reNEWS

THE INSPIRING STORIES OF OTOPRENEURS

IN ZAMBOANGA DEL SUR |JULY 2024 ISSUE

From a
Father's
Love to a
Community's
Lifeline
The Inspiring Journey of
Nutri-Booster Foods
Philippines

Connect with us! /DTI.ZamboangaDelSur (062) 925-0560 R09.ZamboangaDelSur@dti.gov.ph

Concordio
Bolusan

The story of Nutri-Booster Foods Encouraged by these outcomes, Mr.

Philippines is one of passion, Bolusan shared Nutri-Booster with
perseverance, and profound impact. It friends and neighbors in Balangasan,
began with a father's simple concern for Pagadian City, receiving enthusiastic
his children's health and blossomed into feedback. As demand grew, he
a beacon of hope and well-being for an established Nutri-Booster Foods
entire community. Philippines, transforming his kitchen
operation into a full-fledged business.
Mr. Concordio L. Bolusan, an agricultural The company expanded from humble
scientist with years of experience at the beginnings in Pagadian City to all
Department of Agriculture, was Robinson supermarkets in Mindanao
dedicated to his community's well-being. and selected outlets nationwide.
Using his expertise, he developed a
nutritious blend made from locally The company's success was significantly
sourced monggo, soybeans, and bolstered by support from various
indigenous vegetables, called Nutri- government agencies. The Department
Booster in 1984. Initially introduced to his of Science and Technology's Small
own children, the results were Enterprise Technology Upgrading
remarkable—they gained weight, had Program (SET-UP) provided crucial
more energy, and showed improved financial assistance and technical
overall well-being. expertise, enabling Nutri-Booster to
enhance its production capabilities and
product quality.

NUTRIBOOSTER FOODS PHILIPPINES| 1

 Participation in Department of Trade and
Industry (DTI) trade fairs such as IFEX,
Sikat Pinoy, and ZAMPEX expanded
Nutri-Booster's market reach,
showcasing its products to a wider
audience. Additionally, support from the
Department of Agriculture, through
programs like Agriventa and Kadiwa ng
Pangulo, further strengthened Nutri-
Booster's access to the market,
increasing visibility and sales. Reflecting
on this journey, Mr. Bolusan shares,

“The unwavering support from

our government agencies has
been instrumental in our growth.
Their assistance has not only
improved our operations but also
allowed us to bring Nutri-
Booster to more families,
ensuring better health for
children across the country.”

Mr. Bolusan’s entrepreneurial skills were

greatly enhanced through his
participation in the Kapatid Mentor Me
(KMME) Program of the Department of
Trade & Industry in 2017. This, combined
with product development initiatives
from the One Town, One Product (OTOP)
Program, played a pivotal role in the
company's ongoing success. Under his
leadership, Nutri-Booster obtained FDA
LTO & CPR, Halal Certification, and
numerous recognitions, including the
Best Kids Supplement by QAsia's
National Quality Excellence Award in
2018. Mr. Bolusan was honored as the
Most Outstanding Zambosurian in the
field of Entrepreneurship in 2017.

Facing challenges, including sales

fluctuations during the pandemic and a
lack of digital marketing knowledge, Mr.
Bolusan's son-in-law, Engr. Harold
Bayquin, joined to assist with operations.
With his expertise, the company entered
e-commerce platforms like Shopee,
Lazada, and TikTok Store, significantly
boosting reach and sales.

NUTRIBOOSTER FOODS PHILIPPINES| 2

 Nutri-Booster Foods Philippines continues
to innovate, introducing products like
Nutri-Booster Yamy for G6PD-deficient
infants and Nutri-Booster Enerbost for
diverse dietary requirements. Looking
ahead, the company aims to develop
instant products for convenience and
other nutritious offerings to cater to the
needs of every Filipino.
“At Nutri-Booster Foods Philippines, we
are more than just a company. We are
a community dedicated to the well-
being of our children and future
generations to come. Our main goal is
to solve malnutrition in the Philippines.”
-Concordio Boulsan
NUTRIBOOSTER FOODS PHILIPPINES| 3
The story of Nutri-Booster Foods
Philippines is a powerful reminder of the
impact one person can make. Mr.
Concordio L. Bolusan's innovative spirit
and commitment to community health
transformed a simple idea into a force for
good. Nutri-Booster continues to nourish
the bodies and spirits of children and
families, carrying forward the legacy of a
visionary who saw the potential for a
healthier, more vibrant future. This is not
just a business success story; it is a
testament to the power of passion,
innovation, and the relentless pursuit of a
better tomorrow.