Market Research

BY RORY BOYLE

Metal Hammer
This metal hammer magazine is priced at 4.00 for this
particular issue. The price of this in general varies from
3.50 up to 5.00, with the odd special addition being
priced at 9.99. A new issue comes out every month for
this magazine. The common issue size for Metal Hammer
is between 120 and 150 pages.
For the regular content it is mainly just interviews with
bands but with a twist that makes it regular. It includes
headlines like Access All Areas, My life story and
Story behind the album above the articles to give
some sort of difference to just a regular interview. Things
like Access all areas give a theme to follow and is a way
to get as much detail into the interview as possible.
For the feature content it is mainly just interviews with
bands like Bullet for my Valentine and A day to
Remember, just a general interview about the band.
www.Metalhammer.com

This magazine is usually priced at 2.20, but varies from

2.00 to 2.50. It is a weekly thing and comes out every
Wednesday. Kerrang usually has between 50 and 70
pages. Both the feature articles and regular articles in
Kerrang are just interviews with bands and artists such as
We are the in Crowd and Green Day. For some of the
regular content Kerrang has a gig guide, Posters, and
more often than not reviews and rating of new albums
and songs, and gigs that have happened throughout
the week.

www.Kerrang.co.uk

http://www.bauermedia.co.uk/uplo
ads/Kerrang!-media_pack_2014.pdf

Magazine is normally priced at 2.20 but varies up to 3.00. It comes

out weekly every Wednesday. The average issue size for this
magazine is between 60 and 70 pages. The feature content for NME
always includes some new album and song reviews, looking at up
and coming bands, it always includes a gig guide and always
reviews and rates a live gig.
The feature content often includes in depth interviews with wellestablished bands such as The Gaslight Anthem and Biffy Clyro.
Also for the feature content NME normally use heading such as
Overrated band to catch peoples eye and make them want to
read the article, as well as using headings like Heartbreak and
Personal life to show the reader that in interview is very detailed and
it goes past the music into the artists life.
www.NME.com

http://beharallpoppy000022405.files.wordpress.com/2013/10/nme-media-pack.pdf

Classic Rock magazine can range in price from 4.00 up to

7.00 depending on the size of the issue. This can range from
60 pages up to 80 pages, but some of the special edition
issues have up to 135 pages and can cost up to 10.00. The
regular issues of this magazine come out monthly. The
regular content normally includes interviews with classic
rock bands from the 90s such as AC/DC, Faith No More
and Lynyrd Skynyrd. The feature content usually seems to
be interviews with more contemporary bands like My
Chemical Romance and A Day to Remember. The feature
interviews also seem to be a lot more in depth and detailed
than the regular ones.

http://classicrock.teamrock.com/