2012 RATE CARD

Distribution alternates between two areas total: 15,000 homes over 2mths
Price is for 8,400 per month EXC VAT
b/w=black &white Charity rate 50% discount on full rate available in b/w only:

1 month (either CK area or Leck area, 8,400 copies)

4 months SAVE approx 10% (as shown below)

6 months SAVE approx 15% (as shown below)

12 months SAVE approx 20% (as shown below)

Full page (b/w)

Full page colour

214/month 246/month 113/month 129/month 72/month 82/month

192/month 220/month 101/month 116/month 65/month 74/month

181/month 209/month 96/month 110/month 60/month 69/month

171/month 196/month 90/month 103/month 57/month 65/month

107

Half page (b/w) Half page colour Qrtr page (b/w)

Qrtr page colour Eighth page (b/w) (Colour not avail)

56

36

35/month 44/month 39/month 37/month VAT will be added to the above rates @ 20%. (VAT No: 891179980)

22

PRIME PAGES all colour:

Front Cover
(137mm x 95mm)

Inside Front Cover

Centre page spread (double

page)

Single page in centre spread

(L or R)

Inside Back Cover

Back Cover

449/month

Full: 309/month

520/month

Half:159/mnth

Full: 266/mnth Half: 145/mth

Full: 266/mth Half: 145/mth

395/month

The above rates are for prime pages booked for a single month. Discounts available for bookings of 3 months or more. Call 01242 255689 to inquire. Read what our customers say about us on our website
www.cheltehamdirectories.co.uk

For our news & offers via social media:

@CheltDirectory facebook.com/cheltenham.directories

To book: call 01242 255689 or email info@cheltenhamdirectories.co.uk

How do I advertise?
Book your space by calling Clare or Ashleigh on 01242 255689 or by emailing info@cheltenhamdirectories.co.uk
Deadlines for May 2012 edition: For bookings and finished artwork Fri 13 April. Contact us by Weds 11 Apr if you require us to amend your advert or create an advert for you.
Please note that payment by debit/credit card can be made over the telephone. Cheques should be payable to Cheltenham Directories

Your advert
Need us to help? If you havent already got an ad prepared, we can do this for you to your own specifications, for a small fee which will depend on the work required and complexity of your advert. Well need at least 2 working days before deadline to allow for ad creation and approval. Advertisement Format: Please send by email, ideally as a PDF attachment. Graphics/photos should be a minimum of 300dpi but preferably 600dpi photo file size guide: min 1MB Size of ad: What you say in your ad and how it looks is crucial to its success. Think about how much information you want to include. Dont cram too much into a small space as it wont catch the readers eye. Pictures, logos and images can have a big impact but unless you have specifically booked a colour space it will be reproduced in black and white. Dimensions for your ad creation: NB the pages have a border so no bleed required. Eighth page (landscape) W 63mm x H 43mm Quarter page (upright) W 63mm x H 85mm Half page (landscape) W 130mm x H 85mm Full page (upright) W 130mm x H 180mm Covers all full colour (front cover, inside front, inside back and back cover) dimensions as above except: Front cover (landscape) W 137mm x H 95mm

Your advertising feature/editorial

All half page editorials are in black/white unless specifically booked in colour (additional charge applies). You will need to fill in a questionnaire from which we write up the feature although you can produce your own written copy if you prefer. It will usually be subbed to ensure lively, readable copy and this may edit the length, grammar, typos etc. Use of a good quality image is highly recommended advertiser to provide. Word limits for editorials: Half page 200-220 words depending on size of image. Full page 450 words with one image. Full page 400 words with two images.

Distribution areas and deadlines 2012 Edition

(See key to areas below)

Delivery to Advertisers house-holds Deadline (3-4 days)

Friday 13th April Friday 11th May Friday 15th June Friday 13th July Friday 17th August Friday 14th September
Friday 12th October

May
Area 1 (inc CK)*

commencing Fri 27th April commencing Fri 25th May commencing Fri 29th June commencing Fri 27th July commencing Fri 31st Aug commencing Fri 28th Sept
commencing Fri 26th Oct

June
Area 2 (inc Leck)**

July
Area 1 (inc CK)*

August
Area 2 (inc Leck)**

September
Area 1 (inc CK)*

October
Area 2 (inc Leck)**

November
Area 1 (inc CK)*

December
Area 2 (inc Leck)**

TBC

TBC

Key to distribution areas: *Area 1 is: Charlton Kings, parts of Fairview (approx 1,000 homes), College, St Lukes, Montpellier, Lansdown, Christchurch. Total 7,500 homes **Area 2 is: Leckhampton, Park, Tivoli, parts of Hatherley (approx 1,000 homes). Total 7,500 homes

To book or for any more information, call Clare or Ashleigh on 01242 255689