Professional Documents
Culture Documents
Presented By: Group D. Hussain Shahid Muhammad Khizer Alam Siddiqui Maham Siddiqi
Presented By: Group D. Hussain Shahid Muhammad Khizer Alam Siddiqui Maham Siddiqi
The primary goal of OD is to help all organizations achieve what they set out to do. OD is about capacity-building.
OD is more than organizational effectiveness and change management. Its concern is the triple bottom line: people, productivity, and the planet. It favors participation and collaboration, a respect for cultural diversity, and an acute awareness of the social/global context of organizations today.
OD is constantly evolving.
When two or more people function together to achieve a common goal. The process of working together with organizations, its leaders and groups in bringing systematic changes to the root problems. The process in which the organization develops the capability and capacity of individual workers and managers most effectively and efficiently.
Organizational Reflection/Analysis
System Improvement
Planning
Self Analysis
In organizational planning, the organization decides how it will reach its new goals and mission.
Do you need to change the structure? Are there inefficiencies in management and reporting that could be eliminated? Based on the organization's current culture, how are its members going to respond to change?
Are there training programs that you can implement that will help the organization move forward?
Effective organizations periodically take stock of their strengths and weaknesses and the environment in which they work.
Strategic thinking and planning are integral to the way the organization works day-in and day- out. The organization recognizes the importance of adapting to change.
Henrietta Zalkind, executive director of Down East Partnership for Children, shared her experience of strategic thinking and planning in the following way:
We started out with a vision of where we wanted to go; a vision of how to do better for kids and their families. The planning process helped us think about who we want to be three to five years from now. We came up with long-term programmatic goals, and everything had to fit under them. We are developing benchmarks to show progress towards these goals.
Now we all have work plans with short-term objectives, and all of our evaluation work is based on outcomes and links to DEPCs long term goals. Then we work strategically to build peoples capacity to meet those goals.
It improves organizational communication. Enhances the intelligence, leadership and managerial ability of the organization. OD assists for managerial development, especially for newly appointed managers. Sets goals for future and brings new ideas and plans for organizational development. Brings effectiveness in terms of business growth and profit.
Outline
OD EXECUTION & DELIVERABLEs
Execution
Deliverable
OD implementation techniques
Survey Feedback
It is a change strategy as well as a diagnostic process
Long term orientation It is a 3 step strategy
Questionnaire completed by all members of a work group or whole organization In the second step, data are fed back to the organization members, usually during group meetings Finally, in the third step, specific plans for dealing with the problems identified by the survey are developed. Again, this usually takes place in group sessions where open discussion is encouraged
Team Building
Team building is a process of diagnosing and improving the effectiveness of group members with particular attention to performance and collaboration within the group, especially the role of the leader in relation to other group members
Goal setting
Team building may begin by having organization members define the goals of the work group or firm. Different perceptions may surface.
Approaches
Goal setting Job redesign Quality circles Strategic planning
Goal Setting
Goal setting is a method of coordinating individual employees efforts toward overall organization goals
employee participation in goal setting group members have some control over work environment goal setting organization wide --- customized for different levels of managment
Job Redesign
Job redesign can be defined as a deliberate, planned restructuring of the way tasks are performed with the purpose of improving performance.
Accomplish by a range of techniques:-
--job enrichment, rotation, enlargement,engineering, autonomous task groups, increasing empolyee involvement in DM process
Beyond a certain level, employees want much more of of jobs
Quality circles
A quality circle is a voluntary group of five to ten members, typically from similar jobs or the same work group, who meet periodically to identify and solve workrelated problems
Groups focus on departmental and organizational goals and submit proposals for change to management. A steering committee- typically review proposals, accept or reject them, and allocate resources for implementation
Strategic planning
Communicating strategy
Develop a strategy
CASE EXAMPLE
British Airways Unveils New Identity The story of British Airways is described as one of the most widely used inspirational accounts of changing culture (Grugulis & Wilkinson, 2002). British Airways brought together thousands of people in the shape of a globe to create a compelling image for one of its television commercials, and more recently imposed a giant model of Concorde on Times Square. According to BA, the companys new identity was based on what is believed to be the largest consumer research exercise in the history of the travel industry. It was introduced through what is believed to be the worlds largest satellite corporate television broadcast using 13 satellites, transmitting pictures from almost 25 different places to 126 locations in 63 countries across five continents. According to CEO Bob Ayling, Some people abroad saw the airline as staid, conservative and a little cold characteristics used to describe Britain as a whole. We need a corporate identity that will enable us to become not just a UK carrier but a global airline that is based in Britain, said Ayling. The identity we unveiled is that of a global, caring company, more modern, more open, more cosmopolitan, but proud to be based in Britain
OD deliverables
Employee orientations
Program timelines
Employee skill assessments and development plans Employee core competencies and job skills requirements Mentoring/coaching program processes Organizational business plans Program instructional materials Recruiting (external) and promotion (internal) program materials
Hussains Part:
Analyze the organization and its need for change Create a shared vision and common direction
Good Understanding