BUSN105 Project Template - Summer 2024

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See each assignment for additional information – this is just a template

Part 1: Your Business


Chapters: None

A. Describe the business as precisely as possible in terms of what products and/or services you
(plan to) offer. For example, if you’re going to open a pizza joint, is it a gourmet pizza place?
Chicago style? Sit-down restaurant (with reservations), typical pizza place where you sit
anywhere, or take-out only?

B. How will you fund your business?

C. What is the business’ NAICS code? Give the title and code number.

D. What legal form your business will/does use (e.g., Sole proprietorship, partnership, LLC, S-Corp,
C-Corp, something else)? Why did you choose that form?

Part 2: SBA
Chapter: 5

Part 2A:

Part 2B:

Part 3: Economic Systems


Chapters: 1 & 3

Part 3A [Chapter 1]:


Part 3B [Chapter 3]:

A. Explain what opportunities exist for your business because of the global marketplace.

B. Explain any potential threats to your business from global competition.

Part 4: CSR
Chapter: 2

Should YOUR business follow CSR principles or not?

Part 5: Code of Conduct

A. Copy your response for Part 1 of the project (“Your Business”) into the GenAI and ask it
to “Write me a company code of conduct that is a maximum of one page long”.

B. Answer these questions yourself (No GenAI):

a. Does the Code of Conduct the GenAI write align with your company and what
you were expecting? Minimum 50 words.

b. Would you rewrite your company description from Part 1 based on the Code of
Conduct the GenAI wrote? If “yes”, what would you change? If “no”, why not?
Minimum 30 words.
C. Give feedback to the GenAI on what you would like to see it change in your Code of
Conduct. Copy your prompt and the GenAI response below. You must make a minimum of one
change request to the GenAI.

Part 6: EE Motivation
Chapter: 6

Part 6A:

Part 6B:

Part 7: Operations & Marketing


Chapters: 10 & 11

Part 7A: Operations [Chapter 10]

A. HOW will the company produce its products or services?

B. WHERE is the company going to produce its products or services?

C. WHAT facility layout will the company use?


D. WHEN is the company going to produce its products or services?

Part 7B: Marketing [Chapter 11]

A. What is/are your target market(s)?

B. What factors most likely influence your potential buyers?

C. What are your market segments?

D. What is/are your competitive advantage(s)?

E. What pricing strategy/strategies will you use?

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