Starbucks 1

Starbucks Leticia Martinez MGT 330: Management for Organizations Instructor: Myla Wilson February 20, 2012

Starbucks 2 Starbucks

On a daily routine to work, I always stop to grab a cup of coffee, but not just any coffee, it has to be a Starbucks. Starbucks to me is the best coffee I have had in a long time. According to an article from Fortune Magazine, Starbucks has been named in the 100 best companies to work for. (CNN Money, 2012). Starbucks has many job opportunities for people, which require the right job specifications. Within this paper I will discuss and answer the four questions asked from the case student in Chapter three about Starbucks structure. Question one asked to complete a job description and a job specification for a Starbucks employee. The job description that I choose to complete is that of a Baristas. As a Baristas, a person will be the face of the company being that they are the first person seen when customers walk in. Delivering great customer service is a key point to this position. A baristas will also provide quality beverages with speedy service. Some of the responsibilities and job functions of a baristas include but are not limited to, maintaining a motivated and composed attitude during peak times where there are high volumes of customers. This also includes following Starbucks policies and procedures, maintaining a clean environment by also following the health and safety guidelines. The job specification for a Baristas would be the job qualification, which would include the special skills, amount of experience required, and the level of education required. A Baristas must have the ability to understand and respond to a diverse group of customers. A Baristas will also to have the ability to learn fast and work as a team. With this job, the applicant must be able to stand for a long period of time, lift a certain amount of pounds, and able to constantly move around.

Starbucks 3 The type of departmentalization that Starbucks should be using is departmentalization by geographic region. The reason being is that there are Starbucks locations all over the United States. According to our text, Geographical departmentalization makes it possible to tailor managerial efforts that address territorial differences.(Reilly, M., Minnick, C., & Baack, D., 2011). This will assist in the menu items that are being sold in different locations. For example the Starbucks in Arizona during summer season may sale more of the ice coffee and different food items than in New York where it is not as hot. When the increase of competition began to decline the sales of Starbucks, The leadership shouldnt try to centralize power. With the leadership being centralized the organization may start making bad decisions because it only allows for two or three leaders to be overwhelmed and start making wrong decisions, where as if they were to have more ideas from their employees they may be able to come up with a structure that can help them through the decline of sales. The form of organizational configuration that best fits Starbucks would have to be the divisional organization. This is because Starbucks has different products and many business units all around the world. According to an article, Mintzbergs Organizational Configurations, The benefit of the divisional organization is that it allows the line managers to maintain more control and accountability.(Mindtools, 2012). In conclusion, Starbucks organizations have been a great place for people to work, customers to hang out at, and overall a great place to have coffee. From what I see, the structure that Starbucks has been using, so far has been doing a good job. According to Howard Schultz, Starbucks chairman, Starbucks continues to expand our global

Starbucks 4 footprint and accelerate the innovation and momentum in our CPG business (Financial Release, 2011)

Starbucks 5 References CNN Money, (Feb. 7, 2011). CNN Money, 100 Best Companies to work for. Retrieved on February 19, 2012 from http://money.cnn.com/magazines/fortune/bestcompanies/2011/snapshots/98.html MindTools, (2012). Mintzbergs Organizational Configurations, Understanding the structure of your organization, retrieved on February 19, 2012 from http://www.mindtools.com/pages/article/newSTR_54.htm Reilly, M., Minnick, C., & Baack, D. (2011). The five functions of effective management. San Diego, CA: Bridgepoint Education. Starbucks Coffee Company, (2012). Starbucks Investor Relations, 2011 Financial Release, retrieved on February 19, 2012 from http://investor.starbucks.com/phoenix.zhtml?c=99518&p=irolnewsArticle&ID=1653306&highlight=