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Aropet Company Profile (주)아로펫-영문소개서-2023
Aropet Company Profile (주)아로펫-영문소개서-2023
Introduction
Aropet History
Client
ESG management
Introduce Aropet
We think precious
things first.
AROPET Co.,LTD. was established in 2011 to actively target not only
the domestic pet market but also the overseas pet market, and has
a unique competitiveness in the cat litter market.
We have been dealing with cat litter for more than 10 years and
supply various options of litter because of that satisfy lots of needs
of our customers. With this effort, our market share in the premium
cat litter market is over 30%. Based on our unique cat litter
manufacturing technology, we are continuously researching and
developing cat litter for our continuous growth, and we are promoting
to obtain a number of patents and trademarks.
Introduce Aropet
Marketing team
Business
Corporate
CEO Strategy E-commerce team
Design Lab
Dept.
Sales team
2017 2011
Acquired patent for packing of cat litter Incorporation of "ARMARKAT CO.,LTD."
Moved HQ to Hanam-si
Annual Sales USD Since its establishment, Aropet has been growing steadily by more than 10%
every year and achieved sales of USD 13.6 billion in 2022.
For professional and systematic operation, import-distribution companie Ables Co., Ltd.
and online platform Nao Co., Ltd. were established as subsidiaries.
Subsidiary Company
Subsidiary Company
Afternoon Relax Co.,LTD.
ABLES Co.,LTD.
Direct communication with
Pet supplies consumers Operating
Distribution company a pet product shopping mall
Sales of pet supplies Korea Cat litter lab E-commerce, General mall and
OEM, ODM R&D, Design Direct sales shopping mall operation
Technology
15 years of Technology
70,000 hours of intense, safe and satisfying.
Korea Cat Litter Lab has the only R&D laboratory in Korea
Process of product
Mining and heat treatment Raw material selection Blending and Incense processing
and dust removal Adding Concept Ingredients and packaging
Natural bentonite minerals are Foreign substances and Blending by sand grade and The know-how in the fragrance
mined, heat-treated and dried. dust are removed in 7 stages. particle size based on the data dispensing process to spread
formula. the fragrance.
Technology
Performance Comparison
Super Hard.
It gets harder as time goes by
VS
Firmly at once
Clumping is an important process in creating clumpy cat litter.
Clumping difference is The density of Bentonite.
VS VS
Compared to regular cat litter, Korea Cat Litter Lab has Antibacterial sand removes the causative bacteria.
better absorbency at the moment of contact with liquid. The power of backflow locking particles keeps the clumps
so that odors cannot escape.
Technology
Overseas Client
Beyond Korea to the world
Export to 5 countries in Asia
Aropet moves towards global No.1
Domestic Client
Franchise
We are supplying to 4 franchises representing Korea,
a total of 300 stores.
Securing a Nationwide 13
40 80
Sales Network 70
Seoul: 80
Gyong gi do: 70
Incheon: 40 5
Dae Jeon: 15 5
Chung nam: 15 15
Chung Buk: 5 15 5
Jeon nam: 3
Jeon buk: 7
Gyeong nam: 5
Gyeong buk: 5 7 30
Sejong: 5
Daegu: 30
10
Busan: 30 5
Gwang ju: 15 15
Ulsan: 10 3 30
Gang won: 13
Jeju: 2
2
Client
Domestic Client
Online Client
We do business with all the online stores representing Korea,
as well as our own platform.
d73227
Marketing & Exhibition
SNS
We are continuously promoting through SNS (Instagram, Facebook, etc).
We are doing marketing activities through influencer and celebrities.
Marketing & Exhibition
We are continuously donating to abandoned
animal shelters.
CF advertisement from TV
Marketing & Exhibition
EXHIBITIONS
We are steadily participating
in the overseas and domestic
exhibitions.
ESG management