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ANDREW CHAN

Email: andy@ymail.com Tel: 852.9730.9780

SUMMARY: CLIENTS/PROJECTS

An online advertising and marketing professional with extensive experience in Sony Walkman
web design, brand building, and creative ad technology. Hands on Experience in Yahoo! UK Frontpage Takeover
organizing and managing cross marketing campaigns for Global 100 companies.
Samsung Bresson
Highly developed project management and organizational skills. Ability to organ- Co-branded photo contest promo-
ize people and information, monitor progress, prioritize work to meet dead- tional website with Yahoo! Flickr;
lines. Excellent team player with demonstrated capabilities in working diplomati- Conceptualization of advertising
cally and collaboratively with all levels. Fluency in English, Cantonese, element at Yahoo! Network
Putonghua.
Samsung VD
Yahoo! US FrontpageTakeover

CAREER HISTORY: LG Viewty


Co-branded microsite with Yahoo!
Yahoo! Asia Holdings Limited Flicker across Asia Pacific and
Regional Ad Creative Specialist 2007 – 2008 Europe region
Major Achievements: LG Secret
z Developed innovative design and marketing solutions for fortune 100 compa- Co-branded microsite with Yahoo!
nies including Sony, Samsung & LG that contributed to over US$ 2.5 millions Flicker across Asia Pacific and
sales revenue in 6 months. Europe region
z Successfully organized and managed a range of client and Y! Properties co-

branded websites. Leo Diamond


z Streamlined the cross market creative processes and workflow by effectively
Asia market web site
collaborating with Asia Pacific region counterparts.
z Project managed result oriented cross marketing campaigns for fortune 100

companies
SOFTWARE SKILLS
z Conducted training program to APAC region that facilitated new system rollout.

z Appointed to participate in an exchange program in London for the purpose of


Acrobat
knowledge sharing and hence, raised productivity for both London and Hong Acrobat Connect Pro
Kong operations. Dreamweaver
z Winner of the 2007 “3 Big Idea” Awards conducted by Yahoo! Hong Kong Flash
product management team. The wining property idea for Y! Network was both Illustrator
the most profitable and creative amongst other entries. InDesign
MS Office
Photoshop
Ma Belle Jewellery Company Limited Premiere Pro
Multimedia Designer 2005 – 2007
Major Achievements:
z Chief designer for the newly introduced Leo Diamond brand to the Hong Kong
and China markets, worked closely with parties involved in ad design and or-
ganized road show and other marketing activities that successfully raised
brand awareness and sales revenue.
z Sourced cost effective new vendors for production and maintained long term
relationship that contributed to cost saving of more than HK$ 250,000 within 6
months and beyond.
z Initiated, designed and implemented multimedia video content throughout 45
stores in China & Hong Kong that successfully built brand awareness and cus-
tomer loyalty.

JobsDB Hong Kong Limited


Web Designer 2003 –2005
Major Achievements:
z Sole designer who worked effectively with marketing team in a range of large-

scale campaigns including Video Resume launch and Employers of the Year
Awards that raised company’s profile.
z Enhanced and revamped multiple corporate sites that boosted traffic and sales

revenue.
z Effectively conceptualized and designed a range of ATL projects including but

not limited to print ad, billboard, bus panel advertisement that increased com-
pany’s awareness to public.

Skymark Group Multimedia


Web Developer/Consultant 2000 – 2002

Major Achievements:
z Responsible for the establishment of new corporate identity including new site

of Skymark group that led to 30% increase in revenue in 6 months.


z Designed, developed and maintained a range of successful e-commerce por-

tals.
z Dramatically optimized Search Engine ranking by metatag creation, perform-

ance metrics creation and reviews.

EDUCATION:
Microcomputer Business Network Analyst Diploma (With Honours) 2000
Red River College, Manitoba, Canada

Bachelor of Environmental Design Degree 1998


University of Manitoba, Canada

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