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Prepared By:

Umang Dairies Limited

Background
India Largest milk producer - 137 million tonnes in 2013-14.
Expected milk demand by 2016-17 155 million tonne.
Expected Milk Demand by 2021-22 -200 million tonne
Milk production in the country is growing at 3.3% while
consumption is growing at 5% per annum.
To meet the demand it is necessary to annual growth of over 4
percent in the next 15 Year
Requirement - A Planned Multi-State initiative is required to
increase productivity in existing herds through a focused
programme for breeding and Feeding.
2

Demand Supply trends suggest India is entering a milk shortage


period that will last 8 10 years
Milk Production and Consumption
India (FY11 22F)
Mn Ts
200
190
180

Demand if Indias
per capita
consumption
equals that of
Pakistan by 2022

170

340
200

Demand
Supply
Gap
170

160

1. Growing population, rapid


urbanization and increasing per
capita income to drive dairy demand.
2. With current infrastructure, growth in
milk production to fall short of
demand.
3. 6 7 mn Ts desired annual
production increment in next 15
years.

150
140
130

139
135

120

Consumption at CAGR
4.7%
Production at CAGR

110

2.9%
Production at CAGR 5%

4. 3 4 mn Ts p.a actual annual


production increments achieved in
recent years
National Dairy Plan launched in April
12 to bridge this gap. Key focus
areas:
1. Increase productivity of milch
animals

100
FY14

2. Provide greater access to


organized milk processing
Source: imarc June 2012 report, National Dairy Plan Baseline Study Report, NDDB, Annual Report AMUL 2013-14, CST Analysis
sector
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NATIONAL DAIRY PLAN-I (NDP)


NDP-I is a Central
Scheme of the DADFPhaseSector
I (2011-12

GOI (Department of Animal Husbandry Dairying &


Fisheries) implemented by NDDB for the period of
2011-12 to 2016-17.
The NDP has been envisaged with a 15 years
horizon : considering that 3-5yrs are required to
produce a more productive animal and the time
required to develop and expand system to increase
milk production.
NDP I would focus on 14 major milk producing
states UP, Punjab , Haryana, Gujrat, Rajasthan , MP ,
Bihar, West Bengal ,Maharashtra, Karnataka , Tamil
Nadu , Andhra Pradesh , Orissa & Kerla.
These states account for over 90% Milk Production,4

Objective of NDP I
To help increase productivity of
milch animals and thereby
increase milk production to meet
the rapidly growing demand for milk.
To help provide rural milk producer
with greater access to the
organized milk sector.
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End Implementing Agencies (EIAs)


NDP I will be implemented by NDDB through End
Implementing Agencies (EIAs) comprising
State Live Stock Boards
State Dairy Cooperative federation
District Cooperative Milk Producer Unions
Cooperative forms of enterprises i.e. Producer
Companies , Trust (NGOs , Section -25* companies)
Subsidiaries of Statutory bodies.
ICAR (Indian Council of Agricultural Research)
Institute and Veterinary / Dairy Institute /
Universities.
*Section -25 companies which promote Commerce, Science , Art , Religion, Charity or any other useful object and
granted license by central govt. recognizing them as such.

EIA Implementing Agencies


& Activities
Activities

End Implementing Agencies (EIAs)

Bull Production

EIAs having semen station graded A or B or an


arrangement with a semen station graded A or
B in their latest evaluation.

Semen
Production

Semen station awarded grade A or B by


DADFs CMU (Central Monitoring Unit) in their
latest evolution.

Ration
Balancing
Programme

Milk Unions / Federations / Producer Companies

Fodder
Development
Programmes

Milk Unions / Federations / Producer Companies


/ Trust (NGOs) / Regional Stations for forge
production and demonstration / ICAR
institutes / Veterinary Universities.

Village Based
Milk

Milk Unions / Federations / Producer

Project Outlay
Total Estimated outlay in
15 years is Rs. 17,300 Crs
NDP I has an estimated
project outlay of Rs. 2242
Crs for the period of 2011-12
to 2016-17.
Stakeholders in NDP I In Rs.
(Cr)
WB -International
Development
Association

1584

Govt. of India

176

EIAs

282

NDDB

200

Total (In Rs. Cr)

2242

The Plan
Production of High Genetic Merit (HMG) Bulls
Semen Production
Pilot Model for Viable Doorstep AI Delivery
Service.
Ration Balancing Programme
Fodder Development
Village Based Milk Procurement System
ICT (Information and Communication
Technology) for MIS
Learning and Evolution
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of HMGatBulls
andB grade
100% Production
Bull replacement
A and
Viable
Doorstep
AI Delivery
Service.
semen
station
by High
Merit Genetic
Bulls.
By increasing the high quality disease free
semen doses from 66.8 million - 100 million
by the end of NDP I.
Raise the percentage of breedable animals
inseminated from 20% to 35% by the end of
NDP I.
The no. of AI performed would increase from
current level of 50 million to 90 million per
year.
3000 trained AI technician 4 million
doorstep
AI deliveries will be achieved by the end of
10
NDP I.

Ration Balancing Programme (RBP)


NDP I plan to cover about 2.7 million milch animals in
40,000 villages.
40,000 LRPs (Local Resource Persons) would be identified
, trained and supervised by cooperatives and producer
companies.
The project will finance the training cost, necessary
equipment cost and a modest monthly stipend for LRPs for
about two years.
Trained LRPs will provide Advisory services to dairy
farmers feeding balanced ration to their animals.
LRPs also educate milk producers on the latest
technologies such as feeding milch animals with bypass
protein , bypass fat , ASMM (Area Specific Mineral Mixture) ,
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treated and enriched crops residues etc.

Fodder Development
Improve Productivity of fodder crops and
common grazing lands and demonstrate to conserve
surplus green fodder to enhance availability
during the lean period.
Seed - the most critical input to for the fodder
productivity.
7 new seed processing units aims to produce
additional 8000MT certified/truthfully labelled
fodder seeds by the end of NDP I.
Demonstration on Universal design stores and
bunkers for the straw , pellets ,bales ,blocks and
silage to have better pay back.
Crop Residue Enrichment (Better Rationing) and
Densification (easy to transport).
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Strengthening Village Based Milk


Procurement System
Efforts to increase milk production through
genetic enhancement (Breeding) and Nutrition
programme for milch animals would need to be
supported by providing greater milk opportunities
for sale of surplus milk to the organized sector.
Strengthening the procurement system of
existing cooperatives -23,800 additional
villages to be covered. (current VLC
coverage is 1.34 lac villages)
Support for creating institutional structure
and training - 60000 trained personnel
required at all the levels.
Promoting producer companies where
cooperatives have low presence.
Milk Pooling Activities Data processor

13

Project Management & Learning


ICT for MIS
The initiative under the NDP are dispersed over
different geographies. It is therefore critical to
integrate
ICT (information and communication
technology) based system in the operation of various
activities.
Effective
monitoring
and
coordination of project activities.
Timely
preparation
and
implementation of annual
plans.
Regular review and reporting
of project progress and results.
Educating milk producer on
better feeding practices.

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Long-term Benefits
In terms of overall benefits , the
NDP will put in place a scientific
approach
and
systematic
processes which, it is hoped,
would take the country on the path
to improving the genetics of
milk producing animals in a
consistent and continuous manner.
It will: make much more prudent
use of the countrys scarce
natural resources; have an
impact on reducing methane
emissions; improve the quality of
milk
being
marketed;
help
strengthen regulatory and policy
measure that will provide an
enabling environment for future
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Current Status
The NDP I has achieved 62% of its
funding.
Uttarakhand and Telegana also
included in NDP.
225 projects worth of Rs. 1256 Cr
have been sanctioned.
in Gujrat 33 projects worth of Rs. 328
Cr have been sanctioned.
The NDP I is on track as per the official
Source: News Article from Business line Dated: 9
of NDDB.
th

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Options if NDP I does not


works
Govt. may allow the import of dairy
product.
Govt. may regulate the price of milk
and can bring milk under Essential
Commodity Act, 1955 to ensure the
fare pricing.

17

Thank you

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