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  • Lena Zimmer - Keeping Up With Social Media

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    Lena Zimmer from the National Theatre on Keeping Up With Social Media from the 2013 Cultural PR Conference.

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    Lena Zimmer from the National Theatre on Keeping Up With Social Media from the 2013 Cultural PR Conference.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    133 views7 pages

    Lena Zimmer - Keeping Up With Social Media

    Uploaded by

    Culture Comms
    Lena Zimmer from the National Theatre on Keeping Up With Social Media from the 2013 Cultural PR Conference.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 7

    Reaching new audiences with social media

    Lena Zimmer @lena214


    Luke Treadaway as Christopher in The Curious Incident of the Dog in the Night-Time. Photo by Manuel Harlan.

    One Man, Two Guvnors UK tour


    Challenges
    Several venues 3 different casts Long tour Lots of other noise Cast confirmed very late

    What we did Did it work? Next steps International tour

    Port by Simon Stephens


    Aims
    Reach a younger audience

    What we did How we did it How is it going? What have we learned?

    Port by Simon Stephens


    Aims
    Reach a younger audience

    What we did How we did it How is it going? What have we learned?

    #askaplaywright

    Make it easy Make it measurable Experiment, adjust, evaluate and make new plans

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