The Energy Drop - June 12

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COMMERCIAL E-NEWSLETTER | JUNE 2012

Greetings, We delayed sharing our newsletter with you this month so that we could share Zs annual review with you hot off the press or whatever passes for a press in the digital world. In a digital age, we wondered why there are still so many printed annual reports. So weve had a crack at a truly on-line, interactive annual review covering Zs first year of operation please take a look through and let us know what you think. At Z we are proud to be transparent when it comes to sharing our financial results. In the year to March 31 2012 we managed to post strong results in what is a very competitive and volatile market. More detail on our results can be found over the page and also within our annual review. Obviously, we could not have achieved this without your support, so thank you for backing us. If you have any questions about anything you read in The Energy Drop, please do not hesitate to contact us by reply email to theenergydrop@z.co.nz Until next time, Lindis Jones GM Commercial

Last Shell site standing


29 June marks the date that the last Shell branded service station was re-branded as a Z service station. Shell Addington was the last of 208 service stations and 93 truck stops that have been re-branded to Z since we made the decision to launch a kiwi brand in May 2011.

Top 5 reasons to use our truck stops:


1. Our new POS system! 2. The diesel flow rate compared to our service stations is a lot quicker 3. Less traffic 4. Truck stops are usually located on main trucking routes and are a lot easier to pull in and out of than services stations. 5. No risk of hitting the canopy of one of our service stations. Below: A customer exiting one of our service stations. His truck went up onto the kerb causing the front trailer to hit the canopy. This closed down three lanes on the site for 8hrs while we had the situation assessed by engineers on the safest way to remove the truck with the least damage.

z.co.nz

COMMERCIAL E-NEWSLETTER | JUNE 2012

Zs financial results for the year ending 31 March 2012


As a customer, we think you have a right to know how weve performed from a financial perspective. In May of this year we announced our first annual results under the Z brand, almost exactly a year after we launched the Z brand in May 2011. Z posted Earnings Before Interest, Depreciation, Amortisation and Financial Instruments of $177 million for the year ended 31 March 2012. This is up from $167 million for the previous financial year. Net profit after tax was $77 million, down from $203 million for the 2011 financial year (although that included the effect of a $121 million revaluation of the companys assets). The result was at the lower end of predictions due to low refining margins in the last quarter and significant price discounting across the retail fuels market. With 91 octane fuel consistently above $2 per litre, on-going public scrutiny of prices was to be expected. Z Chief Executive Mike Bennetts said The 12 months to 31 March 2012 were all about building a new brand and implementing the companys strategy. These two elements in partnership are the cornerstone of being a local company and have already enabled us to post strong results in very competitive market conditions. A real highlight over the last financial year is our brand tracking shows that Z is already a strong preference for Kiwis, with those surveyed more likely to recommend Z than any competitor. This is very satisfying given that when the survey was conducted, only two thirds of the network had been re-branded. Customers are enjoying our commitment to bringing service back to forecourts, Z being locally owned, and our contributions to local neighbourhoods. One thing we are very aware of is the impact of prices on customers so we are committed to being as straight up and transparent as possible on prices and margins. When you boil it down, if you take all of the money we made including our shop sales and divide that by the total litres of fuel sold, we made a bottom line profit of about 2.1 cents per litre; thats a return on capital employed of 9.6 per cent, said Mike. Mike adds [the fuel industry] remains a highly competitive, low margin industry. We are getting to the point where returns are only now providing the confidence we need to commit to the major infrastructure investment that we have been expressing concerns about for the past year or so.

Z Energys Annual Review 2012

Were always up for having a conversation with you, whether youre a bondholder, customer, stakeholder, team member or a combination of these. Were keen to hear what you think as you learn what weve been

up to over the last year, whether its in relation to being a world class Kiwi company, our work in neighbourhoods or our performance.

z.co.nz

COMMERCIAL E-NEWSLETTER | JUNE 2012

So weve decided to produce this years annual review as an interactive, online document, where you can see us, hear from us, ask us questions and tell us what you think. We also think its far more sustainable than printing a whole lot of copies.

So jump online, have a look around our annual review, and feel free to ask us questions or send us suggestions along the way. Click here for annual review: z.co.nz/annual-review-2012/

Partners in Safety
As mentioned in our last issue, at Z we are committed to doing what matters, and Health and Safety is the most important element of our business. Last years Rena catastrophe off the Bay of Plenty coast reminds us why we need to remain vigilant when managing the risks of shipping operations. At Z, this is acknowledged as one of our highest risk areas, and as a customer, you have a right to know what we do to manage marine risk for vessels we use to import crude oil and refined product. We approach the safety of shipping operations on multiple levels. The first level is to make sure that vessels for importing crude oil and refined products into New Zealand meet International Oil Company shipping standards. To do this Z belong to the Oil Companies International Marine Forum (OCIMF) and access vessel reports called Ship Inspection Reports (SIRE report). A SIRE report is an independent audit that every vessel must undertake at least twice per year to be an eligible vessel for Z to use. A SIRE report reviews the vessels operations, its management, crew training, ship maintenance, ship appearance and procedures. Z employs a specialised ship vetting organisation, RightShip to review the SIRE report for all vessels we consider using for imports. RightShip completes thousands of ship assessments every year for a wide range of organisations. RightShip has a pool of highly experienced Master Mariners and Nautical Engineers who give us advice on the suitability of vessels. The second step involves Z and Terminal Operators assessing the vessels physical characteristics against the ports terminals it will potentially go to. This is to ensure that the vessel is able to berth safely. As Z operates within multiple joint ventures, we also request that our joint venture partners review vessels we are considering for use. For crude oil imports to Marsden Point refinery, Refining New Zealand assesses the suitability of each vessel and has the right to decline any vessel they believe is not suitable. We only class a vessel as suitable for use following approval from RightShip and SIRE, the terminals, and our joint venture partners. Once a vessel is chartered, the ship and Z jointly employ an Agent for that vessel. One of the Agents responsibilities is to supply port information to the Vessel Master to ensure safe passage into and out of the wharf. And lastly, once a vessel arrives at the terminal there is an extensive Ship to Shore check list that ensures the discharge operations are undertaken safely. This includes regular rechecking of operations during the discharge. Z understands the importance of mitigating all risks concerning the vessels we use to import products into our shores, and you as our Commercial customers can rest easy knowing the fuel products you use are brought into New Zealand in the safest possible way.

COMMERCIAL E-NEWSLETTER | JUNE 2012

Point-of-sale trial
On 30 May we installed the first of our new card reader systems at a customers truck stop in Hamilton. This is the first of three sites where we are installing the technology as part of a pilot to test how everything works before we roll it out to all of our sites across the country. Once completed, the new card reader system will make our truck stops a lot more reliable and user friendly. You will have the option of taking a receipt, and if you dont want one, it wont print one, so the machine will no longer get jammed with paper. The card reader itself will work much better and be more like an ATM rather than the current swipe technology that can sometimes be unreliable. The system is designed for the outdoors, has the very latest technology and will even have an interactive screen that can let you know if the site is stocked out and how far away a delivery will be. The next two trial sites to get the new system are in Methven and Manukau City, and both of these will be installed by 10 July. If you are a customer of one of these sites, you will be advised by letter when the site will be unavailable as it takes eight hours to install the new technology. We will have a full list available on our website once we start installing the system at all sites from August. The full roll-out of this technology is expected to take three months. This list will allow you to plan well in advance when the truck stop you use is affected. We will also be in contact directly to let you know when installations are happening at the sites you regularly use.

People profile

Over the past 9 months we started getting our own corporate operations in order and set ourselves some ambitious sustainability goals for 2015 including working with customers to increase their fuel efficiency, leading the supply of biofuels in NZ and reducing the impacts of our products and business. How serious are we? Check it out in our annual report. Well progress, measure and report on our sustainability goals each year.

Favourite part of the job:


I love the challenge in the variety of the role. One day its how could we make fuel from trees? the next its working on recycling at retail sites or reducing the rubbish from our offices. If Im allowed two favourites, Ill add the expertise and intensity of the customers I meet and the expert colleagues I work with. You always have to bring your A game.

Meet Danusia Wypych


Z Position:
Sustainability Manager

Vision for future of Z Energy:


Z is NZs most sought after supplier for transport energy. Weve earned a reputation for delivering value to customers and innovating NZs transport energy with them.

Z career:
Last year, after Mike (CEO) and Lindis (Commercial General Manager) each took a knock to the head, it was decided to hire a Sustainability Manager. No seriously, there are critical financial viability and environmental impacts we need to address. Working with the integrated Z team, my job is to get us match fit so we can reduce our environmental impact and ensure the long term success of transport energy in NZ. What we move and how we move might change over the years to come but Z plays a key role in powering NZ on the move.

Hobbies/interests outside work:


My three young boys keep me out of trouble and in-touch with concussion care, Lego and computer games. I completed my first triathlon this year as part of my commitment to support a friends weight loss. Now Im staring down my fear of swimming in the sea most Sunday mornings. In a wetsuit - it is Wellington. If I end up with time on my hands and sun in the sky youll find me out in the garden.

z.co.nz

All Shell trademarks are used under license by Z Energy Limited.

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