To Empower The Micro, Small and Medium Enterprises (MSME) Sector With A View To Contributing To The Process of Economic Growth, Employment Generation and Balanced Regional Development

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SIDBI: MISSION To empower the Micro, Small and Medium Enterprises (MSME) sector with a view to contributing to the

process of economic growth, employment generation and balanced regional development SISI: SMALL INDUSTRIES SERVICE INSTITUTE (SISI) Ministry of SSI and Agro & Rural Industries Govt. of India Takyelpat Industrial Estate Imphal-795001, Manipur Industrial related activities of SISI 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. Assistance/Consultancy to prospective entrepreneurs Assistance/Consultancy to existing units Preparation of State Industrial Potential Survey Preparation of District Industrial Potential Survey Preparation of Detail Project Report Entrepreneurship Development Programme Training Industrial Motivation Campaign Management Development Programme Training for SSI Units Skill Development Programme Training Preparation of Directory of Specific Industry Production Index Pollution Control Export Promotion Quality Control & Up gradation Intensive Technical Assistance Market Survey Energy Conservation, Packaging for Export & Waste minimization and cleaner production

Readymade Project Profile in Different Trade 1. 2. Chemical Products Food Products

3. 4. 5. 6. 7. 8.

Electrical Products Electronic Products Mechanical Products Glass & Ceramic Products Metallurgical Products Leather & Footwear Products

SENET Facility 1. 2. Provide access to census data of all India SSI Units Project Profiles prepared by all SISI (All India)

TRC (Technology Resource Centre) 1. 2. 3. To provide new and latest Technology in all fields related to SSI units Machinery details, price, technical specification and addresses of Suppliers Besides above, detail information can also be download from the website www.sisimanipur.nic.in

Common Facility Workshop SISI workshop is equipped with latest machine tools and provides common facilities services at nominal rate.

List of Machineries installed 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Lathe LB-20 Lathe MBD Sharper 28'' stock Pillar type drilling Machine Bench Type drilling Machine Tool and cutter grinding Machine Universal wood working machine Bench Grinder Power hacksaw Hand shearing Machine

11. 12.

Arc welding Machine CAD/Hi-Tech Computer Training Facilities

SFC-SECURITIES AND FUTURES COMMISSION IN HONGKONG The Securities and Futures Commission (SFC) is an independent nongovernmental statutory body outside the civil service, responsible for regulating the securities and futures markets in Hong Kong. FOCUSES ON CSR

Dealing in securities Dealing in futures contracts Leveraged foreign exchange trading Advising on securities Advising on futures contracts Advising on corporate finance Providing automated trading services Securities margin financing Asset management Providing credit rating services

DIC:DEPARTMENT OF INDUSTRIES AND COMMERCE With a view to promote investment and trade The Department helps enhance the competitiveness of domestic industry through modernization, technology upgradation and adoption of best practices. It also provides a forum for entrepreneurs and industrialists through their associations to represent their needs to the Government, which translates into Policies of the State. NSIC:NATIONAL SMALL INDUSTRIES CORP Schemes & Services Marketing Technology & Training Exports NSIC Exhibition Complex New Project :EMDBP Marketing Intelligence Cell

Domestic Exhibitions International Exhibitions NSIC-TICs : PPP Mode IT Incubator Government Store Purchase Programme Infomediary Software Technology Parks Space Available on Lease EDI: SET UP IN 1983 -FOR-PROFIT INSTITUTE

-INDIA FINANCIAL INSTITUTIONS VIZ., IDBI BANK LTD., ICICI BANK LTD., IFCI LTD. & SBI WITH SUPPORT FROM THE GOVT. OF GUJARAT REGISTERED UNDER THE SOCIETIES REGISTRATION ACT 1860 AND PUBLIC TRUST ACT 1950 TO BECOME A CATALYST IN FACILITATING EMERGENCE OF COMPETENT FIRST GENERATION ENTREPRENEURS AND TRANSITION OF EXISTING SMEs INTO GROWTH-ORIENTED ENTERPRISES THROUGH ENTREPRENEURSHIP EDUCATION, TRAINING, RESEARCH & INSTITUTION BUILDING NRDC:NATIONAL RESEARCH DEVELOPMENT CORP FOR RURAL INDIA NIESBUD:NATIONAL INST FOR ENTREPRENEURSHIP AND SMALL BUSINESS DEVELOPMENT coordinating and overseeing the activities of various institutions/ agencies engaged in entrepreneurship development particularly in the area of small industry and small business. PSIEC:PUNJAB SMALL INDUSTRIES AND EXPORT CORP

all round development and promotion of industries in Punjab through the development of Industrial infrastructure,

Preparing a Business Plan/Project Report A Business Plan/Project Report submitted to NEDFi for consideration should include the following information: 1. Description of the project. 2. Promoters, Management and Technical Assistance:

Detailed Biodata of promoters including financial information. Proposed management arrangements. Description of technical arrangements (management, production, marketing, finance etc.).

3. Market and sales:


Basic market orientation: local, national, regional, or export. Projected production volumes, unit prices, sales objectives, and market share of proposed venture. Potential users of products and distribution channels to be used. Present sources of supply for products. Future competition and possibility that market may be satisfied by substitute products. Tariff protection or import restrictions affecting products. Critical factors that determine market potential.

4. Technical feasibility, manpower, raw material resources, and environment:


Brief description of manufacturing process. Comments on special technical complexities and need for know-how and special skills. Possible suppliers of equipment. Ideally three competitive quotations to be enclosed. Availability of manpower and of infrastructure facilities (transport and communications, power, water, etc.). Breakdown of projected operating costs by major categories of expenditures. Source, cost, and quality of raw material supply and relations with support industries.

Import restrictions on required raw materials. Proposed plant location in relation to suppliers, markets, infrastructure and manpower. Proposed plant size in comparison with other known plants. Potential environmental issues and how these issues are addressed.

5. Investment requirements, project financing, and returns:

Estimate of total project cost, broken down into land, construction of buildings and civil works, plant and machinery, miscellaneous fixed assets, preliminary and preoperative expenses and working capital. Proposed financial structure of venture, indicating expected sources and terms of equity and debt financing. Type of NEDFi financing (loan, equity, quasi-equity, a combination of financial products, etc.) and amount. Projected financial statement, information on profitability, and return on investment. Critical factors determining profitability.

6. Government support and regulations:


Project in context of government economic development and investment program. Specific government incentives and support available to project. Expected contribution of project to economic development. Outline of government regulations on exchange controls and conditions of capital entry and repatriation.

7. Timetable envisaged for project preparation and completion.

Marketing management is a business discipline which is focused on the practical application of marketing techniques and the management of a firm's marketing resources and activities. Marketing - Pricing approaches and strategies There are three main approaches a business takes to setting price: Cost-based pricing: price is determined by adding a profit element on top of the cost of making the product. Customer-based pricing: where prices are determined by what a firm believes customers will be prepared to pay

1.Penetrating pricing 2.price skimming 3.loss leaders(A loss leader is a product priced below cost-price in order to attract consumers into a shop or online store) 4.predatory pricing(illegal)prices kept too low to eliminate competition 5,psychological pricing The answer is the perceived price barriers that customers may have. They will buy something for 9.99, but think that 10 is a little too much

Competitor-based pricing: where competitor prices are the main influence on the price set Lets take a brief look at each of these approaches;

CHANNEL STRATEGY The term used to describe the method that controls the flow of goods and services from the manufacturer to the end-user. distribution - channel strategy The following table describes the factors that influence the choice of distribution channel by a business: nfluence Market factors Comments An important market factor is "buyer behaviour"; how do buyer's want to purchase the product? Do they prefer to buy from retailers, locally, via mail order or perhaps over the Internet? Another important factor is buyer needs for product information, installation and servicing. Which channels are best served to provide the customer with the information they need before buying? Does the product need specific technical assistance either to install or service a product? Intermediaries are often best placed to provide servicing rather than the original producer - for example in the case of motor cars. The willingness of channel intermediaries to market product is also a factor. Retailers in particular invest heavily in properties, shop fitting etc. They may decide not to support a particular product if it requires too much investment (e.g. training, display equipment, warehousing). Another important factor is intermediary cost. Intermediaries typically charge a"mark-up" or "commission" for participating in the channel. This might be deemed unacceptably high for the ultimate producer business.

Producer factors

A key question is whether the producer have the resources to perform the functions of the channel? For example a producer may not have the resources to recruit, train and equip a sales team. If so, the only option may be to use agents and/or other distributors. Producers may also feel that they do not possess the customer-based skills to distribute their products. Many channel intermediaries focus heavily on the customer interface as a way of creating competitive advantage and cementing the relationship with their supplying producers. Another factor is the extent to which producers want to maintain control over how, to whom and at what price a product is sold. If a manufacturer sells via a retailer, they effective lose control over the final consumer price, since the retailer sets the price and any relevant discounts or promotional offers. Similarly, there is no guarantee for a producer that their product/(s) are actually been stocked by the retailer. Direct distribution gives a producer much more control over these issues.

Product factors

Large complex products are often supplied direct to customers (e.g. complex medical equipment sold to hospitals). By contrast perishable products (such as frozen food, meat, bread) require relatively short distribution channels - ideally suited to using intermediaries such as retailers. Distribution Intensity There are three broad options - intensive, selective and exclusive distribution: Intensive distribution aims to provide saturation coverage of the market by using all available outlets. For many products, total sales are directly linked to the number of outlets used (e.g. cigarettes, beer). Intensive distribution is usually required where customers have a range of acceptable brands to chose from. In other words, if one brand is not available, a customer will simply choose another. Selective distribution involves a producer using a limited number of outlets in a geographical area to sell products. An advantage of this approach is that the producer can choose the most appropriate or best-performing outlets and focus effort (e.g. training) on them. Selective distribution works best when consumers are prepared to "shop around" - in other words - they have a preference for a particular brand or price and will search out the outlets that supply. Exclusive distribution is an extreme form of selective distribution in which only one wholesaler, retailer or distributor is used in a specific geographical area.

Promotional Strategies

There are many different types of promotional strategies a company can implement, and promotional products are just one of them. You need to have complete campaign and strategy in place. Here are a few strategies that can be employed. 1. Media releases Media releases are a great way to get information about your product, service or company out to a large amount of potential customers. If you can put information about your product into an interesting story then there is a chance your story will be picked up. Remember it must be interesting for people or it will not be grabbed. 2. Events Is your event going to be memorable? Are people going to feel like friends visiting or like walking wallets? Spend a little extra, make them feel welcome and get to know people. Yes, you are there for a purpose, however people expect a good time at events and you want to make sure they leave with a favourable impression. 3. Networking Networking within your industry and clients is a great way to get yourself and you product noticed. Attend networking functions, have a good story or joke ready, and they will be sure to remember you for the right reasons. 4. Sales Pitches A great sales pitch consists of not only showing the prospect your product. You are also selling yourself. Be likeable, bring along morning or afternoon tea, and be memorable. 5. Follow-up with clients Once you have spoken with a client it is important to follow up my mail or email, if only to confirm with them the items you discussed. This also sets the tone for further talks and reminds them that they are important to you.

6. Promotional products Promotional products can be used to accomplish several things. They can motivate customers to use your product or service, increase attendance at conferences or trade booths, thank loyal customers, for attracting staff, and for rewarding staff. When choosing a promotional product think of the goal you are trying to achieve.

7. Talk to us!! PromoSales consultants are happy to have a chat about what you need from you promotion. We are always interested in hearing from you and want to see your promotion succeed.

PRODUCTION SYSTEM Manufacturing subsystem that includes all functions required to design, produce, distribute, and service a manufactured product.

P r o d u c t i o n

P l a n n i n g

A n d

C o n t r o l

PPC thus defines as the process of planning the production in advance, setting the exact route of each item give production order to shops and lastly to follows up of progress of produces according to order. The principles of PPC gives in the statement, First plan your work, then work your plan

A production manager is involved with the planning, coordination and control of manufacturing processes. A production manager ensures that goods and services are produced efficiently. They ensure the correct amount is produced at the right cost and at the right level of quality.

Materials Management is simply the process by which an organization is supplied with the goods and services that it needs to achieve its objectives of buying, storage and movement of materials. Materials Management is related to planning, procuring, storing and providing the appropriate material of right quality, right quantity at right place in right time so as to co-ordinate and schedule the production activity in an integrative way for an industrial undertaking. Most industries buy materials, transport them in to the plant, change the materials in to parts, assemble parts in to finished products, sell and transport the product to the customer. All these activities of purchase of materials, flow of materials, manufacture them in to the product, supply and sell the product at the market requires various types of materials to manage and control their storage, flow and supply at various places. It is only possible by efficient materials management The materials requirements planning, purchasing, inventory planning, storage, inventory control, materials supply, transportation and materials handling are the activities of materials management. FINANCIAL MANAGEMENT Taking a commercial business as the most common organisational structure, the key objectives of financial management would be to: Create wealth for the business Generate cash, and

Provide an adequate return on investment bearing in mind the risks that the business is taking and the resources invested There are three key elements to the process of financial management:

(1) Financial Planning Management need to ensure that enough funding is available at the right time to meet the needs of the business. In the short term, funding may be needed to invest in equipment and stocks, pay employees and fund sales made on credit. In the medium and long term, funding may be required for significant additions to the productive capacity of the business or to make acquisitions. (2) Financial Control Financial control is a critically important activity to help the business ensure that the business is meeting its objectives. Financial control addresses questions such as: Are assets being used efficiently? Are the businesses assets secure? Do management act in the best interest of shareholders and in accordance with business rules? (3) Financial Decision-making The key aspects of financial decision-making relate to investment, financing and dividends: Investments must be financed in some way however there are always financing alternatives that can be considered. For example it is possible to raise finance from selling new shares, borrowing from banks or taking credit from suppliers A key financing decision is whether profits earned by the business should be retained rather than distributed to shareholders via dividends. If dividends are too high, the business may be starved of funding to reinvest in growing revenues and profits further. The first definition of HRM is that it is the process of managing people in organizations in a structured and thorough manner. This covers the fields of staffing (hiring people), retention of people, pay and perks setting and

management, performance management

Manpower planning, recruitment, selection, placement & induction, training & development, compensation. Human Resource Management: Functions In order to achieve the above objectives, Human Resource Management undertakes the following activities: 1. Human resource or manpower planning. 2. Recruitment, selection and placement of personnel. 3. Training and development of employees. 4. Appraisal of performance of employees. 5. Taking corrective steps such as transfer from one job to another. 6. Remuneration of employees. 7. Social security and welfare of employees. 8. Setting general and specific management policy for organizational relationship. 9. Collective bargaining, contract negotiation and grievance handling. 10. Staffing the organization. 11. Aiding in the self-development of employees at all levels. 12. Developing and maintaining motivation for workers by providing incentives. 13. Reviewing and auditing manpower management in the organization 14. Potential Appraisal. Feedback Counseling. 15. Role Analysis for job occupants. 16. Job Rotation. 17. Quality Circle, Organization development and Quality of Working Life

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