Dena Bank

75th Platinum Jubilee Celebration

26th May 13

 Dena Bank

Print Ads

Gate Arch Design for Branches

Corporate Ad

TVC Scripts

Bharosa

Video
Film opens on a rising sun over the skyline of an Indian urban city.

Audio
MVO: Duniya ka pata nahi.

Quick shots of day to day life of common people of India. People are going about their work. Millions are walking out of CST station in Mumbai. Man entering a luxurious car while the chauffer opens the door. Early winter morning people jogging on the streets in Delhi.

MVO: Par bharat zaroor bharose ki mazboot neev par tika hai

Cut to a shot of a field where a farmer is seen working in the field. The field is lush green.

MVO: Bharosa jo faslon mein lehlahata hai

Cut to a construction site. A big project is underway and the MVO: Jo mazbooti banta hai cement concrete se bani engineers and laborers are busy in their work. imaraton ki

Quick cuts of people working in the BPO. Corporate IT parks MVO: Bharosa jisne information technology ko nayi and other shots to depict technology like people working unchaaiya di on laptops and using high-end mobiles etc.

Quick shots of smiling faces of Indians belonging to different parts of India. 75th year celebration logo appears.

MVO: Aur wahi bharosa jhalakta hai karodon hindustaniyon ke chehre pe. MVO: Jiski badolat hi aaj hum pichle 75 varshon se bharose ka prateek hone ka jashn mana rahe hein.

Dena Bank Logo appears.

MVO: Dena Bank Dena Hai To Bharosa Hai

Jashn

Video
Film opens on a group of kids playing with firecrackers and celebrating. Cut to a group of young ladies getting ready for some celebration. They are checking themselves out in front of the mirror and are looking very happy. Outside a small shop the shopkeeper is distributing sweets to people. All are happy. A group of college youngster is celebrating their result which is just displayed on the notice board.

Audio
Jingle: Waqt hai jashn manaane ka Jingle: Arey jhoomne naachne gaane ka

Jingle: Vishwaas ki is neev pe Jingle: Jag phir ek naya basaane ka.

A group of older people belonging to a laughter club are laughing aloud in the morning at a park.
General shots of people smiling and celebrating likeputting toran outside their housesmaking rangolietc. 75th year celebration logo appears along with Dena Bank logo.

Jingle: Waqt hai jashn manaane ka

MVO: Ye jashn hai aapke bharose ke bank

MVO: Dena Bank ke safaltam 75 varshon kaDena Bank Dena Hai To Bharosa Hai

Ringtone

Corporate Film (Documentary)

Dena Hai To Bharosa Hai

Video Film opens on a rising sun over the skyline of an Indian urban city. Quick shots of day to day life of common people of India. People are going about their work. Millions are walking out of CST station in Mumbai. Man entering a luxurious car while the chauffer opens the door. Early winter morning people jogging on the streets in Delhi. Cut to a shot of a field where a farmer is seen working in the field. The field is lush green. Cut to a construction site. A big project is underway and the engineers and laborers are busy in their work. Quick cuts of people working in the BPO. Corporate IT parks and other shots to depict technology like people working on laptops and using high-end mobiles etc. Dena bank Logo on screen

Audio MVO: Duniya ka pata nahi. MVO: Par bharat zaroor bharose ki mazboot neev par tika hai

MVO: Bharosa jo faslon mein lehlahata hai MVO: Jo mazbooti banta hai cement concrete se bani imaraton ki

MVO: Bharosa jisne information technology ko nayi unchaaiya di

MOV: Dena Bank History, Chairman's Message, Corporate Story and Future Goals

Coffee Table Book

Event Ideas of Cultural Programmers for Staff & Customers

Product : Platinum Jubilee Celebration Description Cost for Music and Entertainment Program (18.05.2013 ) Fees for Singer - Kirthi Sangthia + Band Fees for Singer Shaan + Troupe Fees for Singer Neha Bhasin + Band Fees for a Comedian ( B - List ) Cost for Classical Music or Instrumental Program (26.05.2013) Sandeep Mahavir Troupe of 30 Members(Classical Singing, Dance Performances and Instruments)

Amount

7,00,000 30,00,000 10,00,000 5,00,000 10,00,000

Event envisaged for Platinum Jubilee Celebration