Profile of Sardar Ruhul Amin

House # 450, Road # 6, Block # D, (1st floor), Bashundhara R/A, Dhaka-1229, Bangladesh.
Mobile/WhatsApp: (+) 88 01713-49 00 21, email: sardaramin3674@gmail.com
Apparel Merchandising and Management thought leader and technology enthusiast with 22 years of experience in merchandising
professional. Overseeing the planning and implementation of merchandising strategies; Ensuring product selection is aligned with
market trends; Formulate strategies to increase productivity; Identifying trends and monitoring supply and demand; Forecasting,
price setting and negotiating quantities with buyers, suppliers and distributors; Training, motivating, coaching, and correcting team
members to ensure that standards are met; Create reports to track progress; Creating eye-catching store layouts that showcase the
brand and aesthetic of the company; Preparing annual and quarterly budgets, and presenting them to the relevant stakeholders;
Collaborating with the marketing department to brainstorm new projects, campaigns, and business ideas; Interpreting sales reports
and providing guidance on how to improve figures and customer engagement; Revenues and gross margin target achievement.

Job Profiles:
◊ Cotton Group - 100% Knit Composite Factory | October 22/2023 to Up-to-date | AVP Marketing & Merchandising.
◊ Aventus Solutions FZ-LLC - UAE based Apparel Buying Office | December 17/2019 to October 21/23 | Chief Operating Officer.
◊ Tape A Loeil – French Apparel Buying Liaison Office | September 1/2013 to November 18/2019 | Manager Merchandising.
◊ Norwest Industries Ltd. – Multinational Apparel Buying Office | November 1/2009 to August 31/2013 | Manager Merchandising.
◊ Groupe Zannier - French Apparel Buying Liaison Office | January 1/2004 to October 31/2009 | Manager Merchandising.
◊ Tex-Ebo International Pte Ltd. – Multinational Apparel Buying Office | February 1/2001 to December 31/2003 | Sr. Merchandiser.
◊ CA Knit Wear Ltd – Export Oriented Knit Garment Factory | January 1/2000 to January 31/2001 | Merchandiser.

Major Accomplishments:
◊ Responsible for processing orders independently from development to shipment on time
◊ Follow-up T&A and Critical Path to ensure effectiveness of all Merchandising activities
◊ Play a significant role in long term planning, including an initiative to gear up operational excellence
◊ Co-ordinate with commercial & finance team to follow-up the final shipping documents & payment completion
◊ Weekly meeting with factory production & quality team to ensure the product progress are in track as per customer specified
schedule & quality
◊ Ensure KPI for delivery, Meet the annual target. Factory sourcing, Cost breakdown preparation & negotiations
◊ Ensure vendor capacity management. Ensure sourcing needs meets the sourcing strategy and developed new business.
◊ Keep close liaison with the buyer for all the merchandising activities like order booking, processing, order follow up & export
planning, prepare all kinds of production, samples such as PP sample, size set sample, shipment sample before dead line of buyer
requirement.
◊ Review marketing & Merchandising team, quality teams, shipping team daily and weekly with monitoring progress and report any
foreseen delays to customer.
◊ Pro-actively assist in the development of sourcing strategies that are aligned with business and program needs, and then drive
execution of those strategies while ensuring quality, delivery, capacity, and cost targets are met or exceed expectations.
◊ Keep updated with industry innovation, investments, and capability developments initiatives to secure a diverse supplier portfolio,
develop and secure individual supplier's product capability based on the long-term plan bottleneck analysis & and developed new
business.

Core Professional Skills & Competencies:

Experienced in Knit, Woven & Sweater product | Competitive, Market & Trend Analysis | Merchandising placement |
Merchandising, Sourcing & Pricing | Customer & Vendor communication | Managerial Reporting | Product development
Management | Performance focused based on KPI | Supervising & monitoring production | Cross-functional Leadership |
Team management & Team leading | Project Management & Implementation | Strategic Business Planning & Execution | Critical
Path Management | Quality & Supply chain management | Cross functional costing ability

Achievements:
Revenues and gross margin target achievement 95% | Business growth from 2% to 85% | Turnover growth 5 Million to 55 Million |
Constantly exceed monthly KPIs by 10% or more | Managed quality assurance program, decreasing rework by 40% & save the
company annual production cost | Implemented Lean Management directives, which cut overall operating cost by 35% | Lead the
team of 7 members for more than 6 years in different company | On time delivery achievement 95% | Resolve 100+ customer
complaints per week via phone and email, consistently exceeding targets | Achieve 97% average customer satisfaction rating to
date, surpassing team goal by 12% | Reduced costs by 5% each month by eliminating junk work and consolidating work load.
Awarded “Best costing analytics & placement” after first year in TAO.
Worked with Buyers:
TAO – France | Zannier– France | KiK – Germany | Zeeman – Germany | Sports & Soccer – Germany | Wal-Mart – Canada | MWW –
Canada | Personal Shop – Austria | Anwb – Netherland | Sonae – Portugal | Manhattan – Canada | Renner – Brazil | Tendam – Spain
| OOTO – Spain | Scalper – Spain | Gaastra – Netherland.

Language Skills:
Bangla (Mother Language) | English (Reading, Writing, Speaking) | Hindi (Speaking) | Urdu (Speaking)

Computer Skills:
Ms Office (Word, Excel, Power point) | E-Mail, Browsing

Personal SWOT Analysis:

Build business partnership | Transformation (Organizational & Cultural) | Project Management & Implementation |
Team Leading | Quality & Supply chain management | Problem solving capability | Abl e to work under Pressure |
Adapt easily to new concept | Leadership skills | Analytical skills | Communication skills | Initiative | Self -motivation |
Energetic & Hardworking |Self-criticism | Taking criticism | Quick to please others | Difficulty maintaining work/life
balance.

International Experience:
Year 2007: International buying, strategy setting & negotiation meeting in Groupe Zannier France Office | Year
2014/2015/2016/2017/2018/2019: International buying, strategy setting & negotiation meeting in TAO France Office | Year 2018:
Supplier sourcing, buying, strategy setting & negotiation meeting in Pakistan | Personal travel in Thailand in year 2019, Malaysia in
year 2008, India & Nepal in year 2007

Professional Training:
15 days training course on Garment Merchandising: Operation & Management conducted by DCCI in co-operations with Technical
co-operation, Business Advisory Service (BAS) Project | 3 Days Technical Seminar on “Needle, Thread, Machine Applications – Jointly
organized by Coats Bangladesh Ltd., Zuki Bangladesh Ltd., Schmetz India Ltd. | Participated one day training course on “Security of
Children Clothing” organized by Interteck | Participated 5 days training course on “Lead Auditor Course on OHSAS | 18001:2007
(Occupational Health and Safety Assessment Series)” organized by Bureau Veritas Certification.

Educations:
Master of Social Science (M.S.S) | University of Dhaka | Political Science | Year 1996
Bachelor of Social Science (B.S.S HONS) | University of Dhaka | Political Science | Year 1995
Higher Secondary Certificate (H.S.C) | Jessore Board | Arts | Year 1991
School Secondary Certificate (S.S.C) | Jessore Board | Science | Year 1989

Personal Information:
Father’s Name: Sardar Lutfor Rahman | Mother’s Name: Hamida Rahman | Date of Birth: 3-June-1974 | Sex: Male | Religion: Islam |
Nationality: Bangladeshi | Marital Status: Married | Blood Group: O+ ve | Permanent Address: Village: Kuliadair, Post: Chirulia,
Thana: Bagerhat, District: Bagerhat. Bangladesh.

References:
● Mr. David Hasanat ● Mr. Iqbal Hamid Quraishi Adnan
Chairman of VIYELLATEX group, Bangladesh. Chairman of Zaastex Group, Bangladesh.
Mobile: +88 01711-531478 Mobile: +88 01711-520 169,
E-Mail: david.hasanat@viyellatexgroup.com E-Mail: adnan@zaastex.com

Proclamation:
I am declaring that all the above information about myself I have mentioned in this CV are correct and true.

Thank you!

Sardar Ruhul Amin