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Presented by :sonal Saurav PGDM (2008-10) Roll No - 68
Presented by :sonal Saurav PGDM (2008-10) Roll No - 68
Presented by :sonal Saurav PGDM (2008-10) Roll No - 68
Sonal Saurav
PGDM(2008-10)
Roll No - 68
Vishal Retail Ltd is one of India’s leading value retailers promoted by Mr. Ram Chandra
Agarwal.
It focuses on Tier II and Tier III cities, catering to the middle and lower middle class consumers.
It has a strong presence in manufacturing and retailing of apparel, non-apparel and a large
variety of branded FMCG products.
It currently operates 183 showrooms in 110 cities / 24 states. Its outlets cater to
The Indian organized retail industry is valued at about $300 billion
Major Retailers:
Table – 3
Rs(in lakh)
Particulars/years 0 1 2 3 4 5
Initial investment
(2)Expences
Others Expences 15 18 21 24 27
Note – 350 lakh is the Working Capital that will be introduced in the beginning of 3rd
year.
Net Cash Flows for the next five
years=(499.56+556.66+654.78+1703.60+1907.82) lakh.
Sales
Area
Conclusions and Recommendations
Pay Back Period.
Internal rate of return.
concessionaire is a big concerne but still they are not treated well.
the ratio of Vishal product to other brands should be 40 : 60 in
FMCG section.
the acquiring space. So it should be reduced, through it we can reduce
the rent cost and it will also increase the footfall of the
store.
Analysis of Brand Shifting for Toothpaste
CURRENT
DABUR RED 0 1 0 0 0 0
As I have discussed about the Research team earlier, with the help of this team
we can know the premium that customers pay to buy good brand name.
Then after we will give some extra discount to the brand on which customer
can shift. As if the researcher says that the users of colgate are paying 5 Rs as
a premium then we will give 6 Rs discount on the pepsodent and others then
the shifting from colgate to pepsodent and others can take place.
Why i have said it because the shifting to V-fresh took place from the pepsodent
and others. Then after we can increase the price of the pepsodent an others
brand and at the end of the result customer
would shift to V-Fresh.
Analysis and Solution for Waiting Line Problem
ARRIVAL RATE DISTRIBUTION OF PEOPLE IN STORE PER HOUR ON DAY BASIS.
DAY AVERAGE
SUNDAY 163
MONDAY 75
TUESDAY 72
WEDNESDAY 64
THURSDAY 73
FRIDAY 71
SATURDAY 103
TOTAL 621
µ
Monday to Friday :-
µ = 18 person per hour.
1/µ = 3 min 20 sec per person.
λ = 71 customers per hour.
1/ λ = 51 sec.
INTERPRETATION:- This thing we can also get with the help of The Table that is
given into Levin & Rubin book. But still there is problem into that table, It will work
until the λ crosses to 20. We are measuring what is the probability of reaching the
customers to the cash billing counter within the given time of frame. If the probability
is high and we can go for extra counter.