Impulse Buying Questionnaire

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QUESTIONNAIRE

Name:.. Gender: Age Group: Below 25 Between 35-45 Occupation Business Self-employed Service Other Between 25-35 Above 45 Male Female

Have you have ever done the impulse buying? Yes No

1. How much do the following factors influence you for the impulse buying?
Sr.No. Factors Very strongly Strongly Moderately Little Least

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12.

Low cost Promotional schemes Waited and made available By seeing others Willingness to try unusual Seen first time and picked up First sight attraction Childs influence Wifes/Husbands influence Friends influence By watching recent ad. (To try latest) Salesmans explanation/demo.

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