount of
4 000 000 FCFA. He benefits from a discount of 5%. VAT : 19,25%.

Harmonised Regional Mock – CAP TST/ASC–INITIATION TO MARKETING – Session 2024 Page 2/3
 Appendix 2 : Stock Bin Card according to (FIFO) (to submit with answer sheets)

ENTRY EXIT BALANCE

Dates Details
QTY UP AMOUNT QTY UP AMOUNT QTY UP AMOUNT

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