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The Advocate Women and The Extreme Man
The Advocate Women and The Extreme Man
May 2, 2007
OPINION
Titan Editorial
Providing insight, analysis and perspective since 1960
The Advocate
BY Robert
From the obscurities of YouTubes vast vault of video clips, Alanis Morisettes mock video of the Blackeyed Peas My Humps video catapulted to the front page of the L.A. Times Calendar section last week. My Humps is a good example of music with an infectious beat but little more. It falls in line with the latest movement that includes e Pussycat Dolls, a group with music laced with sexual provocation that prances around on stage in lingerie. Morisettes video hits on a chord of the supercial state of pop music. It gains more attention now because it hits on a chord long touchy with Americans: the struggle of women in society. Still, the condition of pop music isnt any dierent today than in the past. Pop culture works like a pendulum. It gravitates in one direction to the point of over saturation until it becomes so bloated it weighs itself down and swings o in the opposite direction. In the 1990s, there was the over saturation of grunge music following the genres rise into popularity. In the late 90s, there was the boy band craze. en came the public backlash against the cheesy lyrics and the bomb that hurled the
boy band members o to the four corners of the globe, never to be reunited again. Behind the costumes are industry experts eager to earn a buck, who work behind the stage and control the fate of pop music with puppet strings. e music industry follows pop culture in search of something that sticks and resonates with the public. Once the music industry nds something, it rides the act into superciality, stripping it down to the bare essence of what makes it sell. en nally with the act on its last legs, the music industry comes out with bats and clubs to beat the act to death and rides the subsequent wave of public anger o into another direction. Its the sad fate of pop icons who stick stubbornly to the same path that brought them fame, only to watch the music industry glut the medium with similar acts before it becomes a joke. Britney Spears career followed this arc and as she grabbed at the tattered remains of her music career, more and more of her clothes fell o. In the absence of any substance, sex is where all music goes to keep the publics attention. e fate of todays pop-music acts are approaching that point now. e radio is oversaturated superciality, busting at the seams full of acts with little to say. But this is the ebb and ow of pop. It gets burned to the ground only to be born again in a dierent manifestation.
Moran