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Beyond Strategy,

Hyderabad, 2012

NINE

If youd like a free copy of my slides, email your name to:

and well send them to you.

Bridges Business Consultancy Int, 2010

90%
of organizations fail to execute their strategies successfully.
Bridges Business Consultancy Int, 2010

Companies fail to

successfully implement strategy not because


of bad strategy, but

bad execution.
Ram Charan and Geoffrey Colvin, Fortune Magazine

STRATEGY

IMPLEMENTATION

A long term study by Newcastle University, (1973 1989) showed that business success is governed more by how well strategies are implemented than how good the strategy is to begin with.

Leaders

underestimate

strategy implementation challenge.


the whole

One of the we would have of some of our colleagues who have studied strategy (and some consultants who advice on strategy) is that they assume that once you design strategy it gets executed
They dont look inside the process and realize that its much more complicated.
Joseph Bowler, Professor of Business Admin

criticisms

Harvard Business School

STRATEGY
IMPLEMENTATION

Implementation

Do you know your organizations capabilities?

To design a new product

conduct a market assessment

Buying a company

do due diligence

To identify skills needed

carry out a training & needs analysis


?

Before betting on your companys future

Conduct an implementation assessment?

STRATEGY
IMPLEMENTATION

Would you prefer to have:

A.Good strategy implemented badly


OR

B. Bad strategy implemented well?

Leaders are educated

to plan not to

implement

We only teach strategy, not its implementation

Leaders are educated

to plan not to

implement

Why Does Implementation

90%
Failure

Fail?

Rate

STRATEGY

IMPLEMENTATION

The Story of Strategy Implementation

so far

Bridges Business Consultancy Int, 2010

The Current Equation

Vision, Mission & Values

+
Strategy

RESULTS

+
Change Management

NOT FOR NINE OUT OF 10 COMPANIES

Bridges
13 Years of Research

Make Your Strategy Come Alive

What do the

one in ten companies do different?

Go beyond traditional change management

Implementation Challenge

Vision, Mission & Values

Strategy Creation

Change Management

Implementation

Change Management

cant
be applied to strategy
implementation.

Strategy implementation can be used for change management

Implementation is not

If strategy is about making the right choices

Strategy

Shareholder Value

Then implementation is about

Crafting strategy requires an

outside in approach

Implementation requires an inside

out approach.

Squeezed in at the end of the meeting

People Biz Case Communicate Measure Culture

Support Urgency Whats Happening Track Performance Alignment

Process Reinforce
Review

Change Work Encourage Right Actions


Discipline of Doing

1. Turn to a partner and share your thoughts on the compass. 2. Which direction is the hardest to implement?

3. Which direction receives the most resistance?


4. Which direction is the least practiced among leaders?

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