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App Stores - What Works For Developers
App Stores - What Works For Developers
Flurry
Snapshot
Analytics (Released Jan 2009)
App Developers: Live Applications: Installs with Flurry Total Devices Covered: iOS Devices Covered: Monthly Active Devices: Daily Active Devices: Monthly Sessions: 33,000 49,000 1.2 B 110M 86M 65 M 22 M 2.9 B
Selected Customers
I will emotionally immerse, empower, surprise, delight, entertain, save time for, make more productive, inform, educate, socially connect, romantically intrigue and make life better for your customers
to PlaGorm Providers
if I only have to build once, control my assets, get approved in 1 week, reach 100M+ devices, know consumers can and will buy, get consumers to notice and try my apps, keep most of the money, monitor my own business and can adjust on the fly.
140,000 120,000 100,000 80,000 60,000 40,000 20,000 - Jun '09 Jul '09 Aug '09 Sep '09 Oct '09 Nov '09 Dec '09 Jan '10 Feb '10 Mar '10 Apr '10 May '10
5%
...
to
Money
$20
$18
Revenue
per
User
per
Year
(aka
ARPU)
$16
$14
$12
$10
$8
$6
$4
$2
$-
*
* Example of ARPU from successful social gaming apps category
Games
Social Networking
Discovery
Monetization
QuesKons?
Azeem
Ansar
azeem@urry.com
646-875-8324