CHAPTER 4 PROBLEM STATEMENT

- HIGHER PRICE

There is a growing trend of consumers comparing prices between 7/11 and other convenience stores in the
vicinity. What they believe to be rising prices is influencing their purchasing decisions, which may cause
them to lose business.

Increased costs might prevent impulsive purchases and lower customer numbers overall. This could
negatively impact the store's financial performance by falling to sales volume and profitability.

Convenience, accessibility, and a large product selection have made 7/11 a globally recognized chain of
convenience stores. However, recent market data and customer feedback indicate a discernible trend of
rising prices relative to rivals in the convenience store sector.

LIMITED ASSORTMENT DUE TO SMALL SALES FLOOR SPACE

When space is limited, every inch and centimeter counts. Ineffective shelf use leads to overstocking and
decreased sales. Products that don't meet customer needs and just take up valuable space shouldn't be
displayed by retailers. To do this, it becomes imperative to maximize product variety.

- Lack of unavailable products. Customers may become rated if a product is unavailable or out of stock,
particularly if it is out of supply for a long time. The customer service agent must give consumers useful
information if they keep calling a business to inquire about stock levels or the availability of specific
goods to keep them satisfied. To make up for any negative experiences, the customer support
representative may also be able to give the client a promotion or sale.
CHAPTER 12 IMPLEMENTATION

1. NETWORK PAYMENT SYSTEM

In order to provide customers with the finest service possible with the least amount of delay, Seven
Eleven might create an online payment system for their products via their website or mobile applications.
Investment is necessary, However the brand is so well-known, its market will grow.

*It would be possible to identify several online payment companies.

*Selected

*Incorporated into the Seven Eleven purchasing system

2. AGE-SPECIFIED AND PENSIONER DISCOUNT CARDS

enlarge its market even more. Although profit per item may decrease, turnover will rise due to increased
sales.

*Advertise and raise awareness among the public that Seven Eleven cares about people and is open to all
ages.

*Determine the discount rates while maintaining profit margins and pensioner budgets in mind. Price
should attract them.

* Perhaps begin with a small number of stores as a test.

* Seven Eleven might utilize it extensively if it is successful.

3. LOYALTY CARDS
can be readily adopted as its costs nothing to the company, and it will undoubtedly assist attract new
customers s and enable consumer research.

4. EFFECTIVE VALUE:

It is simple to price products wisely in accordance with supply and demand.

*Determine the neighboring rivals' shops

*Examine costs

*Products should be priced differently during the day and at a higher price after competitors stores close.

5. FORECASTING METHOD:

A more advanced forecasting mechanism is needed. The existing method is not trusted by franchises; this
has to be explored and improved technology needs to be used.

*List the technologies and forecasting techniques that the market offers.

*Examine them side by side and choose one.

*Explain the procedure to the franchise.

*Apply yourself and go to work.

6. Optimizing inventory in the warehouse is a doable task. It's a management issue, and it won't cost them
anything.
CHAPTER 14 RISK ASSESSMENT

Weathering the Global Storm

has undoubtedly been a challenging year for entrepreneurs worldwide as well as for local companies,
given the sharp decline in consumer spending brought on by the global recession. But 7-Eleven
Philippines has successfully weathered the storm by implementing a two-pronged strategy: in order to
maintain relevance in the market, the company tried to lower prices on popular products and general
merchandise while coordinating with initiatives to highlight the value and quality of the brand's exclusive
food service offerings. This gave 7-Eleven a chance to maintain its competitiveness in the face of a
changing retail environment at a time when convenience and value for money were the top priorities for
Filipino consumers when making purchases.

Human risk- In business can arise from employees' failure to perform their essential duties in the
workplace. Human risks can arise from factors employees can't control, like health issues, or intentional
actions like theft or fraud. When a business faces human risks, it can experience a loss of profits