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PAPER 3

Analyse two benefits to WP of using quality assurance. [8] 31/May/2023


Analyse two limitations to WP of its methods of internal communication. [8] 31/May/2023
Using the data in Table 1.1, calculate the seasonal variation for 2022 Q2 (X). 31/May/2023
Evaluate the importance to WP’s business planning of using sales forecasts based on time
series analysis. [12] 31/May/2023
Calculate the forecast ROCE for the year ending 31 May 2024. [4] 31/May/2023
Evaluate whether the financial information is sufficient for WP to decide if it should produce
the new outdoor product range. [12] 31/May/2023
Evaluate the possible effects on WP if the new economic policy measures are implemented.
[12] 31/May/2023

Analyse two elements of OV’s marketing strategy that will need to change to sell successfully to
retailers. [8] 32/May/2023
Analyse two benefits to OV of the methods it uses to communicate with employees. [8]
32/May/2023
Calculate, for 2023, the current ratio. [1] and ROCE [4]. Evaluate whether shareholders will
benefit from OV changing to a public limited company. [12] 32/May/2023
Refer to Table 1.3. Calculate, for location X, the accounting rate of return (ARR). [4]
32/May/2023
Evaluate which location OV should choose to build its factory. [12] 32/May/2023
Evaluate the impact on OV of the growing importance of sustainability. [12] 32/May/2023

Analyse how two barriers to communication resulting from LT’s online operations may impact
the
Business [8] 33/May/2023
Analyse two ways LT can measure whether tours meet customers’ expectations. [8]
33/May/2023
Refer to Table 1.1. Calculate the payback period for LT’s proposed new Tour Hub. [1]
33/May/2023
Refer to Table 1.1. Calculate the accounting rate of return (ARR). [4] 33/May/2023
Evaluate whether LT should invest in the new Tour Hub. [12] 33/May/2023
Refer to Table 1.2. Calculate the price elasticity of demand for shopping tours. [4] 33/May/2023
Evaluate whether price elasticity of demand calculations are sufficient for LT to make pricing
decisions. [12] 33/May/2023
Evaluate the impact on LT of giving some tour guides an employment contract with a
guaranteed
number of tours per month. [12] 33/May/2023
PAPER 4
STRATEGIC MANAGEMENT
1. Evaluate whether LH made the correct strategic decision to take over PS. [20]
41/May/2023
2. Evaluate the extent to which leadership contributed to BV’s effective strategic
management between 2009 and 2022. [20] 42/May/2023
3. Advise Carmen on whether the use of a core competence framework is sufficient to
develop a successful new business strategy for RHR. [20] 43/May/2023
4. Advise Ruhi on whether Porter’s five forces analysis is the most useful approach when
developing S2U’s new business strategy. [20] 42/Feb/2023
5. Advise Sue on which approaches she should use to develop a new business strategy for
RF2. [20] Sp/2023
6. Advise APC’s directors which growth strategy, A or B, APC should choose. Justify
your answer. Unit 1 Textbook Question

OTHER QUESTIONS
7. Advise Sanjay on an operations strategy for LH to overcome the problems it is
experiencing. [20] 41/May/2023
8. Advise the Board of Directors on a marketing strategy to use when BV enters the market
in country X. [20] 42/May/2023
9. Evaluate RHR’s marketing strategy between 1995 and 2021. [20] 43/May/2023
10. Evaluate the success of S2U’s marketing strategy between 2016 and 2022. [20]
42/Feb/2023
11. Evaluate RF’s strategy for growth between 2008 and 2019. [20] Sp/2023
12. Assess Soda Cool’s strategy of using human resource management to improve the
competitiveness of the business. Unit 2 Textbook Question
13. Using the data in Appendix 2 and other information, advise GEG’s board of directors
whether the company should adopt growth strategy A or growth strategy B. Unit 3
Textbook Question
14. Assess the diversification strategy adopted by ARH since 2014. Unit 4 Textbook
Question
15. Which of the two strategic options, A or B, should Sachin decide on? Your answer should
include analysis of the data in Appendix 1 and other relevant information. Unit 5 Textbook
Question

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